I read an article not long ago that Github had to spin up three physical machines, just to handle one customer. Although it was an extreme example. Compared to slack, who could probably have a million users one a single machine, making it almost zero marginal cost per new user. While a user for Github means buying more hardware and a notable marginal cost.<p>If you for example are a reseller of commodity goods, you can&#x27;t have a lower price then the price you buy it for. So you can&#x27;t have a model of say unlimited goods for a monthly fee. And the price will most likely be based on per good.