An &quot;outsider&quot; thing? I&#x27;ve used it quite extensively and understand its nuanced differences from other offerings. That said, its a fancy messenger app that is a huge battery hog, and crashes and lags constantly. It&#x27;s not really deviating from the image that it&#x27;s built by frat-boys.<p>One thing I do admire about it is that it deletes the content. This allows me to be more &quot;free&quot; and take shitty pictures of myself just to utilize the fun parts (videos, stories, object tracking &#x2F; emojis, and lenses).<p>But in the end, I find myself wanting to create content I&#x27;d want to share with my Facebook network. Sure, it&#x27;s ephemeral nature allows me to communicate freely with closer friends than on Facebook, and in a more immediate sense, but I don&#x27;t see how this is any different than any other messaging app with fancy &quot;message format&quot; features.<p>Except it deletes content. It feeds into the insecurities of today&#x27;s youth, and shelters them from consequences of their own actions. Of course it would spread like wild fire. It&#x27;s the safe space that college students thought Facebook was before people realized everything stuck around forever.<p>So outside of the funny lenses and stories, the main attraction is deleting content. So either your insecure, or you&#x27;re sending dick pics.<p>I expect to be outspoken about this, but its simply my take. If you disagree, you can respect my opinion by not down voting me for it.