Nintendo
In 1975, Nintendo moved into the video arcade game industry with "EVR Race", designed by their first game designer, Genyo Takeda, and several more games followed. Nintendo had some small success with this venture, but the release of "Donkey Kong" in 1981, designed by Miyamoto, changed Nintendo's fortunes dramatically. The success of the game and many licensing opportunities (such as ports on the Atari 2600, Intellivision and ColecoVision) gave Nintendo a huge boost in profit and in addition, the game also introduced an early iteration of Mario, then known in Japan as Jumpman, the eventual company mascot.
The Legend of Zelda
Since the original "The Legend of Zelda" was released in 1986, the series has expanded to include 19 entries on all of Nintendo's major game consoles, as well as a number of spin-offs. An American animated TV series based on the games aired in 1989 and individual manga adaptations commissioned by Nintendo have been produced in Japan since 1997. "The Legend of Zelda" is one of Nintendo's most prominent and successful franchises; many of its games are considered by critics to be among the greatest video games of all time.