One nice application is that the eigenvectors of a stochastic matrix correspond to stationary states of the Markov chain. That leads naturally to a conversation about PageRank, which is super useful because it made billions of dollars for some people. Then you could talk about the use of eigenvectors for principal component analysis in data science, which is making a lot of money for other people right now. If these examples are not useful, then I don&#x27;t know what is.