Tallahassee, the capital of the Sunshine State, is a regional trade and agriculture hub, as well as a vibrant college town.
To this end, Branson says he has made sure that Virgin prioritizes employees first, customers second, and shareholders third. Effectively, in the end shareholders do well, the customers do better, and your staff remains happy, he says.
Business leaders must never stray from the overall fact that the customer pays the wages at your company (an old Henry Ford quote) determine what they need and work to serve them. During the next evaluation of a product or service team, stop thinking about how you can make the product or organization better and start thinking about how you can make your customers more successful.