<i>Of course small phones would fare badly when nothing good is for sale!</i><p>There&#x27;s also the fact that what people use their phone for has radically changed in the past few years. Small phones are great for talking because they&#x27;re light and easy to hold, and they&#x27;re great for portability when they&#x27;re not being used, but the number of minutes spent talking to people is continuing to fall, while the popularity of messaging and pictures is still growing - people want a device that&#x27;s good for entering text and looking at images, and that necessitates a larger screen and keyboard.<p>A brilliant small phone would still do badly simply because the market for them is shrinking.