Google can also be mandatory for a company your work for, or a client you provide services to. Yeah, you could opt out to work for that company&#x2F;client, but that&#x27;s no different than attending another school.<p>There&#x27;s really no difference. It&#x27;s all about network effects. We&#x27;re seeing Google docs, Dropbox folders replacing what Microsoft Office was in the past. Vendor lock-in by network effects.<p>You may like it or not yourself, but let&#x27;s not pretend it isn&#x27;t something that it is.