i run an infrastructure startup.<p>the rule of thumb is once you hit $20-99k&#x2F;month, you can cut your AWS bill in half somewhere else.  sites in this phase generally only use about 20% of the features of aws.<p>the other rule of thumb is once you hit six figures&#x2F;month, you&#x27;re probably spending someone else&#x27;s money, are locked in to their stack, or just don&#x27;t really care to begin with, so there&#x27;s no point in telling&#x2F;selling you otherwise.