The Johnny team..races at them, one at a time, and vaults atop the row of backs as far forward as he can, shouting, âJohnny on a Pony, one, two, three!â The..object is to cave in the backs of the Pony team..
Brand Attributes Also known as core values, brand attributes represents the essence of the brand. Brand attributes are a set of characteristics that identify the physical, character and personality traits of the brand, similar to the attributes that allow us to consistently identify individuals. Accessible
A brand is a company's most important asset. Brand ambassadors help marketing and sales managers increase brand value by representing the brand to target customers. Advertising creates the most famous brand ambassadors, such as Flo for Progressive Insurance or the gecko lizard for Geico.