Probably usually novice founders who think they too can pull off the <i>launch -&gt; go viral -&gt; fundraise -&gt; scale -&gt; monetise&#x2F;exit trick</i> that rarely works but has worked for some of the biggest successes (eg YouTube).<p>I fell for it.<p>These days, most of the companies doing well enough to offer you a job are too smart for that.<p>But I still hear of &quot;well credentialed&quot; founders who succeeded that way in the 90s or 2000s, trying to do it again and failing miserably - burning 8-figure sums of money in the process because to VC&#x27;s they&#x27;re &quot;proven&quot; - eg Color.