On this day in 1787, Congress enacts the Northwest Ordinance, structuring settlement of the Northwest Territory and creating a policy for the addition of new states to the nation. The members of Congress knew that if their new confederation were to survive intact, it had to resolve the statesâ competing claims to western territory.
Energizer Bunny. It was 1989 at St. Louis, and the team of Energizer, DDB Chicago Advertising, and All Effects, a special effects company, were in the midst of creating a marketing ploy that would rival that of its competitor, Duracell.
Ralston decided that batteries were not a good fit with its core business, and in 1999 the parent company announced that it would spin off the subsidiary. Eveready Battery Company changed its name to Energizer Holdings Inc. and was to become a public company listed on the New York Stock Exchange in April 2000.