I think this is off-base though.  The core of Evernote is to act as your brain&#x27;s extended memory.  Notes, tags, and while it&#x27;s a new feature, I&#x27;d also say reminders.  Roughly everyone uses that, and it&#x27;s far more than 5% of the feature set.  Maybe 50%.  Then there are a number of other features that are probably useful to many people, like web clipping, and storing (and perhaps annotating) attachments such as PDFs.  Maybe even shared notebooks.<p>Then, there are a bunch of features which I expect are each used by a tiny subset of users, but perhaps a larger chunk of users who would be likely to attend an Evernote conference.  Things like work chat, food, hello, penultimate, scannable.  I&#x27;m not saying any of these things is worthless, but they are each useful to only a small subset of users.  For some incomprehensible reason, all the focus seemed to be on these types of features for quite some time.  Hopefully that is now changing.