Some methodological weaknesses:<p>- &quot;The prices recorded for the study data were always the full price, regardless of any sale or discount the
retailer offered.&quot;<p>- &quot; In some cases, men&#x27;s products were clearly marked as intended for men, while products included in this study as women&#x27;s products could be considered &quot;unisex,&quot; because the label did not specifically indicate a gender.&quot;<p>- Only looked at retail products, not online.<p>So there isn&#x27;t actually much reason to believe that women pay more than men for products, let alone significantly more, but it&#x27;s still interesting to see the differences in marketing.