Hanes
John Wesley Hanes' brother Pleasant H. Hanes founded the P.H. Hanes Knitting Company in 1901. The brothers previously operated a tobacco manufacturing business, that they sold to R. J. Reynolds Tobacco Company in 1900. The P.H. Hanes Knitting Company merged with Hanes Hosiery in 1965. The P.H. Hanes Knitting Company complex was listed on the National Register of Historic Places in 2005. Consolidated Foods (later renamed Sara Lee) announced its purchase of Hanes in 1978.
Hanes
From 1992 to 1999, the brand's main slogan was "Just wait'll we get our Hanes on you." The slogan was revived in 2005, with celebrity endorsements including Michael Jordan, Damon Wayans, Matthew Perry and Marisa Tomei, as "Look who we've got our Hanes on now."