I don&#x27;t know if it works. At least they believe it does, otherwise they wouldn&#x27;t be doing it. It&#x27;s just part of the bigger social media package so I don&#x27;t know if it&#x27;s even possible to evaluate it individually. How would they track it? I think it&#x27;s all madness and it must be a soul crushing job to do the menial work on this completely aside any moral judgements.