&gt; most people (myself included) aren&#x27;t interested in integrating inferior products into our lives<p>Sure search results are the most important aspect of a search engine, but it&#x27;s not the only one. Saying simply that it&#x27;s an inferior product is very one-dimensional. It might be inferior in one aspect (I too experienced this just after the switch, but not as much anymore), but it&#x27;s vastly <i>superior</i> in another. As long as the main functionality is good enough, privacy evidently does seem to matter enough to outweigh the shortcomings for a sizable minority.