Well, booking hotels <i>their</i> way has always been easy. Just open the website, see the first three search results and book one which &#x27;looks&#x27; the best in photo (assuming you have all the money of the world). In reality, it&#x27;s not that easy, there are so many parameters to consider which they haven&#x27;t. Price, smoking preference, number and size of beds, cleanliness, wi-fi and its availability and speed, other amenities, parking and so much more you have to consider before deciding to get into a hotel. This personal assistant doesn&#x27;t seem to do any of that. The problem is, I don&#x27;t even know how can we automate or predict that because these are very personal preferences and change with each trip.