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The purpose of health promotion is to positively influence the health behavior of individuals and communities as well as the living and working conditions that influence their health. Health promotion improves the health status of individuals, families, communities, states, and the nation. 2  Health promotion enhances the quality of life for all people. 3  Health promotion reduces premature deaths.
In these objectives, set by the United States Department of Health and Human Services, health communication is seen to have relevance for virtually every aspect of health and well-being, including disease prevention, health promotion and quality of life.