Healthy depends on how you interpret the word healthy.. If a low-calorie, low-carbohydrate, low-fat diet is what is good for you, then a black cup of coffee works well in your diet. There is only one calorie in a cup of coffee if taken black. Nutritional facts regarding one of America's favorite beverages changes depending on what you add to that cup. Or, if you drink more than one cup as your serving.
- Direct marketing is an interactive system of marketing, which uses one or more advertising media to affect a measurable response and/or transaction at any location, with this activity stored on a database.
Certainly, however, we all agree that direct marketing is not simply direct mail--though many still equate the two. From there things can get fuzzy. Like CRM â which some define as technology, some as strategy, and others as both â direct marketing for some is about channel and for others is about data.