I have an Apple TV (dev kit, I wouldn&#x27;t have paid for one, but it&#x27;s pretty nice actually). I haven&#x27;t used a single app besides Netflix and AirPlay (which isn&#x27;t really an app), and I&#x27;m not even sure why I&#x27;d want to use an app on my TV instead of just using my MacBook Pro. I feel like this will end up the same way as the Mac App Store: no one will make money, besides massive players.<p>Most of the benefit is that I don&#x27;t need to plug my laptop into the projector to watch shows now. Unless it&#x27;s an Amazon show.