<i>The thing is, building a billion dollar business doesn&#x27;t require 1000x the work or entail 1000x the stress of building a million dollar one</i><p>The key thing is, a billion dollars is nothing like 1000x better than a million. In fact, I suspect it&#x27;s barely 1.1x better (and there&#x27;s even some weak evidence from subjective wellbeing studies that it could be worse).<p>The St Petersburg Paradox[1] is a fun application of this fact — the fact that when you already have a LOT of money, even a LOT more money is pretty well useless to you.<p>[1] <a href="https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;St._Petersburg_paradox" rel="nofollow">https:&#x2F;&#x2F;en.wikipedia.org&#x2F;wiki&#x2F;St._Petersburg_paradox</a>