There&#x27;s already an internet-scale mechanism to avoid seeing ads while ensuring that publishers are compensated for the content they&#x27;re creating -- it&#x27;s the very ad exchanges that show us all the terrible ads we see. All you&#x27;d need to do is set up a pixel retargeting yourself, match it against the exchanges, and then bid an uncapped amount against it while displaying a blank creative.<p>Admittedly this won&#x27;t block 100% of ads, closer to 50-60%, although it would most likely block all of the worst offenders. Likely net cost would be in the $1-$3&#x2F;day range, distributed amongst the sites you patronize. And, again, all of the infrastructure to do this already exists. You wouldn&#x27;t need to do deals with publishers or anything like that.<p>I&#x27;ve always wondered why nobody&#x27;s created this yet; I&#x27;ve always assumed it&#x27;s because people using ad blockers would not actually pay for an ad-free experience. Other ideas?