Guiding Light
"The Guiding Light" was broadcast first by CBS Television on June 30, 1952, replacing the canceled soap opera "The First Hundred Years". These episodes were also 15 minutes long. During the period from 1952 to 1956, "The Guiding Light" existed as both a radio and television serial, with actors recording their performances twice for each day that the shows were broadcast. The radio broadcast of "The Guiding Light" ceased production during 1956, ending this overlap.
Guiding Light
During the daytime drama's 57th season on television and 72nd overall season, the series had changed its look to a more realistic experience in an attempt to compete with the growing popularity of reality television. The new look of "Guiding Light" included free-hand camera work and less action shown on traditional studio sets. Producer Ellen Wheeler introduced a "shaky-cam" style, present in a number of movies, featuring extreme-closeups and frequent cuts, including those that "broke the axis" (which proved disorienting to viewers accustomed to shows with the traditional "soap opera look"). Also new was the filming of outdoor scenes in actual outdoor settings. Even many indoor scenes had more of an "on location" feel, repurposing real locations, such as "Guiding Light's" production offices, to be motel rooms, nail salons, quick-mart and other businesses or locations. Thereby, the series had numerous sets without the cost of numerous separate locations. CBS and the show's producers had hoped that the new look would increase ratings, but the plan was ultimately unsuccessful.