Call it throttling, call it whatever you want. It makes my general internet better.<p>The service is optional from all sides: both the consumer and the content provider. It gives me, as a user of the general internet, more control over what I do with the internet. Not less.<p>It may be better if there was RFC for devices to register their bandwidth preferences that Netflix and other video services implemented, but there&#x27;s not. Perhaps BingeOn is a route towards that.