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Alternatively referred to as link bait, clickbait or click bait is a term used to describe a type of hyperlink on a web page that entices a visitor to click to continue reading an article.
Definition - What does Clickbait mean? Clickbait consists of attention-grabbing headlines used for Web content to lure readers into clicking on normally uninteresting content. Many websites use clickbait as a mechanism to gain popularity via higher click-through rates.