The Hawks listed below are only those that played with line-ups including original members of The Band. See also the Band line-up history and the more extensive list of Hawks members.
In 2013, the company shortened the line's name to simply Helper. The Hamburger Helper mascot is the Helping Hand (or Lefty), a four-fingered, left-hand white glove, which appears in the product's television commercials and on their packaged products.
Kool-Aid Man. Kool-Aid Man is the mascot for Kool-Aid, a brand of flavored drink mix. The character has appeared on television and print advertising as a fun-loving, gigantic, anthropomorphic pitcher, filled with cherry Kool-Aid and marked with a smiley face. He is typically featured answering the call of children by smashing through walls and furnishings, holding a pitcher filled with Kool-Aid while yelling his catch-phrase Oh, yeah!.