Because most people Uber...?<p>It became a &quot;verb&quot; and well, here we know what that means: &quot;xerox that paper&quot;, &quot;google this term&quot;... Nobody is Lyft-ing and everyone is Uber-ing. Once it&#x27;s verbified, it&#x27;s hard for competitors to overcome it.<p>I, for one, have used neither. But I have friends and family who travel a lot. Some are in their 20s, 30s, and some in the 60s and they all say they Uber places vs taking a taxi. They don&#x27;t know about Lyft-ing.<p>Now what is the underlying reason for that. Maybe luck, maybe time to market, maybe pricing, I can&#x27;t tell you.