Automotive is a low margin, high liability industry. I think Google is approaching this correctly in staying out of the hardware (for the most part.) Apple developing a full car that has to meet x &amp; y regulation from every single different country could end up being a big disaster. Tesla isn&#x27;t even profitable and has a cash burn that makes a winter furnace seem tame. I don&#x27;t see how Apple can escape that reality too.<p>I&#x27;m sort of surprised that Microsoft &amp; Amazon are sort of just sitting back, watching. I guess neither of them care so long as the back end is running on their cloud.