Yahoo! Mail
Yahoo! made a deal with the online communications company Four11 for co-branded white pages. Marvin Gavin, who worked at Four11 as the Director of International Business Development, said "We always had a bias about being acquired by Yahoo. They were more entrepreneurial than Microsoft. We had a great cultural fit – it made a lot of sense." In the end, Yahoo! acquired Four11 for $96 million. The purpose behind acquiring Four11 was the company's RocketMail webmail service, which launched in 1997. Yahoo! announced the acquisition on October 8, 1997, close to the time that Yahoo! Mail was launched. Yahoo! chose acquisition rather than internal platform development, because, as Healy said, "Hotmail was growing at thousands and thousands users per week. We did an analysis. For us to build, it would have taken four to six months, and by then, so many users would have taken an email account. The speed of the market was critical."
Outlook.com
Hotmail service was founded by Sabeer Bhatia and Jack Smith, and was one of the first webmail services on the Internet along with Four11's RocketMail (later Yahoo! Mail). It was commercially launched on July 4, 1996, symbolizing "freedom" from ISP-based email and the ability to access a user's inbox from anywhere in the world. The name "Hotmail" was chosen out of many possibilities ending in "-mail" as it included the letters HTML, the markup language used to create web pages (to emphasize this, the original type casing was "HoTMaiL"). The limit for free storage was 2 MB. Hotmail was initially backed by venture capital firm Draper Fisher Jurvetson. By December 1997, it reported more than 8.5 million subscribers. Hotmail initially ran under Solaris for mail services and Apache on FreeBSD for web services, before being partly converted to Microsoft products, using Windows Services for UNIX in the migration path.