This is the industry reaction I expect from wide-spread ad-blocker usage.<p>There&#x27;s a certain future-blindness that afflict us techies: in our fervent zeal, we think that the things we don&#x27;t like (flash, ads, and flash ads) will be &quot;killed soon&quot;: instead, they evolve into hardier, more insidious strains (HTML5&#x2F;canvas ads, native ads).