english: They use data to first understand lots of pieces about their audience that they otherwise wouldn't have been able to understand at that depth, but then the decision to take all these bits and pieces and put them back together again and make a show like "House of Cards," that was nowhere in the data.
non_english: Ze gebruiken data om eerst veel details van hun publiek te begrijpen, details die ze anders nooit zo grondig hadden kunnen begrijpen. Maar de beslissing om al deze losse stukjes weer bijeen te brengen en een show als House of Cards te maken, dat stond nergens in de data.