State Farm Stadium
The stadium hosted the WWE event WrestleMania XXVI which took place on March 28, 2010, with 72,219 fans in attendance. This was the first WrestleMania since WrestleMania XI with a non-title match as a main event, the first WrestleMania to be held in the state of Arizona and the third to be held in an open-air venue, after WrestleMania IX and WrestleMania XXIV. The event grossed $5.8 million in ticket sales, making the event the highest grossing and attended entertainment event held at the University of Phoenix Stadium.
WrestleMania
In 1988, in association with The Trump Organization, WWF prepared a small festival to celebrate WrestleMania IV, which included autograph signings, a brunch, and a 5K run; the event was held again in 1989 for WrestleMania V. In 1992, a festival was held the day of WrestleMania VIII which included a WWF superstar look-alike contest and a tournament for the "WWF WrestleFest" arcade game. In 1993, the WWF held a "WrestleMania Brunch" the day of WrestleMania IX at Caesars Palace, during the course of which Lex Luger attacked Bret Hart. In 1994, WWF offered "Fan Fest" for the weekend of WrestleMania X, which allowed fans to step inside a WWF ring, participate in games, meet superstars, and purchase merchandise; the event was followed up in 1995 with another "Fan Fest" for WrestleMania XI. In 1999, WWF held its first Saturday pre-WrestleMania event taking place on March 27, 1999. "WrestleMania Rage Party" as it was known was televised live on the USA Network from 10:00 p.m. to 11:00 p.m. (EST). The event was to be held at the Pennsylvania Convention Center. The idea of the event was "...to celebrate the final WrestleMania of the millennium..."