A couple of years ago, Nokia (back when they were their own company) ran a little contest on their Facebook page in which you could win a Lumia 920 (their then flagship phone). To enter, you had to answer a question along the lines of &quot;Why do you want to win this phone?&quot;. Instead of writing some sob story like many others no doubt did, my genius idea was to write a poem about why I should win it. It was a fun poem - rhymed and everything - and took me about half an hour to write. I thought there was a chance that Nokia don&#x27;t even bother reading the entries and just randomly choose the winner, but I also thought that if they did actually read the entries, I&#x27;d surely stand out. A few weeks later I checked my email and there it was - I&#x27;d won the phone. It felt amazing that my plan had actually worked, and I used the phone for about 3 years before it started to give way.