&gt; It will end with<p>What you describe is price-based competition. It’s probably the most documented situation in economics, and it present in many markets. It is a race to the bottom, but rarely ever ends; when it does, it is generally by disruption (something people on HackerNews know a lot about). In the mean time, it drives technical innovation after technical innovation—but I doubt, after 40 years of Moore’s law that it will suddenly end.