&gt;<i>It would almost seem like they were betting half the farm on Java. I find it fascinating how fast Java was alienated from the mac given its initial deep embed.</i><p>In those days (2000-2001) Java was the most hyped language on the planet, thanks to SUNs marketing efforts (and huge cash influx from the dot-com era and need for big servers).<p>That&#x27;s what motivated Apple.<p>But the reality was, few developers ever cared to produce Mac apps in Java, and fewer users like those when they did appear. Despite the deep integration (which was mostly some hooks to native APIs), it was always an alien looking step-child on the platform.