Found the aticle.  Jessica called the young founders &#x27;muffins.&#x27;<p><a href="http:&#x2F;&#x2F;mashable.com&#x2F;2014&#x2F;12&#x2F;03&#x2F;history-of-reddit&#x2F;" rel="nofollow">http:&#x2F;&#x2F;mashable.com&#x2F;2014&#x2F;12&#x2F;03&#x2F;history-of-reddit&#x2F;</a><p>Discusson on HN: <a href="https:&#x2F;&#x2F;news.ycombinator.com&#x2F;item?id=8695814" rel="nofollow">https:&#x2F;&#x2F;news.ycombinator.com&#x2F;item?id=8695814</a><p>It&#x27;s unquestionable that some amount of the &#x27;social radar&#x27; involved or allowed a bit of playing favorites.  It&#x27;s perhaps unsavory, but really, as I said in my other comment, what&#x27;s really wrong with being this human?  It&#x27;s better than the alternative, however much we might like to pretend it is sheer meritocracy that guides our evaluations.