I think you&#x27;re substantially misreading. The author is saying that people describe loss aversion in ways that are not obviously distinct from DMU. He does NOT say that they&#x27;re the same. What he says is that most definitions do not distinguish loss aversion and DMU.<p>You give an example where DMU doesn&#x27;t explain the phenomenon, so we can see loss aversion. He might be happy to accept your example. But that doesn&#x27;t mean that in general you don&#x27;t have to point out that they&#x27;re distinct, because your case is rather extreme.