The oldest â and perhaps simplest and most natural form of marketing â is 'word of mouth' (WOM) marketing, in which consumers convey their experiences of a product, service or brand in their day-to-day communications with others.ther caveats of customer focus are: 1  The extent to which what customers say they want does not match their purchasing decisions. 2  Thus surveys of customers might claim that 70% of a restaurant's customers want healthier choices on the menu, but only 10% of them actually buy the new items once they are offered.
Moves arm downward and backwards Deltoid-Abducts, flexes, extends and medially and laterally rotates arm Teres major-Extends arm, assists in adduction and medial rotation of arm.
The biceps is a two-joint muscle. In the shoulder joint both muscle heads partially enforce opposite movements. The long head pulls the arm away from the trunk (abduction) and turns it inwards (inward rotation) whereas the short head pulls the arm back towards the trunk (adduction).