english: And by themselves, those purchases don't seem like they might reveal a lot, but it's a pattern of behavior that, when you take it in the context  of thousands of other people, starts to actually reveal some insights.
non_english: Самі по собі ці покупки не надто інформативні, але якщо взяти  модель поведінки в масштабі тисяч людей, то вималюється певна картина.