Indeed, and particularly nowadays that price differentiation is often based on brand images and customer segmantation, not actual differences in manufacturing.<p>On a related note: if you look for a quality car (quality defined as &quot;will drive you from one place with reliability and sufficient comfort&quot;), then cheap cars, manufactured in great numbers with consistent quality, are far superior to &quot;premium&quot; cars which are manufactured in small numbers and then to have lots of quirks and little problems. The premium cars have luxury features of course, and can make the owner feel happy about them, but the Toyota Corolla or whatever is going to be more reliable.