If someone says Pomodoro technique, then I know what they&#x27;re talking about after two words (one if they&#x27;re not Italian). It&#x27;s effective for people discussing it and similar practices. It gives people something concise to search for if they&#x27;re looking for an app supporting the technique. It benefits people who didn&#x27;t think to try it themselves (99% of the population).<p>If there&#x27;s a problem with blog posts like this one (and especially so for ebooks) it&#x27;s that they&#x27;ll feel a need to justify a cost&#x2F;article by rambling at length when 5-10 bullet points would suffice. Maybe that&#x27;s what you&#x27;re unhappy about.<p>But the problem is not with discussing or coining a name for a method. Countless &#x27;cutely named&#x27; methods have been successful in part because of their names, e.g. Crossfit, 7 Minute Workout, 4 Hour Work Week, Five and Two Diet, Paleo Diet, etc.