I had always a knack for the technical stuff. While in school my main focus where natural sciences. You could say, I always had two hearts beating in my chest.<p>So when the chance arose, I first started doing some web analytics. As the data grew more and more (esp. in our internal tools) I needed more then excel. So I tried to learn a little bit of (in my case) python to help crunch bigger numbers.<p>From there I got to manage the technical side of an ad server, did a lot of project management and via a gig in online marketing as a &quot;pure&quot; web analyst I came to work in a digital agency as a so called data analyst. Most work is &quot;classic&quot; web analytics, some is work on bigger datasets (growing part of my work).<p>So basically I had a knack for math, science, empirical stuff, statistics and tried some programming (bad code, but code non the less) and that way I was able to jump ships. 
One day I will try to incorporate my love for literature&#x2F;texts into the mix - maybe NLP or some things like that might be fun. We&#x27;ll see.