AirBNB are <i>middlemen</i>, they are not - surprise - in the business of renting out apartments, they are in the business of facilitating the renting out of apartments&#x2F;houses&#x2F;whatever and that is exactly where the problem lies. People enter properties they rented <i>through</i> AirBNB not <i>from</i> AirBNB with the same expectations that they would have entering a hotel but with a nicer ambiance. And that expectation is terribly faulty.