Conservatives as a whole are easy people to sell to.  They have a fundamental revulsion to change, regardless of how positive it is, and their ears will perk up whenever they hear a point of view which matches their own prejudices.  Texas, therefore, is an easy sell to Texans who tend to skew conservative.  Just spend a few days in the state and listen to television and radio ads.  They don&#x27;t say &quot;Texas.&quot;  They say &quot;Teckshussssssssssssh.&quot;<p>The culture of the state is by and large indistinguishable from that of Alabama or Mississippi with the exception of cowboy hats, large belt buckles, and a predisposition for beef over other superior forms of barbecue.<p>I&#x27;ve lived there.  I&#x27;m moving back there.  But virtually my entire group of friends who lived or still live there didn&#x27;t originate from there... and people who have come from other areas of the country or world tend to snicker or roll their eyes when a Texan starts bragging about that particular culture.