Just blaming it on people not wanting to pay for content is short sighted.<p>Are there those people? Of course... just like there are people who won&#x27;t tip if they have a billion dollars in their bank account...<p>The reasons for ad blocking is long:<p>* Screen Real-estate
 * Cognitive load
 * Speed up browsing
 * Data usage
 * Distracting
 * Sound based ads
 * Pop ups
 * Pop unders
 * Security
 * Tracking&#x2F;Profiling&#x2F;privacy
 * Being cheap - or not having any reasonable route to support random-website-#896796987<p>I could probably add a few more if I took a few minutes, but the same arguments about MP3s ran rampant. Those DAMN KIDS! with no respect REFUSED! to pay for a full CD! HOW DARE THOSE CHEAP BASTARDS!<p>Then, amazingly... a more flexible model came about and <i>GASP</i> people started buying MP3s. Same for Netflix and other digital content.<p>The problem is peoples privacy, security, screen time, etc are getting thrown under the bus for some random companies profit...<p>You give me a more reasonable model and I&#x27;ll tone down my Ad Blocking (I allow text based ads on Google.com for example)... until then, you can shove your fake &quot;THOSE CHEAP BASTARDS!!!&quot; argument right up yer kiester...<p>Now get off my lawn dammit.