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JJ: The average box of KT Tape will last [between] 50 and 60 days, depending on usage. It's not like athletic tape, which you basically go through a roll every time you apply it. It lasts a long time and can be used for a lot of different things.
Athletic trainer Carrie Hendrick, who you read about earlier, confirms that a kinesiology tape application will last three to five days, and that most of the athletes she treats notice a change in the treated area within 24 hours.