TV commercials in today's society perform best between :15 - :30 seconds with large media spend on live broadcasts (news or sports). Focus your budget on reaching your audience when they are engaged with the content.
New tattoos will generally peel towards the end of the first week of healing, normally between days 5 and 7. Again, this will be slightly different for everyone, but you should be seeing at least the start of the peeling phase beginning by the end of the week.
The healing process went super fast for me it seems like, I started peeling the fourth day, had no real swelling to worry about and overall seemed pretty easy. I do have one concern now though. Three weeks in, and I can still feel the outline in certain areas when I rub my fingers along my tattoo.