You make some good points and it may not be a nefarious overall strategy to push sugar and then sell turn around and sell diabetes pills. They pushed sugary foods first so this is more of a hedge if anything. It&#x27;s a story though.<p>A brand is a promise kept. What is Nestle&#x27;s promise if they continue to expand in this manner? It&#x27;s confusing and consumers don&#x27;t like to get squeezed at both ends. Maybe they&#x27;ll eventually transition over to a &quot;a scientifically driven nutrition, health, and wellness company&quot; as mentioned in the article, but that&#x27;s a massive branding challenge for a 100 yr old company.