Who cares about the looks, really? The looks are there just to present the content, in a way that fits all the devices that are used to view it.<p>Sure, you can do some artsyfantsy pantsy stuff now and then, but then again, it&#x27;s about the content too, just that the whole artsy website is the content.<p>And this guy has the most generic looking blog structure also, so why is he blaming the guilt on somebody else. I&#x27;m so glad I don&#x27;t have to go through these &quot;designed just because design&quot; flash websites anymore and try to figure out different structures for each page.