Getty Images. The organic-food business is booming: About 70 percent of Americans buy organic food occasionally, and nearly one quarter buy it every week, according to the Hartman Group, a market research firm.
Top Definition. purple prose. a term used to describe literature where the writing is unnecessarily flowery. it means that the writer described the situation (or wrote the entire book, passage, etc) using words that are too extravagant for the type of text, or any text at all.
by Deb Stover. 1  Included in How to Write a Romance For The New Markets. 2  Genesis Press, Inc ISBN: 1-885478-46-1. 3  Copyright by Deb Stover -- All Rights Reserved.  Purple 1  Prose. Purple prose consists of words and phrases that sound stilted, overly descriptive, or clichÃ©.