This document has been prepared as a Colorado Access specific companion document to the ANSI ASC X12N 837 Health Care Claims. (837) transaction for professional and institutional claims. The following information should be used to clarify when situational. fields and segments must be used for reporting to Colorado Access and identifies those codes and data elements, which do not. apply to Colorado Access.
You can select cost-per-click (CPC) bidding or cost-per-thousand-impressions (CPM) bidding for your banner ad. CPC bids begin at $0.01 and rise up to $100 per click and only require you to pay when someone clicks on your ad. CPM bids start at $0.25 per thousand impressions and rise to $100.
Rates vary depending on the time of day and year as well as your location. If your target market is most likely to see your ad during the local news at noon, you may pay anywhere from $200 to $1,500 for a 30-second spot during that time, says Entrepreneur. Commercials that run between the prime viewing hours between 6 to 7 p.m. cost the most.