A typical legal rationale for protecting the consumer is based on the notion of policing market failures and inefficiencies, such as inequalities of bargaining power between a consumer and a business.
It sounds kind of expensive when you first check out, but it's actually pretty cheap if you consider it. Take something standard like a Philly roll (nori, salmon, cream cheese, cucumber, avocado). At Maki it will cost you $6, but the roll is pretty fat and you get 10 pieces. Most sushi bars charge around $5 and give you 6-8 pieces.
California roll. For other uses, see California Roll. A California roll or California maki is a makizushi sushi roll, usually made inside-out, containing cucumber, crab meat or imitation crab, and avocado. Sometimes crab salad is substituted for the crab stick, and often the outer layer of rice in an inside-out roll (uramaki ) is sprinkled with toasted sesame seeds, tobiko or masago (capelin roe).