One definition of a hook is a musical or lyrical phrase that stands out and is easily remembered. Definitions typically include some of the following: that a hook is repetitive, attention-grabbing, memorable, easy to dance to, and has commercial potential and lyrics. A hook has been defined as a part of a song, sometimes the title or key lyric line, that keeps recurring.
Creative accounting is a euphemism referring to accounting practices that may follow the letter of the rules of standard accounting practices, but deviate from the spirit of those rules.
(June 2008). Creative services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses. Creative Services also means a department within a company that does creative work such as writing, designing, and production.It is often a sub-department of the Marketing organization.Examples include: 1  Design and production agencies.2  Studios.reative Services also means a department within a company that does creative work such as writing, designing, and production. It is often a sub-department of the Marketing organization. Examples include: 1  Design and production agencies. 2  Studios.