&gt; content-free upscale marketing exercise<p>Like a market for tulip bulbs[1]? ;-)<p>[1] <a href="https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;Tulip_mania" rel="nofollow">https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;Tulip_mania</a>