Introduction BAKER & BAKER is a leading European manufacturer and supplier of frozen bakery products. Formerly known as CSM Bakery Solutions, BAKER & BAKER serves customers throughout the food service, food retail, bakery, and wholesale channels. We operate 12 manufacturing sites across seven European countries, employing around 2,500 people and generating annual sales of more than 450 millions. We also have a network of offices across Europe and the Middle East to drive our growth. We own a number of trusted and well-known brands, including BAKER & BAKER and Goldfrost. In addition, we manufacture a range of products under the Oreo, Milka and Daim brand names through exclusive licensing partnerships with Mondelēz and Disney, amongst others. We specialise in American sweet bakery in categories such as donuts, muffins, and cookies, as well as regional specialties such as laminates and Danish pastries, including Franzbrötchen. We are a long-established and international employer. Integrity, drive, responsibility, and consideration are our values that underpin the culture of our company, the way we make decisions, and the way we work. BAKER & BAKER is currently undergoing a business transformation project to become more digitally focused, to enable us to serve customers across multiple touchpoints and meet their online needs. Our new Digital Marketing Manager position offers an exciting opportunity to drive this transformation, and the successful applicant will have significant autonomy to scope out how we deliver this project. To support our marketing department at our Bremen location, we are looking for a full-time, permanent position as soon as possible: Digital Marketing Manager (m/f/d) Europe Your responsibilities: Launch of digital platform in Germany and rollout into other European markets Responsible for managing the platform in the context of existing offline marketing processes Digital marketing strategy building and execution: inbound and outbound marketing via SoM, Google, banner, and advertising Managing and tracking of digital marketing budget Content management: building content plan, creating content in collaboration with activation, and product management Functional development of digital platform in collaboration with IT Managing external and internal stakeholders Analysis of customer journey and favorite content in order to generate contacts/sales Your profile: Bachelor or higher education level within online marketing or media and communication Digitization expertise; previous position as a consultant, product owner/project manager, or business analyst Experience in online and social media marketing and project management Structured, pragmatic/hands-on, and solution-oriented way of working and team player Experience with agile working methods Familiar with the common collaboration tools e.g., the Atlassian tool stack Working conceptually, defining requirements, and keeping the product vision in mind Existing knowledge of an e-commerce system such as Magento, Shopware, Hybris etc. is a plus Expertise in the bakery industry and/or B2B industry is a bonus Excellent German and English skills; French, Spanish or Italian is a bonus Our benefits: In addition to appropriate training, we offer you the opportunity to work in a committed team as well as extensive social benefits of the BAKER&BAKER Group, including Company pension scheme 13th month's salary Capital-forming benefits 30 days vacation Have we piqued your interest? Then we look forward to receiving your complete application documents, stating your salary requirement and period of notice, preferably by to . Baker & Baker Germany GmbH Theodor-Heuss-Allee 8 28215 Bremen If you want to learn more about us, visit us at:
Digital Marketing Manager (m/f/d) Europe (Mediengestalter/in Digital und Print - Konzept. u. Visualis.)