The French Keeper of the Seals (Garde des Sceaux) is a title held by the Minister of Justice. Formerly, as Keeper of the Seals of France, this title belonged to the Chancellor, the ancien rÃ©gime counterpart of the minister of justice.
Product placement is a marketing concept where a product or logo is used as a prop in a movie or television show. With on-demand media growing, traditional commercials and advertising methods have declined and the need for strategic product placement has increased based on a 2007 study printed in the Journal of Advertising.
Freebase (0.00 / 0 votes) Rate this definition: Product placement. Product placement, or embedded marketing, is according to the European Union any form of audiovisual commercial communication consisting of the inclusion of or reference to a product, a service or the trade mark thereof so that it is featured within a programme.