As a conversion optimization consultant this is interesting, but I&#x27;m not jumping to pay for the extra $150&#x2F;month (at least) for this until I see a convincing case study or experiment result.<p>Here&#x27;s a low-tech way of increasing conversions: Talk to your customers, your sales prospects, and people in your target audience. Ask them what information they look for when looking for software (or whatever you&#x27;re selling), whether they&#x27;re able to find it on your site, whether it&#x27;s convincing, do they still have any doubts and what are they, what next step would they take if they&#x27;re interested (request a demo? call someone? email someone?), etc etc.<p>You may find, for example, that a lot of people misunderstand something critical about your product. Or that they prefer to talk someone before signing up for a trial. Or the pricing page wasn&#x27;t clear to them. Or they didn&#x27;t see a certain detail about your product and assumed it doesn&#x27;t have it.<p>If you can&#x27;t talk to those people, then talk to your sales team and get this info from them... They talk to prospective users all day so they should know about their concerns and questions. If they&#x27;re getting the same question frequently, put the damn answer on your homepage, pricing page, contact page, ...<p>An algorithm isn&#x27;t going to figure these things out for you, at least not yet.<p>(To turn the tables, I suspect Mixpanel would get a lot more upgrades for this feature if they included a case study or test result along with this announcement.)<p>There are too many products out there (probably less sophisticated than Mixpanel, I admit) that promise higher conversions with super-duper intelligent timing and segmentation... And most of them fall short.