I&#x27;ve been encountering more and more sites asking me to turn off my adblocker, in order to support the site, or just basically block access to content until I do. Some ask nicely, some explain their livelihood depends on ads. Some are just jerks.<p>I get it - some sites haven&#x27;t yet found a better business model than serving ads. But I think this contract should be reciprocal.<p>I think the popup asking me to whitelist a site, or turn off my adblocker should contain the following lingo:<p>&quot;We at &lt;insert site name&gt; appreciate you whitelisting us in support of our hard work. We hereby take full responsibility for the content of the ads you&#x27;ll be served. We will compensate you if you are offended by any of them. Further, we will pay for any damage caused by malware served from our site, including time and effort to restore your machine to workable state. We respect our users, and will take full responsibility by not transferring the blame to the ad publishers, ad network, or specific advertisers. The buck stops with us.&quot;<p>Obviously, some legalese is in order here, but the bottom line is reciprocity: you ask me to expose myself, I ask you to be responsible for the damage.
Request from sites asking me to turn off my adblocker