Hatsune Miku
Since the success of her Vocaloid 2 package led to an expansion of marketing possibilities, most of the mass marketing has come after her initial release as a response to her popularity and has been on going since 2008. Even with the addition of other Character Vocals, Miku's name continues to be used as the primary source of marketing for Crypton Future Media, to the point where most products for their Vocaloid related products will usually only feature Hatsune Miku's name. In March 2012, the Nomura Research Institute estimated that the sales of all Hatsune Miku brand goods added up into the region of since her release in 2007. Her name is easily the most recognizable of all Vocaloids.
Crypton Future Media
On April 30, 2010, an updated version of Miku called Hatsune Miku Append was released containing a package of six different tones of Miku's voice: Soft (gentle, delicate voice), Sweet (young, chibi voice), Dark (mature, heartbroken-like voice), Vivid (bright, cheerful voice), Solid (loud, clear voice), and Light (innocent, heavenly voice). Crypton Future Media also released Kagamine Rin/Len Append on December 27, 2010.According to Crypton, a petition started on Facebook exceeded the needed 39,390 members in November 2010 to join Hatsune Miku's account for an English version to be released; Crypton announced that they are working on an English Miku and was planned to be released in 2013. Hatsune Miku English has been released on August 31, 2013. Hatsune Miku V3 was released September 26, 2013.