Getty Images. The organic-food business is booming: About 70 percent of Americans buy organic food occasionally, and nearly one quarter buy it every week, according to the Hartman Group, a market research firm.
Top Definition. purple prose. a term used to describe literature where the writing is unnecessarily flowery. it means that the writer described the situation (or wrote the entire book, passage, etc) using words that are too extravagant for the type of text, or any text at all.
In the book purple is first referred to as the terrible and ugly color of a bruise as in someone who has been beaten. But then it is explained that a field of purple flowersâ¦ can also be beautiful. You must look at things in more ways than one to get the true meaning.