&gt;  I never quite grasp how the above isn&#x27;t just a matter of intuition to anyone working in the tech sector. Google Analytics thrives on developers&#x27; laziness in my opinion.<p>Unless I&#x27;m mistaken, one big difference is that not using Google Analytics means you don&#x27;t know which Google search pages people used to access your website. That can be a really important difference for some websites.