Is it fair to assume that the model of voluntary contribution&#x2F;donation doesn&#x27;t stick with the major publishers because they could potentially make less money by adopting such model? Is there any major content publisher which adopts voluntary-donation-as-income model? I can see that a lot of casual reader like me will forget (or some intentionally ignore) to &quot;tip&#x2F;donate&quot; whenever we read, say, the New York Times (by &quot;casual&quot;, I mean someone like me who reads one NYT article a day at most). For cases like mine, what about encouraging (via a pop-up at the corner?) the site visitors to donate if they visit your site to read a certain number of articles in a day or a week? Will that work?<p>I feel like there has to be a happy medium where publishers get paid some reasonable amount for their content, and readers also get to enjoy the content for a reasonable price. I think this model can coexist with the current model if the reader&#x2F;content consumer doesn&#x27;t mind the ads.