text: The original plan was to implement the change in the fall of 2010 , but it was later announced that the switch was being moved up to May 31 , 2010 to coincide with Memorial Day in the USA .
simplified: The original plan was to implement the change in the fall of 2010 , but it was later announced that the switch was being moved up to May 31 , 2010 to happen with Memorial Day in the United States .