In essence, BMW is contending that truth should become the standard by which car buyers evaluate manufacturers' brand promises. A novel idea! And this idea has considerable merit, not just for automobile marketers. Companies often want to refine or even reposition their brand promise.
Down syndrome (DS) is a condition in which extra genetic material causes delays in the way a child develops, and often leads to mental retardation. It affects 1 in every 800 babies born. Autism is a complex developmental disorder that appears in the first 3 years of life, although it is sometimes diagnosed much later.
Also referred to as Trisomy 21, Down Syndrome is a genetic condition in which there is the presence of all or part of an extra 21st chromosome. Causing lifelong developmental issues and mental retardation, Down Syndrome is also characterized by specific physical features such as a flat face or a shortened neck.