Follow Business Insider: You've seen Google's annual lists of trendy search terms, featuring things like  robin williams, world cup, and ebola , but those show only the most unusually popular terms, not the most popular terms overall.
Murasaki Shikibu is the best known writer to emerge from Japan's glorious Heian period. Her novel, The Tale of Genji (Genji-monogatari) is considered to be one of the world's finest and earliest novels. Some argue that Murasaki is the world's first modern novelist.
Lorain, Ohio. African American writer. Toni Morrison is the first African American woman to win the Nobel Prize for Literature. She is best known for her novels focusing on intimate relationships, especially between men and women. These stories are set against the backdrop of African American culture.