I don&#x27;t think that&#x27;s the kind of personality I want speaking for a company I&#x27;m entrusting with my communications data. Save the schtick for a lifestyle brand. The EFF isn&#x27;t TMO&#x27;s competition, there&#x27;s no reason for a profanity-laced response from the goddamn CEO of a global telecom (particularly a telecom that already attracts attention from antitrust watchdogs).