Surplus causes disequilibrium in the supply and demand of a product. This imbalance means that the product cannot flow through the market efficiently. However, the cycle of surplus and shortage has a way of balancing itself out.
Environmental scanning is the term used to describe the acquisition and use of information gleaned from sources external to your company. Scanning can be thought of as a form of early-warning radar that lets managers look into the future.
ASID Environmental Scanning Report. Prepared annually as part of the Society's strategic planning process, this report looks at large-scale trends and developments in the spheres of economics, politics, society, technology and the environment, as well as within the A&D sectors of the building industry.