Rolex
Rolex SA () is a Swiss luxury watchmaker. Originally founded as "Wilsdorf and Davis" by Hans Wilsdorf and Alfred Davis in London in 1905, the company registered "Rolex" as the brand name of its watches in 1908. In 1919, the company moved its base of operations to Geneva, Switzerland in order to avoid heavy taxation from a recovering post-war Britain, and "Montres Rolex S.A." was registered as the new company name by Hans Wilsdorf in Geneva in 1920. Since 1960, the company has been owned by the Hans Wilsdorf Foundation, a private family trust.
Rolex Monterey Motorsports Reunion
The Rolex Monterey Motorsports Reunion is an annual event held at WeatherTech Raceway Laguna Seca in Monterey, California. Its purpose is to provide an event in which historic racecars can compete. It takes place over the course of one weekend every mid-August. It was first established by Steve Earle in 1974 as the Monterey Historic Automobile Races. Earle organized the meeting for his friends to race their cars at Laguna Seca. The event acts as a part of Monterey Car Week, which includes the Pebble Beach Concours d'Elegance and other events.