english: If you're a smart retailer, then, you will put a very expensive item that nobody will ever buy on the shelf, because suddenly the $33 wine doesn't look as expensive in comparison.
non_english: Avšak ak ste šikovný obchodník, potom tam dáte jednu extra drahú fľašu ktorú nikto nikdy nekúpi, pretože odrazu sa to 33 dolárové víno nebude zdať také drahé, po porovnaní.