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1 In 1926, the cooperative formally adopted the name âCalavoâ (the Calavo Â® brand of avocados), chosen through a national naming contest and the company's first success at building a brand identity.oday, Calavoâs grower community is some 2,300 strong. From 10-acre farmers to Californiaâs two largest avocado producersâthe Irvine Company and Limoneira Companyâall enjoy the resources and marketing clout that come from aligning with the industry leader.
An avocado tree has two years of fruit going at once â this seasonâs crop, and the buds for the next yearâs fruit. Once picked (by hand, one by one), the avocados are put into large plastic bins, which hold upwards of 900 pounds of fruit.eet Dan Pinkerton, he of the Pinkerton family (the Pinkerton variety of avocados was named after his uncle), who, with his wife Sue, runs the Pinkerton Farm. The family has grown avocados and citrus in Southern California for generations.