n. 1. (Government, Politics & Diplomacy) violation or betrayal of the allegiance that a person owes his sovereign or his country, esp by attempting to overthrow the government; high treason. 2. any treachery or betrayal.
What is Direct Marketing? Direct marketing is a promotional method that involves presenting information about your company, product, or service to your target customer without the use of an advertising middleman. It is a targeted form of marketing that presents information of potential interest to a consumer that has been determined to be a likely buyer.
methods for trying to sell directly to consumers the use of direct forms of advertising to elicit inquiries or sales from potential customers directly to producers or service providers. Direct action marketing aims to bypass intermediaries such as retailers or wholesalers. Forms of communication used include direct mail, home shopping channels, and television and press advertisements.