One definition of a hook is a musical or lyrical phrase that stands out and is easily remembered. Definitions typically include some of the following: that a hook is repetitive, attention-grabbing, memorable, easy to dance to, and has commercial potential and lyrics. A hook has been defined as a part of a song, sometimes the title or key lyric line, that keeps recurring.
Creative accounting is a euphemism referring to accounting practices that may follow the letter of the rules of standard accounting practices, but deviate from the spirit of those rules.
Nothing is more sad than the death of an illusion. - Arthur Koestler. Creative activity could be described as a type of learning. process where teacher and pupil are located in the same individual. - Arthur Koestler. Prometheus is reaching out for the stars with an empty grin on his face. - Arthur Koestler.