Larger companies have a number of advantages over smaller firms operating in more limited markets. 1  Large size or large market share can lead to economies of scale. Marketing or production synergies may result from more efficient use of sales calls, reduced travel time, reduced changeover time, and longer production runs.
Since it was founded in 1954, international fast food chain Burger King has employed many advertising programs. During the 1970s, its advertisements included a memorable jingle, the inspiration for its current mascot the Burger King and several well-known and parodied slogans, such as Have it your way and It takes two hands to hold a Whopper.
4. Make It Funny, If You Can. Where you can bring humor to a slogan, do it. A great example is Cracked.comâs slogan: âAmericaâs Only Humor & Video Site, Since 1958â . This slogan packs in a few jokes including making fun of the usual âsince such a yearâ slogan and claiming to be the only humour site in America.t the end of these tips, youâll find a selection of famous slogans as well as an interactive showcase of famous slogans. The first step is to decide whether or not you need a slogan. If you have a logo, you are already engaged in branding your product or your company.