I don&#x27;t know what to say. I think OP did a good job of explaining what makes Snapchat so great, but their initial confusion and the confusion from the commenters within this thread boggles me. Recently I was in a room with a well-known VC who wouldn&#x27;t believe a college student who said that they enjoy using Snapchat, as if they couldn&#x27;t comprehend how anyone would like it.<p>Virtually all the comments are about how Snapchat confuses them and that there must be something seriously wrong with it. And yet the app is immensely popular. If you&#x27;re one of those people, then Snapchat is not really made for you.<p>You might be able to understand why Snapchat is a beloved app by reading a report about what the millennials are up to these days but I encourage anyone dealing with this confusion to make an effort to talk to people outside of your normal social circles once in a while. This kind of empathy with others will make you much more effective when you&#x27;re creating for people who are not like you.