As far as I know netflix has an open appliance for ISP [1] (internet service providers). I think most of the ISP will care about this when the usage increase, because it will reduce the upstream bandwitch usage.<p>I haven&#x27;t dig into it but I am pretty sure that even here in Argentina, ISP are using this thing, because it works incredible fast for HD content. Youtube might use something similar.<p>[1]: <a href="https:&#x2F;&#x2F;openconnect.netflix.com&#x2F;" rel="nofollow">https:&#x2F;&#x2F;openconnect.netflix.com&#x2F;</a>