During my tenure at IMA, Iâve spoken on accounting regulatory issues, providing testimony to U.S. Congress on internal controls and risk management as it relates to Sarbanes-Oxley implementation, appearing before the SEC and PCAOB on critical regulatory matters impacting U.S. global competitiveness, and I served as a member of the COSO (Committee of Sponsoring Organizations) board of directors, which delivers global guidance on internal controls and enterprise risk management.
1.) Credit unions spend more on marketing than you think. Credit unions were once seen as a quaint, sleepy little corner of the financial industry. Not anymore. The top 10 credit unions invest $155 million annually on marketing, and the top 100 credit unions spend a combined $400 million on advertising and related educational expenses.
The highest paid senior executives in the industry work at credit unions with over $5 billion in assets, earning over $200,000 annually with a bonus that can top $40,000. Meanwhile, someone in a similar position at a credit union one-tenth that size will earn just about half those figures.onuses range from around $1,500 to $7,500 and up. A Marketing Manager at a $500 million credit union will earn a similar bonus, but get a salary around $75K. CUES defines Marketing Specialists and Marketing Coordinators as those who work under supervision to implement marketing and communication activities.