Your question about self-fulfilling prophecy is very relevant to a recent piece written by a transportation expert. Among other points he makes:<p>&gt;Uber-type companies need to be understood as a radical departure from Amazon&#x2F;EBay type models. Instead of displacing competitors through actual efficiencies, or by creating entirely new markets, its model is entirely based on getting the world to believe that it will inevitably dominate the entire industry. This requires aggressively suppressing any discussion of empirical economic evidence (which would undermine its case) and emphasizing the factors driving inevitability--the brilliance of its early stage investors, the ruthlessness of management, and the raw political power of the company’s wealthy supporters. PR is a component of every start-up; at Amazon&#x2F;EBay it played a supporting role and relied heavily on economic evidence of competitive strengths, but at Uber PR is the heart of the plan, and replaces the need to figure out how to provide much better service at much lower cost.<p><a href="https:&#x2F;&#x2F;pando.com&#x2F;2015&#x2F;12&#x2F;01&#x2F;has-pando-missed-heart-uber-problem-transportation-industry-expert-writes&#x2F;a5c239cf3fc961d10b17a4892d0f74e899b77fd9&#x2F;" rel="nofollow">https:&#x2F;&#x2F;pando.com&#x2F;2015&#x2F;12&#x2F;01&#x2F;has-pando-missed-heart-uber-pro...</a>