It&#x27;s much easier to persuade people with Internet access that net neutrality is good than those without access for whom it&#x27;s mostly meaningless. Indian Internet penetration ~20% with 1B offline. Reverse those figures and consider how easy the argument and powerful the voice for net neutrality. The long view: strategy, not tactics.<p>As for monopoly fears, well, remember MySpace and AOL? Internet monopolies have so far not been very durable. Technology changes rapidly and organizations frequently can&#x27;t keep up (remember Bill Gates&#x27;s infamous Internet letter?). I&#x27;d add that Facebook currently has ~1.5B users globally. Can they keep up structurally by adding another 1B? That&#x27;s an open question.