Well &quot;ad fraud&quot; is an official name for this kind of behavior. Consider in an advertiser&#x27;s perspective, I pay to get someone see my ad, and I even pay more if people click on it. Now I&#x27;ve paid the click price but my ad is not seen by any real person. That is fraud.<p>It might not be the user who use the adblocker committing the fraud, but that user is getting involved. And the website ( unfortunately might not have any control on this entire thing) is pulled into this chaos by the user and adblocker, and will get harmed.