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Alternatively referred to as link bait, clickbait or click bait is a term used to describe a type of hyperlink on a web page that entices a visitor to click to continue reading an article.
Okay, then yeah I guess I don't know what clickbait is. The idea that nothing youâve seen on BuzzFeed in the past five years is clickbait seems strange to the publishers who have seen BuzzFeed shoot past them in audience size and dismissed its cat-based listiculations as bait.