Calling ad blocking to prevent malware infection a BS excuse is ridiculous. Ads are being used to distribute malware through reputable sites, and as an average Joe user you have no feasible way to identify which sites pose a threat.<p>I agree that the current ad driven free content model vs no ads ever stance of the numerous ad blocking users are a problem for content creators big and small, but I feel it is up to them to develop a sustainable business model to defeat this stand-off without alienating or antagonizing their user base.