WrestleMania XXVI
Along with WrestleMania XXVI, a series of events grouped as "WrestleMania Week" were held in the week preceding the event. To begin promotion for the event in Glendale, a "Kick-off Party" was held at the Westgate City Center on March 19, which included appearances from WWE wrestlers, autograph signings and live entertainment along with a giant LED screen viewing of that night's episode of "SmackDown". The third annual "WrestleMania Art" (formerly "WrestleManiArt"), an art exhibition and auction featuring work by WWE superstars, was held on March 24 at the Make-A-Wish Foundation National Headquarters. WrestleMania's annual fan convention, WrestleMania Axxess, was held from March 25 through March 28 at the Phoenix Convention Center. On March 27, WWE hosted its annual WWE Hall of Fame ceremony at the Dodge Theater, where the Class of 2010 were inducted.
WWE Championship
The original world championship of the promotion, it was established by the then-World Wide Wrestling Federation (WWWF) on April 25, 1963 as the WWWF World Heavyweight Championship, following the promotion seceding from the National Wrestling Alliance (NWA). The inaugural champion was Buddy Rogers. Since its inception, the title has undergone many name changes due to company name changes and title unifications. It is the oldest championship currently active in the WWE, and is presented as being the promotion's most prestigious title, with many matches for the title having headlined pay-per-view events – including WWE's flagship event WrestleMania. In professional wrestling in general, it is considered by many to be one of the most prestigious championships of all time.