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Market saturation exists in a given industry when the available supply of goods equals or falls short of customer demand. A variety of factors, including more competition, lower market need and obsolescence, contribute to saturated conditions.arket saturation exists in a given industry when the available supply of goods equals or falls short of customer demand. A variety of factors, including more competition, lower market need and obsolescence, contribute to saturated conditions.
See also: Saturation (chemistry). In organic chemistry, a saturated compound is a chemical compound that has a chain of carbon atoms linked together by single bonds. Alkanes are an example of saturated compounds.An unsaturated compound is a chemical compound that contains carbon-carbon double bonds or triple bonds, such as those found in alkenes or alkynes, respectively. Saturated and unsaturated compounds need not consist only of a carbon atom chain.ee also: Saturation (chemistry). In organic chemistry, a saturated compound is a chemical compound that has a chain of carbon atoms linked together by single bonds. Alkanes are an example of saturated compounds.