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The product was introduced in 1921 by the Green and Green company of Dayton Ohio; a series of corporate acquisitions made Cheez-It the property of the Keebler Company in 1996, of which Sunshine Brands is a lower division. Keebler, in turn, was acquired by the Kellogg Company in 2001.
But in Marathi language Cheez {à¤à¥à¤} (also pronounced as cheese) means a fine deed, a feat, an exploit. And in both Marathi and Hindi language, the word Cheez {à¤à¥à¤} means a thing, generally used in the figurative senses of thing, or implying a fine thing, a thing to be admired.