I think most marketers believe that the products they&#x27;re marketing have at least <i>some</i> valuable properties, and that their job is to ensure everyone understands what those properties are. That the product may, in some cases, be improperly used or applied is an implicit technicality that the consumer should understand and accommodate even if those improper uses are not highlighted in the marketing.<p>I think it&#x27;s inappropriate to say that <i>most</i> marketing is <i>actively</i> malicious. I will agree that much of it is uncomfortable. I&#x27;ve lost a lot of business due to reticence to get into the mud on this, but I think I&#x27;m at the point where I believe it&#x27;s a necessary evil that has to be engaged in, but handled with as much finesse and decency as possible.