Hanes
Hanes (founded in 1901) and Hanes Her Way (founded in 1986) are brands of clothing currently owned by the HanesBrands.
Lucky Brand Jeans
In 1978, Gene moved to enter into the Los Angeles fashion industry. With partner Michael Caruso he started Bongo and ran the brand for 15 years. After leaving Bongo, Gene teamed up with his old business partner Barry Perlman in 1990 to launch Lucky Brand.