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Geritol is famous for a controversial 1972 television commercial tag line, My wife, I think I'll keep her. This line, brought out during the height of the Women's Liberation Movement, was not appreciated by some women and was lambasted by news and comedy shows [citation needed].
1 â The Gecko. The gecko first appeared in 1999 during a Screen Actors Guild strike that prevented the use of live actors. In the geckoâs first TV debut, he pleads for people confusing âgeckoâ with âGEICOâ to stop phoning him.