Germany has 80 million people, the German-speaking market is 100 million people. The smaller countries are mostly used to everything being in English (Slovenia, Finland), so they don&#x27;t care. France is 50 million people as well. If your business idea doesn&#x27;t bootstrap with that market size, it won&#x27;t work with a factor 6 more either.<p>Also recently, international payment can be considered a solved problem with iban&#x2F;bic, PayPal and credit cards.<p>Which means you can get by just as well with English, French or German only, and some point down the line you add i18n for one or two other languages first, and then whatever there might be a demand for.<p>On the other side of the coin, next-day national shipping for 3,50€ to 5€ is the norm around here. Go try that in NA.