english: The entire art of what is going on in these memory contests, and the entire art of remembering stuff better in everyday life, is figuring out ways to transform capital B Bakers into lower-case B bakers -- to take information that is lacking in context, in significance, in meaning, and transform it in some way, so that it becomes meaningful in the light of all the other things that you have in your mind.
non_english: Vsa umetnost tega, kar se dogaja na teh tekmovanijh v spominu, in vsa umetnost tega, da si stvari bolje zapomnimo v vsakdanjem življenju je, da najdemo načine, kako veliko črko v "Peku" spremenimo v malo črko. Da vzamemo informacije, ki jim primanjkuje konteksta, pomembnosti, pomena in jih spremenimo na način, da dobijo pomen, v primerjavi z vsemi ostalimi stvarmi v naših glavah.