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The main idea is that there are more and more Mac users all over the world. Specialists consider that in 2007 there were 22 million Mac users worldwide. The research has been made by the analysts at Bank of America Securities. Needless to say, in 2006 there were 15 million active Mac users all over the world. This is definitely a significant increase.
The question is not merely academic. In Q4 2013, according to research firm IDC, Google's Android mobile operating system had a 78% share of all users globally. Apple's iOS had just 18%. Now, IDC predicts that in 2014 Android will claim 80.2% of users and only 14.8% will be on Apple's iOS system.