The goals of awareness advertising do not usually involve making money in the short term. Awareness advertising seeks to increase the name recognition of your small business in the minds of consumers across your target market area.
The adjective SHALLOW has 3 senses: 1. lacking physical depth; having little spatial extension downward or inward from an outer surface or backward or outward from a center. 2. not deep or strong; not affecting one deeply. 3. lacking depth of intellect or knowledge; concerned only with what is obvious. Familiarity information: SHALLOW used as an adjective is uncommon. â¢ SHALLOW (verb). The verb SHALLOW has 2 senses: 1. make shallow. 2. become shallow. Familiarity information: SHALLOW used as a verb is rare.
Context examples: shallow breathing / a night of shallow fretful sleep / in a shallow trance. Similar: light; wakeful ((of sleep) easily disturbed). skin-deep; superficial; surface (involving a surface only).