That&#x27;s not true.<p>When I looked at MixPanel we were already at more than 8 million page views per month and wanting to track more events than that.<p>But as we wanted to <i>try</i> MixPanel, the best way was to start by sampling a small number of users and activities.<p>As our trial of the software progressed we found we got way more value out of sampling a smaller set that we could make sense of rather than measuring everything.<p>For us, MixPanel became one more tool in a wider toolset. We didn&#x27;t see the value in jumping up to the paid level as we didn&#x27;t feel it would replace all of the other tools.