Apple Inc. advertising
Apple released the first advertisement for the iPhone in February 2007 during the national broadcast of the Academy Awards. The 30-second commercial featured cuts of famous figures answering their telephones, all saying “Hello”. As it progressed, the ad showed more recent versions of the telephone; it ended with a preview of the first generation iPhone to draw a connection between the iPhone and the newest technology available. To accompany the initial sneak peek at their latest product, Apple released several new ads for the iPhone through “television, web-based, and print ads designed to show off the disappearing and reappearing touch keypad”. Other features included in those advertisements were email, camera, and general touchscreen capabilities.
IPhone 6S
The iPhone 6S and iPhone 6S Plus (stylized and marketed as iPhone 6s and iPhone 6s Plus) are smartphones that were designed, developed, and marketed by Apple Inc. It is the ninth generation of the iPhone. They were announced on September 9, 2015 at the Bill Graham Civic Auditorium in San Francisco by Apple CEO Tim Cook, with pre-orders beginning September 12 and official release on September 25, 2015. The iPhone 6S and 6S Plus were succeeded by the iPhone 7 and iPhone 7 Plus on September 7, 2016 and were discontinued with the announcement of the iPhone XS, iPhone XS Max, and iPhone XR on September 12, 2018.