In my opinion Ouya was built for casual gamers but marketed towards hardcore gamers. Do you know any casual gamers that backed it? Even if you did, the execution of the hardware and production was poor. They had more than just market problems. So I really don&#x27;t think Ouya is a good example of the idea that casual gamers don&#x27;t care about playing on their TV.<p>Apple TV brings a different form factor to a marketplace that is already successful, just like the iPad did to the iPhone.