Most would refer to what you describe as &#x27;lifestyle business&#x27;. I mean &#x27;startup&#x27; as the type of startup you would see come out of YC. You work really hard, all the time. Company culture is encompassing, which means employees sacrificing a lot of time and mindshare. As a founder it becomes the only thing you think about, for years. That&#x27;s startups of the YC vein, and they only want to fund startups that work this way. (Take a look at Sam&#x27;s &#x27;How to Start a Startup&#x27; course if this doesn&#x27;t ring familiar).