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Desi Arnaz Jr. He helped make TV Guide Magazine a hit right out of the box. And we, in turn, helped make his life utterly confusing! On April 3, 1953, a chubby-Â­cheeked newborn named Desiderio Alberto Arnaz IV â eventually known as Desi Arnaz Jr. â graced the cover of our very first issue with a cover line touting him as Lucy's $50,000,000 Baby..
TV Guide's Ten Most Valuable Issues. Although there is some lively debate on the subject, the following TV Guide editions are often recognized as the most popular and valuable in the field. 1. Lucy's $50,000,000 Baby, April 3, 1953.