I don&#x27;t want to get into a semantic quibble, since it&#x27;s really besides the point, but to quote your link:<p>&gt; You can use ​cocoa ​powder to make the ​cake ​rather than ​chocolate - it&#x27;s a ​bit of a cheat, but nobody ​notices the ​difference.<p>If you&#x27;re trying to produce cheap cakes and your competition also uses cocoa powder, it&#x27;s a mark of intelligence to follow along. It&#x27;s still a bit of a cheat, though.<p>---<p>If you don&#x27;t accept this reasoning, maybe I&#x27;m wrong and the word is unfairly used here. But please at least accept that I <i>meant</i> no insult, regardless of whether I have to vocabulary to express myself correctly.