You are passionate about managing revenue growth and demand creation while interfacing with different business stakeholders? Then we do have an interesting job opportunity for you. As a Regional Marketing Manager – Industrial, you will be responsible for all marketing activities for our Connected Secure Systems (CSS) IoT Systems in our Industrial segment in EMEA. Your focus will be on our MCU, Connectivity and Security products & solutions portfolio. In your new role you will: · Lead the EMEA IoT & Industrial Regional Marketing activities, drive cross-selling activities across the territory with regional & global Application Marketing teams of other divisions · Drive go-to-market activities for IoT & Industrial applications across the customer pyramid, including the customization of collateral material, channel-specific communication, and digital content · Analyze markets and competitors down to product level and identify new opportunities and competitive threats · Generate and develop product and solution ideas, capture requirements and define value propositions for products & solutions, based on the application understanding you built up by interacting with internal and external stakeholders (customers, sales teams, technical teams, etc.) · Select the pricing strategy and define pricing guidelines while driving commercial synchronization with sales and lead customers · Coordinate demand creation activities with other colleagues in the same organizational unit Your Profile You put the customer at the heart of your thoughts and actions, you demonstrate strong communication skills, and know how to establish sustainable relationships and networks both inside and outside the company. With a passion for profit and the ability to make strategic decisions under uncertainty, you are able to drive the business forward. Furthermore, your hands-on approach and technical expertise combined with a desire to learn and get better together inspire your team members to succeed and never lose sight of the big picture. Beyond, you are best equipped for those tasks if you have: · A degree in Electronic Engineering, Microelectronics, Industrial Engineering or similar · At least 5 years of professional experience within the semiconductor or industrial electronics industry, previous sales experience as a plus · Deep technical understanding of IoT & Industrial applications and ecosystem or a strong drive and interest to learn about those markets and their requirements · Experience in MCU, Connectivity & Security semiconductors and relevant standards and the drive to fill in potential gaps through learning and actively engaging with our expert community · Experience in project management and the ability to lead project teams by building team spirit, sharing common goals and defining structured approaches · Willingness to travel on a regular basis · Excellence in English, German as a plus
Regional Marketing Manager - Industrial (f/m/div)* (Betriebswirt/in (Hochschule) - Marketing)