WHBF-TV
On June 3, 2016, Nexstar announced that it would retain ownership of WHBF and fellow CBS-affiliated sister station WFRV-TV in Green Bay, Wisconsin, and—on Media General's behalf—sell KWQC and its ABC-affiliated sister station in Green Bay, WBAY-TV, to Gray Television for $270 million. The transaction was approved by the FCC on January 11, 2017; the sale was completed on January 17, at which point the existing Nexstar stations and the former Media General outlets that neither group had to sell in order to rectify ownership conflicts in certain markets became part of the renamed Nexstar Media Group.
WGBA-TV
In addition to its main signal, WGBA operates two translators to extend the station's coverage northward. The translators are a remnant of the analog era when it was Green Bay's only major UHF commercial television station. The station in fact kept a post office box address open for years to allow responses to an offer through a station promo of a free pamphlet describing the installation of a UHF television antenna to interested viewers until the early 1990s. During that period, residents of Northern Door County and the southern portion of Michigan's Upper Peninsula could easily receive the three Green Bay network stations on VHF and WFRV semi-satellite WJMN-TV from Escanaba, Michigan, along with PBS member station WNMU from Marquette, Michigan, but not WGBA and Wisconsin Public Television's WPNE-TV (channel 38).