âIn the end, however, it's up to me to decide if I will be a willing pupil at any given time, to decide if I have little enough belief in my own feelings to subjugate them to the ways of another.â âBut on many issues they have been just as ready to subjugate human rights to their political interests.â
Entrepreneurship tends to focus on identifying and fulfilling consumer needs in specific niche markets, but all businesses can be affected by large-scale economic trends. Accounting for trends in the overall economy can help business managers make better decisions. Economic factors that commonly affect businesses include consumer confidence, employment, interest rates and inflation.
Business slump cause unemployment, slackness in the success of business and great loss to economy. Marketing helps in protecting society against all these problems. v) Increase in national income: Successful operation of marketing activities creates, maintains and increases the demand for goods and services in society.