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From Wikipedia, the free encyclopedia. In economics and accounting, the cost of capital is the cost of a company's funds (both debt and equity), or, from an investor's point of view the required rate of return on a portfolio company's existing securities.It is used to evaluate new projects of a company.iven a number of competing investment opportunities, investors are expected to put their capital to work in order to maximize the return. In other words, the cost of capital is the rate of return that capital could be expected to earn in the best alternative investment of equivalent risk.
The investment center is currently generating an ROI of 18% based on $1,000,000 in assets and a profit of $180,000. The cost of capital is 8%. The company's required rate of return is 12%.he company is not willing to accept any projects with an investment less than 9%, so the 7% project should be rejected. Problem 23 A project with a required investment of $500,000 and annual earnings before interest of $60,000 is acceptable if the cost of capital is 14%.