Cohorts in Marketing. Similar to demographics, cohorts use quantifiable descriptors to identify target markets. Demographics, however, are the quantifiable descriptors themselves, such as the aforementioned age and household income.
The highest peaks are over 2,000 m (6,600 ft). Beijing Municipality consists of six city districts (previously eight, see Xuanwu and Chongwen), eight suburban districts and two rural counties. It covers a total area of 16,807.8 km2 (6,489.5 sq mi).
Beijing is located on the western coast of China on the Pacific Ocean. Beijing stands at the northern tip of the North China Plain. Tiananmen Square in the center of Beijing is situated at 39O56' North Latitude and 116O20' East Longitude. Beijing lies at approximately the same latitude as Philadelphia in the U.S. and Madrid in Spain. Greater Beijing has an area of 16,808 square km, and a population of 11 million.