SPRING 2017 TREE, SHRUB AND PLANT SALE! Fraser Sinkhole Water Reduction Efforts 15 Mile Sewer Collapse. Free Smoke Detectors. Wanted: Volunteers to help with planning the Bi-Centennial Celebration for the City of Utica.
perceived risk. Consumer's level of uncertainty regarding the outcome of a purchase decision, specially in case of high priced item such as a car, or a complex item like a computer.
A risk is threat or an opportunity. The PMBOK, which is one of the project management bibles, defines the risk as âan uncertain event or condition which, if it occurs, can have a positive or a negative impact on a projectâs objective, such as time, cost, scope, quality,etcâ.