WHBF-TV
On June 3, 2016, Nexstar announced that it would retain ownership of WHBF and fellow CBS-affiliated sister station WFRV-TV in Green Bay, Wisconsin, and—on Media General's behalf—sell KWQC and its ABC-affiliated sister station in Green Bay, WBAY-TV, to Gray Television for $270 million. The transaction was approved by the FCC on January 11, 2017; the sale was completed on January 17, at which point the existing Nexstar stations and the former Media General outlets that neither group had to sell in order to rectify ownership conflicts in certain markets became part of the renamed Nexstar Media Group.
Green Bay Packers
Pre-season coverage is produced by CBS, formerly using the "NFL on CBS" graphics package until the last contract ended as a remnant of WFRV's former ownership by the CBS Corporation itself until 2007. In 2012, the pre-season coverage began to use the NBC Sports "Sunday Night Football" graphics package due to WTMJ/WGBA's NBC affiliation. The TV play-by-play announcer, Kevin Harlan (also on loan from CBS), is the son of former Packers president Bob Harlan, with Rich Gannon joining him as color commentator. Since the 2008 pre-season all Packers preseason games on the statewide network are produced and aired in high definition, with WTMJ-TV subcontracting the games to minor network affiliates in Milwaukee during Summer Olympics years due to mandatory non-preemption policies by their network, NBC (this was not done in 2012 as the pre-season opener was a national ESPN game). In Green Bay, WACY carries preseason games in English if WGBA is unable to during Olympics years.