The Mission E&#x27;s aesthetic appeals to a certain class of person that would buy a luxury sports model.<p>The Tesla appeals to a different class of person who is purchasing a car for different symbolic reasons.<p>Initially, the Toyota Prius 2nd Gen was panned for its ugly look, but ultimately its distinctiveness became a marketing point as it became a status symbol of its own right - as evidenced by Honda copying it in its 2nd generation Insight.<p>The subjective qualities that define the &#x27;desirable look&#x27; of the Misson E may be rejected by some segments of the Tesla market.