  Arm & Hammer is one brand of many brands owned by Church & Dwight company. Their ticker symbol is CHD and they trade on the New York Stock Exchange.
Abstract. Touch and the discriminative general senses encompass a number of sensory modalities. Touch by itself refers to crude (also called light) and movement sensation, which yields little information apart from the fact of contact with an object.
soft touch. 1. a gentle way of handling someone or something. Bess has a soft touch and can bring both sides together. Kelly lacks the kind of soft touch needed for this kind of negotiation. 2. a gullible person; a likely victim of a scheme. John is a soft touch. You can always ask him for a few bucks.