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1 In 1926, the cooperative formally adopted the name âCalavoâ (the Calavo Â® brand of avocados), chosen through a national naming contest and the company's first success at building a brand identity.oday, Calavoâs grower community is some 2,300 strong. From 10-acre farmers to Californiaâs two largest avocado producersâthe Irvine Company and Limoneira Companyâall enjoy the resources and marketing clout that come from aligning with the industry leader.
The avocado was introduced from Mexico to California in the 19th century, and has become a successful cash crop. About 59,000 acres (240 km 2) â some 95% of United States avocado production â is located in Southern California, with 60% in San Diego County.exico produces most of the world's avocado, and avocado is one of the primary cultivars for export, the eighth cultivar by production volume. In 2013 the total area dedicated to avocado production was 168,155 hectares (415,520 acres), and the harvest was of 1,109,814 tonnes.