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Company Profile Summary. Fitbit, Inc. is a privately-held, venture capital backed consumer products and services company that specializes in fitness tracking products.Fitbit, Inc.'s products allow users to record and view their daily routine online so that consumers can become motivated to be more active.itbit, Inc. Business Model. Privately-held Fitbit, Inc. allows consumers to track their steps & activity, upload that data wirelessly, and view their progress online. Fitbit, Inc.'s 3D motion sensor measures steps, calories burned,â¦ Continue Reading â.
The Good The Fitbit Alta is a stylish fitness tracker with swappable bands, basic phone notifications and week-long battery life. The new Move alerts bring something new. Fitbit's software is still one of our favorites, and has the largest social base as well.