Finally, the cytoplasm contains indissoluble elements, such as starches and lipid droplets, that help store important chemicals. Important cellular functions, such as cell division, glycolysis and protein synthesis, take place in the cytoplasm, and it is also host to the cytoskeleton, which provides structure to the animal cell. Unlike in plant cells, the cytoplasm in animal cells does not contain chloroplasts. Learn more about Cells
A brand is a product, service, or concept that is publicly distinguished from other products, services, or concepts so that it can be easily communicated and usually marketed. A brand name is the name of the distinctive product, service, or concept. Branding is the process of creating and disseminating the brand name. Branding can be applied to the entire corporate identity as well as to individual product and service names.
A brandnomer is a brand name that has colloquially become a generic term for a product or service, such as Band-Aid, Nylon, or Kleenex âwhich are often used to describe any brand of adhesive bandage; any type of hosiery; or any brand of facial tissue respectively. Most companies aim for  Top-of-Mind 2  . Top-of-mind awareness occurs when a brand pops into a consumer's mind when asked to name brands in a product category. 3  For example, when someone is asked to name a type of facial tissue, the common answer is Kleenex, represents a top-of-mind brand.