Coco Chanel
Gabrielle Bonheur "Coco" Chanel (19 August 1883 – 10 January 1971) was a French fashion designer and business woman. The founder and namesake of the Chanel brand, she was credited in the post-World War I era with liberating women from the constraints of the "corseted silhouette" and popularizing a sporty, casual chic as the feminine standard of style. A prolific fashion creator, Chanel extended her influence beyond couture clothing, realizing her design aesthetic in jewellery, handbags, and fragrance. Her signature scent, Chanel No. 5, has become an iconic product. She is the only fashion designer listed on "Time" magazine's . Chanel herself designed her famed interlocked-CC monogram, which has been in use since the 1920s.
Chanel
Nonetheless, despite the success of the Chanel couture and "parfumerie", the personal relations between Coco and her capitalist partner deteriorated, because, Coco said that Pierre Wertheimer was exploiting her talents as a fashion designer and as a businesswoman. Wertheimer reminded Chanel that he had made her a very rich woman; and that his venture capital had funded Chanel's productive expansion of the "parfumerie" which created the wealth they enjoyed, all from the success of No. 5 de Chanel.