This speaks to me on such an impressive level. Being one who lives in the midwest and not in a city, all the startups out there pouring just asinine amounts of money into solving complete non problems is just an endless source of amusement. Like that article I found way back here on HN about how you shouldn&#x27;t send some rep from some shop-for-you company to CostCo, and I was literally laughing out loud saying &quot;No shit, did this question really need an answer!?&quot;<p>So much of Silicon Valley now is peppered with insipid firms run by well educated and street dumb people spending atrocious amounts of money solving problems that exist to no one outside of an urban center.<p>At the risk of sounding too rural: Ya&#x27;ll look so silly.