What I&#x27;m curious about is what that original MVP looked like.  How did the cash collection get sorted out? Was it just dumping it into a Stripe account, and then any refunds for situations where there weren&#x27;t enough orders would be manually processed?<p>Also, I wish the article talked more about the affiliate program. A while back, I remember a distinct uptick in the number of stories and content marketing spam hitting various startup forums around how people were making it rich with Teespring and Facebook ads.  It was very obvious it was the next fad in the affiliate marketing space.<p>How much of that was a conscious marketing push by the Teespring crew vs. just something that sprung up on its own?  The &quot;get rich quick&quot; crowd was all over it, and I can&#x27;t help but think that was a big leader in initial growth as well as content that drove organic traffic back to them (perhaps one step removed via an affiliate).