That&#x27;s what happens when the customers are more interested in iPhone connectivity and entertainment options instead of suspension and engine. Also, when the regulations will force you to put in bullshit like start-stop system or efficiency regulations force engine downsizing and use of turbos.<p>That&#x27;s why even Hyundai is catching up and the premium brands are standing still. For existing owner, there is no reason to switch from E46 or E90 to F30. The older ones are more fun.