&quot;Actual discrimination&quot; is made <i>solely</i> of data and algorithms. The use of data and algorithms does in no way protect you from being discriminatory.<p>The discrimination occurs when you say &quot;in economic terms&quot; as an excuse to ignore all the other data that people look at when determining what is discriminatory or not. Or maybe when you say &quot;maximum profit&quot; is the goal of your algorithm; it&#x27;s clearly not the goal of the people determining what is discriminatory, nor is it the goal of society in general.<p>Not all discrimination is bad, nor is always a problem. But you can&#x27;t argue that it doesn&#x27;t exist just by ignoring the variables you don&#x27;t like or can&#x27;t see. You can&#x27;t say &quot;all I see is numbers and price stickers&quot; and think that gives you any credible expertise on quantifying the value of human interaction and culture. Oversimplifying the problem <i>always</i> introduces errors, even if it is necessary.