I still can&#x27;t wrap my head around <i>renting</i> dresses - some kind of specialized costume I can understand (like spiderman or predator), but dress? They seem to be doing some revenue so it does look like a workable idea.<p>What happens to RTR if the big name brands with multiple physical stores start renting dresses too (I don&#x27;t know if they already do it or not)?