Hatsune Miku
Since the success of her Vocaloid 2 package led to an expansion of marketing possibilities, most of the mass marketing has come after her initial release as a response to her popularity and has been on going since 2008. Even with the addition of other Character Vocals, Miku's name continues to be used as the primary source of marketing for Crypton Future Media, to the point where most products for their Vocaloid related products will usually only feature Hatsune Miku's name. In March 2012, the Nomura Research Institute estimated that the sales of all Hatsune Miku brand goods added up into the region of since her release in 2007. Her name is easily the most recognizable of all Vocaloids.
Hatsune Miku: Project Mirai 2
Hatsune Miku: Project Mirai 2 is a rhythm game created by Sega and Crypton Future Media for the Nintendo 3DS and the sequel to "". The game is also a spin-off of the "" series of Vocaloid rhythm games and was first released on November 28, 2013 in Japan with no international release until September 2015. Like the original, the game primarily makes use of Vocaloids, a series of singing synthesizer software and the songs created using these vocaloids most notably the virtual-diva Vocaloid Hatsune Miku. It is also the second game to include a Vocaloid made by Internet Co., Ltd., Gumi. An updated version of the game was released in 2015, first in Japan as Hatsune Miku: Project Mirai Deluxe, then in North America and Europe under the title of Hatsune Miku: Project Mirai DX.