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In the DEG microprocessor segment Intel's one major competitor is Microchip Technology (MCHP), an American producer of microcontrollers, memory and analog semiconductors. In the DEG chipset, motherboard and other segment, Advanced Micro Devices (AMD) is Intel's most formidable rival overall. This competitor, previously mentioned as a rival in the PC client market segment, competes with Intel in several key markets.
They are: 1st in the semiconductor industry 1st in the x86 micro processing industry 4th in the chipset industry (smart phones/tablets) Shift from PC purchases to tablet/ smart phone purchases. Competitive Forces. Intel has many competitors in the technological industry.