&gt;People in the marijuana industry have lately taken to saying that legal marijuana is the next Internet, an untrammeled new market opportunity that is just waiting for its own big brands, the Google and Facebook of pot.<p>This feels like a very poor analogy.  Legal marijuana is perhaps &quot;an untrammeled new market opportunity,&quot; but I sincerely doubt it will completely revolutionize the majority of human business and recreational activity within a few decades as the internet has.