Ubisoft Montreal
The establishment of Ubisoft Montreal is considered to have significant impact on Montreal. The Mile End area over the next several years transformed from a low-rent area to a commercial hub with new businesses, stores, restaurants and other attractions for the young workforce. For the city overall, Ubisoft Montreal was the first major video game studio and helped to establish its position as a creative city. Several other publishers, including Electronic Arts, Eidos Interactive, THQ and Warner Bros., established studios in Montreal following Ubisoft, with the Quebec and federal governments continuity to offer subsidiary programs to support high-tech job creation. In exchange, the studio has spent up to in the province of Quebec, and with their parent publisher, helped to open Ubisoft Quebec in Quebec City in 2005 and Ubisoft Saguenay in Saguenay in 2018 to help support Ubisoft Montreal's efforts, using similar tax incentives from the providence to help found these.
Montreal
The video game industry has been booming in Montreal since 1997, coinciding with the opening of Ubisoft Montreal. Recently, the city has attracted world leading game developers and publishers studios such as EA, Eidos Interactive, BioWare, Artificial Mind and Movement, Strategy First, THQ, Gameloft mainly because of the quality of local specialized labor, and tax credits offered to the corporations. Recently, Warner Bros. Interactive Entertainment, a division of Warner Bros., announced that it would open a video game studio. Relatively new to the video game industry, it will be Warner Bros. first studio opened, not purchased, and will develop games for such Warner Bros. franchises as Batman and other games from their DC Comics portfolio. The studio will create 300 jobs.