SRI International
In December 2007, SRI launched a spin-off company, Siri Inc., which Apple acquired in April 2010. In October 2011, Apple announced the Siri personal assistant as an integrated feature of the Apple iPhone 4S. Siri's technology was born from SRI's work on the DARPA-funded CALO project, described by SRI as the largest artificial intelligence project ever launched. Siri was co-founded in December 2007 by Dag Kittlaus (CEO), Adam Cheyer (vice president, engineering), and Tom Gruber (CTO/vice president, design), together with Norman Winarsky (vice president of SRI Ventures). Investors included Menlo Ventures and Morgenthaler Ventures.
Apple community
"9to5Mac"  was founded in 2007 by Seth Weintraub as an Apple news website originally focused on Macs in the enterprise. Since then, the website has expanded to covering all things Apple. 9to5Mac is known as the leading website within the Apple News Community in terms of breaking impactful news. The site gained fame in its earlier years for publishing the first photos of the third-generation iPod nano, the original iPod touch, early photos of the first iPhone, and details about Apple's still-in-use aluminum manufacturing process for laptops. In recent years, 9to5Mac published the first accurate details about the iPhone 4S, Siri, Apple's move from Google Maps to Apple Maps, new health and fitness applications, OS X updates, and the Apple Watch. The site also published the first photos of the white iPad 2, iPhone 5, and the iPad Air. The creation of 9to5Mac as well as its top authors were profiled in 2014 by "Business Insider".