There was a study done in England recently, showing that if you do absolutely nothing about prostate cancer, you will live just as long as if you did conventional treatment. I know that's statistics and some people obviously would die and some don't.
Sustainability Marketing. The process of promoting, selling, and distributing a product or service in a sustainable market in such a way as to educate customers of the multiple benefits of valuing human, economic, and natural capital.This definition uses the term âsustainable marketâ, a term that is not defined in this dictionary.deally, a sustainable market would be one that meets todayâs (global) economic, environmental, and social needs without compromising the opportunity for future generations to meet theirs. In practice, a sustainable market is a market that is moving toward that ideal.
The idea of sustainability marketing myopia is rooted into conventional marketing myopia theory, as well as green marketing myopia.enerally, sustainability marketing myopia can be avoided in two ways: 1  by identifying and stressing the inherent consumerâs values (efficiency and cost-effectiveness, health and safety, convenience, symbolism and status) of the socio-ecological features of the product.