Brand development today thus requires simplifying and adding a focus on capability to the classic building blocks of vision, values, beliefs and behaviors. At the heart of every brand is a vision. As technology evolves the core tenets of branding remain the same.
[blÄ«ndÂ´nes] lack or loss of ability to see (see vision). Legally, blindness is defined as less than 20/200 vision in the better eye with glasses (vision of 20/200 is the ability to see at 20 feet only what the normal eye can see at 200 feet). A person with 20Â° or less vision (pinhole vision) is also legally blind.
blind. 1. not having the sense of sight. 2. pertaining to an experiment in which one or more of the groups receiving, administering, and evaluating treatment are unaware of which treatment any particular recipient is getting. See single blind, double blind, and triple blind.