NFL on CBS
A number of NFL teams and their broadcasting departments have teamed up with CBS Sports to produce games; , these teams include the New York Jets (WCBS-TV in New York City) and Green Bay Packers (WGBA-TV in Green Bay and co-flagship WTMJ-TV in Milwaukee; since former CBS O&O WFRV-TV in Green Bay lost the local rights to the preseason games, Packers coverage on WGBA and WTMJ currently uses NBC's graphics package as both are affiliates of that network, although the telecasts continue to use a CBS technical and announcing team).
WTAQ
In addition to WTAQ's news and talk programming, the station is an affiliate of Green Bay Packers and Milwaukee Brewers play-by-play broadcasts, which are produced by WTMJ, along with sister station WIXX, providing the team two broadcast homes in Green Bay on FM (Appleton's WAPL also broadcasts from south of Green Bay and carries Packer games, but is not considered a 'primary' station and has to carry national Westwood One coverage of the conference championship and Super Bowl). Brewers day games during the work week are aired on WTAQ's sister station, WNFL.