I think capitalism has been a zero-sum game for a very long time. Marketing just dominates everything now - 90% of the work people do is to figure out how to make the company that they work for gain market share over the companies that other people work for and the solution these days is usually marketing... Instead of focusing their energy on how to make their product cheaper.<p>The cost of RAM memory seems to have stagnated. The prices of vital drugs are going up. Property prices are going up.<p>The era of value-creation is over. The real winners are those who can make other people create all the value and just capture that value.