Taxi fare is something everyone wants to save on. Once Uber and Lyft start making big margin on their service other low key and smaller companies can compete with them. Pretty much like airfare. Price is the king and low cost companies are doing a lot of business. I&#x27;m not sure how this Uber&#x2F;Lyft story will end but I&#x27;m pretty sure it&#x27;s not going to end like Facebook or Google.