In 2007, the oldest cat at the Best Friends Sanctuary was positive for the feline leukemia virus (FeLV). Cybella, a Siamese, was â drum roll, please â 21-1/2 years old.
agile enterprise. Fast moving, flexible and robust firm capable of rapid response to unexpected challenges, events, and opportunities. Built on policies and processes that facilitate speed and change, it aims to achieve continuous competitive advantage in serving its customers.
Agile Marketing is an approach to marketing that takes its inspiration from Agile software development and that values: Responding to change over following a plan. Rapid iterations over Big-Bang campaigns. Testing and data over opinions and conventions. Many small experiments over a few large bets.