Thrombocytopenia can run in families, but you can also get it from many medical conditions. Treating the medical condition may improve ITP. Your body might have fewer platelets because of these causes: Infections. Viral infections, including chickenpox, parvovirus, hepatitis C, Epstein-Barr, and HIV.
Mass market. The mass market is the largest group of end consumers for a specified product. It is the opposite of the term niche market.
The Need for Market Segmentation. The marketing concept calls for understanding customers and satisfying their needs better than the competition. But different customers have different needs, and it rarely is possible to satisfy all customers by treating them alike. Mass marketing refers to treatment of the market as a homogenous group and offering the same marketing mix to all customers.