<i>I have people asking me in slightly shocked tones why I don&#x27;t use an iPhone, and their certainty is always based entirely on social proof</i><p>I cannot count the amount of times I have experienced this phenomena. A couple of years ago, when I first got an android phone, I remember someone say &quot;Ha, you don&#x27;t have an iPhone, your poor!&quot;... the content of the comment didn&#x27;t really disturb me, what did was the reasoning which lead the person to generate such a perspective.