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The main idea is that there are more and more Mac users all over the world. Specialists consider that in 2007 there were 22 million Mac users worldwide. The research has been made by the analysts at Bank of America Securities. Needless to say, in 2006 there were 15 million active Mac users all over the world. This is definitely a significant increase.
Apple claims that they have sold 700 million units of iPhones till date. The current global population is pegged at about 7.4 billion. So, around 9.4% of the worlds population uses an iPhone. However, only 4.77 billion of the total global population uses cell phones, out of which only 2.1 billion use a smartphone. Under these circumstances, 33.33% of the smartphone users are iPhone users.