This document has been prepared as a Colorado Access specific companion document to the ANSI ASC X12N 837 Health Care Claims. (837) transaction for professional and institutional claims. The following information should be used to clarify when situational. fields and segments must be used for reporting to Colorado Access and identifies those codes and data elements, which do not. apply to Colorado Access.
You can select cost-per-click (CPC) bidding or cost-per-thousand-impressions (CPM) bidding for your banner ad. CPC bids begin at $0.01 and rise up to $100 per click and only require you to pay when someone clicks on your ad. CPM bids start at $0.25 per thousand impressions and rise to $100.
1 On average, local TV advertising costs can vary anywhere from $3 to $8 per 1,000 viewers, while a nationwide commercial on a popular TV show can cost as much as $400,000 for a 30-second spot.2  A popular event such as the Super Bowl can yield prices as high as 2.5 million dollars. For example, a 30 second spot locally on a channel such as CNN, the commercial could cost $1,500 to $4,000 per spot. 2  For a channel that gets more than 100,000 viewers, the price could reach as high as $25,000 per spot.