Standard operating procedures can increase the value of a company. It shows a buyer that the company is process driven rather than founder driven.. When a company has well-documented SOPs, it should include them as part of its sales pitch to try and generate a valuation premium.
Pursuing the goal of becoming a professional wrestler, Mizanin joined Ultimate Pro Wrestling (UPW), where he trained in the Ultimate University. He made his in-ring debut in 2003 as The Miz. During his time with UPW, The Miz competed in UPW's Mat War's tournament, making it to the finals before losing to Tony Stradlin.
In 1996, Dwayne joined the WWE and became Rocky Maivia where he joined a group known as The Nation of Domination and turned heel. Rocky eventually took over leadership of the Nation and began taking the persona of The Rock.