Wiktionary(3.00 / 2 votes)Rate this definition: etiquette(Noun) The forms required by good breeding, or prescribed by authority, to be observed in social or official life; observance of the proprieties of rank and occasion; conventional decorum; ceremonial code of polite society. etiquette(Noun) A label used to indicate that a letter is to be sent by airmail.
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The name was most popular in the United States in the Victorian era and at the turn of the 20th century. It has been popularized by Alice in Wonderland, by Lewis Carroll. It was also popular in the Victorian era due to The Princess Alice, a daughter of Queen Victoria.