n. 1. (Government, Politics & Diplomacy) violation or betrayal of the allegiance that a person owes his sovereign or his country, esp by attempting to overthrow the government; high treason. 2. any treachery or betrayal.
What is Direct Marketing? Direct marketing is a promotional method that involves presenting information about your company, product, or service to your target customer without the use of an advertising middleman. It is a targeted form of marketing that presents information of potential interest to a consumer that has been determined to be a likely buyer.
Generally, the ways you can market your products or services can be sorted into two distinct categories: direct and indirect. Direct marketing involves any marketing strategy that targets a demographic for the purpose of making a sale at that time. Indirect marketing refers to marketing strategies that aim to establish a business as an expert in its field and build a following that will convert to sales over time.