Hanes
The Hanes brand is used by the company for marketing a variety of clothing:Hanes was founded in 1900 by John Wesley Hanes at Winston, North Carolina under the name Shamrock Knitting Mills.
Hans Hulsbosch
In the late 1970s and early 1980s Hulsbosch pioneered the concept of branding in Australia, being the first to combine brand strategy, brand identity and brand management. His first client was Qantas followed by Sitmar Cruises (P&O). He has created many of Australia's iconic brands such as the Qantas 'flying kangaroo', Woolworths, ABC Kids, Taronga Zoo, The MLC 'Nest Egg', Perpetual, The Australian Ballet, Free TV Australia, Football Federation of Australia, P&O, Nylex and Foxtel. He and his company have also designed many of Australia's leading packaging brands such as 'Thins' for Arnotts, 'Windex' and 'Toilet Duck' for SC Johnson, 'Dettol', 'UV Triple Guard', 'Exit Mould' and 'Disprin' for Reckitt Benkiser, 'Kleenex Tissues' and 'Huggies' for Kimberly-Clark, and 'Wild Oats' for Oatley Family Wines.