Customer base The customer base is the group of customers and/or consumers that a business serves. In the most situations, a large part of this group is made up of repeat customers with a high ratio of purchase over time.
frigidaire is the american consumer and commercial home appliances brand subsidiary of european parent company electrolux frigidaire was founded as the guardian frigerator company in fort wayne indiana and developed the first self contained refrigerator invented by nathaniel b wales and alfred mellowes in 1916
The trend of high-design, mid-price appliances started with GE's CafÃ© line, and continued with the advent of Frigidaire Professionalâwhose appliances formed the basis for Kenmore Pro's cooking lineup.