This is called &quot;Demand Response&quot;.<p><a href="https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;Demand_response" rel="nofollow">https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;Demand_response</a><p><a href="http:&#x2F;&#x2F;energy.gov&#x2F;oe&#x2F;technology-development&#x2F;smart-grid&#x2F;demand-response" rel="nofollow">http:&#x2F;&#x2F;energy.gov&#x2F;oe&#x2F;technology-development&#x2F;smart-grid&#x2F;deman...</a><p><a href="http:&#x2F;&#x2F;www.enernoc.com&#x2F;our-resources&#x2F;term-pages&#x2F;what-is-demand-response" rel="nofollow">http:&#x2F;&#x2F;www.enernoc.com&#x2F;our-resources&#x2F;term-pages&#x2F;what-is-dema...</a>