Well, I think it&#x27;s easy to overestimate the damage &quot;hideous monstrosities ... left flopping on its muddy bottom&quot; will do if and when money leaves adtech. Sure, they&#x27;ve been surveilling me. But what damage can they <i>really</i> do?<p>They probably roughly know where I live, roughly where I work, and when I move between A and B. They know my age, race, gender. They may know a sizable chunk of my social network. Maybe the porn I like. It seems possible, but unlikely, that they&#x27;d know my bank, ISP, or actual home address.<p>So they sell my info. What will the purchaser do with it? Send me more, better spam? So what - I&#x27;ll block it and move on.