&gt; &quot;Universal condemnation&quot; is precisely what they&#x27;re seeking.<p>I think they are seeking both selective (that is, among non-Muslims) and poorly focused (<i>at</i> Muslims in general, rather than focused on Daesh in particular) condemnation, rather than &quot;universal condemnation&quot;. And they seek that <i>specifically</i> so that the Muslims, who are the population they target to establish dominion over in the form of a Caliphate, will see non-Muslims as a threat (because Muslims become seen <i>by</i> non-Muslims as a threat) against whom Daesh is the only defense, and that the cost of accepting the dominion that Daesh offers is lower than the cost of being outside of it (they also want Muslims to be afraid of defying Daesh, which also makes the cost of accepting dominion less than the cost of rejecting it.)