This company produces great, great content. You <i>agree</i> that it&#x27;s interesting, from what you&#x27;ve read.<p>And yet apparently the most popular comment on their effort is that you don&#x27;t want to spare the all-of-2 seconds it takes to click your mouse to close a pop-up? On a site that <i>isn&#x27;t</i> plastered with ads, btw, and is generally very accessible?<p>I don&#x27;t mean to take out my frustration on you, and I get where you&#x27;re coming from, but maybe we as consumers should stop feeling so entitled, maybe <i>that&#x27;s</i> the pattern that has to end here.