A well-executed branding strategy makes it easier for your customers to make purchasing decisions about your products. They have a clear perception of the performance, benefits and quality of your products. The confidence that the brand will continue to meet their expectations minimizes customersâ risk in purchasing your product. A strong brand helps you build long-term relationships with your customers.
The electromagnetic spectrum is the term used by scientists to describe the entire range of light that exists. From radio waves to gamma rays, most of the light in the universe is, in fact, invisible to us! Light is a wave of alternating electric and magnetic fields.he electromagnetic spectrum is the term used by scientists to describe the entire range of light that exists. From radio waves to gamma rays, most of the light in the universe is, in fact, invisible to us! Light is a wave of alternating electric and magnetic fields.
Light is composed of electric and magnetic fields and thus its alternate name electromagnetic spectrum. Light can be absorbed and emitted by atoms and molecules. The precise details of which give us the world we see around us. Chemists are interested in the details of absorption and emission of light by matter because these details can be viewed as fingerprints of atoms and molecules as well as their chemical properties.