I&#x27;m not sure if it&#x27;s intentional but the DVD copy protection is a some emotive comparison.<p>There are clear laws against copying content without permission, not so with adverts. I am not obliged to sit in front of TV and watch ads during the break, nor when visiting a website unless there is some contractual obligation for me to do so. I have yet to come across a site that tells me I must agree to view the adverts to access the content.