Disappointed no one brought up the regulatory hurdles involved when discussing the resistance of the industry to disruption. When the cost to bring a new drug to market is over 2 billion dollars [1], it&#x27;s hard to see start-ups competing in that environment.<p>1: <a href="http:&#x2F;&#x2F;www.scientificamerican.com&#x2F;article&#x2F;cost-to-develop-new-pharmaceutical-drug-now-exceeds-2-5b&#x2F;" rel="nofollow">http:&#x2F;&#x2F;www.scientificamerican.com&#x2F;article&#x2F;cost-to-develop-ne...</a>