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Publishers Clearing House. Publishers Clearing House (PCH) is a direct marketing company that markets merchandise and magazine subscriptions with sweepstakes, and prize-based games. Publishers Clearing House was founded in 1953 by Harold Mertz to replace door-to-door magazine subscription sales by a single vendor offering multiple subscriptions by mail.
The PCH is 123 miles long and runs up the coast of California, from Orange to Mendocino County. At least five songs entitled Pacific Coast Highway have been published over the years. The Bixby Creek Bridge is so celebrated the U.S. Postal Service commemorated it with a stamp in 2010.