Brooklyn Nets
After the Nets' move to Brooklyn, the team introduced a new superhero mascot named BrooklyKnight (a pun on the demonym "Brooklynite") on November 3, 2012. In his first appearance, he was lowered from the ceiling of the Barclays Center amid sparks and fanfare and introduced by Nets PA announcer David Diamante: "Here to defend Brooklyn, he's the BrooklyKnight." The mascot was co-created by Marvel Entertainment, a sister company to NBA broadcasters ABC and ESPN. The character also starred in 32-page comic book published by Marvel titled "BrooklyKnight #1", written by Jason Aaron with art by Mike Deodato. After the Nets' second season in Brooklyn, the BrooklyKnight mascot was retired.
Bruce Ratner
Barclays Center is the centerpiece and the only completed piece of a $3.5 billion sports arena, business and residential complex in development called Pacific Park Brooklyn. This project is being built by Ratner's company, Forest City Ratner. The site of the arena is adjacent to the site that Walter O'Malley wanted to use for a new stadium for the Brooklyn Dodgers in the early 1950s. (O'Malley's plan was rejected by the city, resulting in the Dodgers relocating to Los Angeles in 1958.) On September 23, 2009, Russian tycoon Mikhail Prokhorov reached a deal with Ratner to purchase an 80% stake of the Nets for $200 million, subject to Ratner acquiring financing for the arena project and control of the land by the end of the year in addition to the approval of three-fourths of the NBA board of governors. According to Ratner, accepting Prokhorov as majority owner "gives us a partner who adds to the financial strength of the venture. Mikhail will have primary responsibility for the basketball part and we will have primary responsibility for the arena and the real estate." On May 11, 2010, the sale of the Nets was approved by the NBA.