I think the problem here is that regardless of the &quot;visionary&quot;...<p><pre><code>  * You make an ad network that makes advertisers happy.  In reality this will pretty much *always* make users *unhappy*.
  * You make an ad network that makes users happy.  In reality this makes advertisers *unhappy*.
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There&#x27;s not much middle ground there.  The only possible win-win scenario is you make an ad network that makes users happy by only allowing users to advertise to other users.  AKA classifieds.<p>...or you could just have <i>one</i> ad network that advertisers hate that users are happy with but because there&#x27;s only <i>one</i> the advertisers just have to live with it.