American Horror Story
The pilot episode of "American Horror Story" was watched by 3.2 million viewers and averaged a 1.6 rating in the 18–49 years adult demographic, the most sought after by advertisers. These were the best numbers FX had ever received for a series premiere. The episode was seen by 3.2 million total viewers in 59 countries. Ratings increased as the season progressed, with the season finale being watched by 3.22 million viewers and receiving a 1.7 ratings share in the 18–49 years adult demographic. The series premiere aired in November 2011 across Europe and Latin America on Fox International Channels, and ranked as first or second most watched telecast in its timeslot among all paid television in most metered markets. "Numbers so strong, it's scary. "American Horror Story" has brought droves of new viewers to a killer global lineup", said Hernan Lopez, the president of Fox International Channels.
American Horror Story: Murder House
In February 2011, FX officially announced that it had ordered a pilot for a possible series from Ryan Murphy and Brad Falchuk, with both Murphy and Falchuk writing and Murphy directing. Dante Di Loreto was announced as executive producer. Production on the series began in April 2011. In July 2011, FX officially announced the project had been given a series order consisting of 13 episodes. In August 2011, it was announced that Tim Minear, Jennifer Salt, James Wong and Jessica Sharzer had joined the series as writers.