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Company Profile Summary. Fitbit, Inc. is a privately-held, venture capital backed consumer products and services company that specializes in fitness tracking products.Fitbit, Inc.'s products allow users to record and view their daily routine online so that consumers can become motivated to be more active.itbit, Inc. Business Model. Privately-held Fitbit, Inc. allows consumers to track their steps & activity, upload that data wirelessly, and view their progress online. Fitbit, Inc.'s 3D motion sensor measures steps, calories burned,â¦ Continue Reading â.
Fitbit: The Official Fitbit Review. Hats off to to a company called Fitbit! It's rare in this day that a company can improve upon an existing technology. However, they took something as simple as a pedometer and turned it into a feedback junkies dream and a fashion divas must have item.rom the Company: The Fitbit accurately tracks your calories burned, steps taken, distance traveled and sleep quality. The Fitbit contains a 3D motion sensor like the one found in the Nintendo Wii. The Fitbit tracks your motion in three dimensions and converts this into useful information about your daily activities.