At that point you&#x27;re rapidly approaching the scale where cloud-style on-demand provisioning isn&#x27;t really helping you (unless you prefer AWS&#x27;s tooling to any &quot;private cloud&quot;, which is legit), and you might as well put a bunch of dedicated servers in colo, right?<p>That is to say, the reason you can negotiate a discount once you get well past that point (or if you intend to grow well past that point) is because staying on AWS makes increasingly less sense for you.