The value premium that a company realizes from a product with a recognizable name as compared to its generic equivalent. Companies can create brand equity for their products by making them memorable, easily recognizable and superior in quality and reliability.
Definition of simulate. simulated. ; simulating. transitive verb. 1 : to give or assume the appearance or effect of often with the intent to deceive : imitate. 2 : to make a simulation of (as a physical system)
Simulated texture is the illusion of an actual texture. In other words, the work may be completely smooth to the touch, but it will have the appearence of being rough. Actual texture is the physical presence of a texture, and it is not an illusion (ie: it has the appearence of being rough and it is also rough to the touch).