Football Features Presented by the National Guard Meet the 2016-17 champions who earned the honor. For Coaches. By Coaches. Find out how MaxPreps can help high school coaches serve their team and community. Presented by the Marines Honoring outstanding athletes from around the nation. HS Athlete College Guide The student-athlete's personal guide to selecting the best college athletic program.
Companies focus on sales and advertising only after all other factors of marketing have been determined. This unit will teach you that marketing departments focus on a set of core principles, most of which are summarized by the 4 Ps (product, price, place, and promotion). The 4 Ps are also known as the marketing mix.
In actual fact, although they both contribute to the same end objective, they are distinct from each other and each has its own process. Understanding the difference between marketing and advertising will help you streamline your customer acquisition strategy. Marketing refers to the process of preparing your product for the marketplace. It involves understanding who your potential customers are and what they want to get from your product or service. Colors, logo and other design elements help to align the image of your product with the interests of your target audience.