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Is it normal to feel pain during or after nursing? If your baby is latched on properly, you may have 30 to 60 seconds of pain (from the nipple and areola being pulled into your baby's mouth), then the pain should ease. But if you continue to feel pain, stop feeding momentarily and reposition your baby on your breast.
1 If breastfeeding hurts, your baby may be sucking on only the nipple, and not also on the areola (the darker skin around the nipple). 2  Gently break your baby's suction to your breast by placing a clean finger in the corner of your baby's mouth. 3  Then try again to get your baby to latch on. If breastfeeding hurts, your baby may be sucking on only the nipple, and not also on the areola (the darker skin around the nipple). 2  Gently break your baby's suction to your breast by placing a clean finger in the corner of your baby's mouth. 3  Then try again to get your baby to latch on.