If one of those giants could make a user friendly service with proper, clean documentation, then that would be bulls eye. Both AWS and Google are really bad at this and they assume every potential customer have quite good technological knowledge (IT college + 1-2 years work experience type of knowledge) or have all the time in the world to dig in in to countless instructions and specifications. With a first look I am not sure what type of server should I buy to set up a simple website - if such a basic information requires from me to do even simple research - I am out.<p>This is where DigitalOcean and Vultr are profiting the most - publishing tutorials, explaining everything and helping to go step by step through the setup with simple notes and comments.