Those whoâve followed this blog â and a hearty thanks for that â know Iâve been periodically posting about the elements of the brand platform. While preparing a presentation today, I created a concise definition of the brand platform, and it occurred to me that I have never defined it as distinctly on this blog.he Branding Platform provides direction for management decision-making concerning brand-related issues and activities, and provides a framework for the creation of branding elements.
Lower back pain can have many causes, such as a pulled back muscle, disc problems, arthritis, or sacroiliac joint dysfunction. In cases where there has not been a definitive diagnosis, the next question that should be asked is: How long have you been suffering?
Severe lower back pain needs attention is pain persists, or you start to get an organ involvement, such as bladder or bowel control issues. The most common reason why pain increases is due to muscle spasm and inflammation at the same time. Combined these are the most likely cause of an increase in pain severity.