They aren&#x27;t really actively marketing it, and Android TV is a fundamentally different product.  A Chromecast is a dumb wireless adapter for your TV with a minimal interface largely controlled by a phone, while an Android TV (and Fire TV, Apple TV, etc.) is a small computer designed around a 10-foot interface.<p>The Roku is in a unique spot: it&#x27;s got a channel store, so it can be expanded easily, and it can be operated with only a TV (no phone or tablet required), but isn&#x27;t to the point where it can run full apps.  It&#x27;ll be interesting to see what happens, given the Fire TV (excluding the stick, which is closer to a Roku) and current iterations of the Android TV have been sales disappointments.