Sure, my point is just that food delivery is one of the most expensive options for feeding oneself (compared to cooking at home or take out).  People order food a few times a week, but it seems unlikely for them to redesign their lives around it long-term (in the rest of the world outside San Francisco&#x2F;NYC that is not populated by wealthy single folks).  Unlike other services like Uber, which can save $ by allowing you to ditch the car and have allowed people to permanently alter their lifestyles.  I assume that there is some thesis baked into these business plans that food delivery will become more wide spread, and more frequent.  Perhaps that people actually prefer to be served at home instead of going out, and that the savings from rent and waiters can be captured by these services instead.