Levi's Stadium
On May 8, 2013, the 49ers announced that San Francisco-based Levi Strauss & Co. purchased the naming rights to the new stadium. The deal calls for Levi's to pay $220.3 million to the city of Santa Clara and the 49ers over 20 years, with an option to extend the deal for another five years for around $75 million. On September 14, 2015, ESPN's Chris Berman coined the name "The Big Bellbottom" in reference to the stadium. In a Deadspin article covering the 49ers on August 18, 2015, article writer Drew Magary coined the nickname "the Jeanhole" for the stadium.
Redbox Bowl
From 2002 to 2013, the annual game was played at 40,800-seat AT&T Park, home of the San Francisco Giants, in San Francisco, California. Starting in 2014, it has been played at Levi's Stadium, home of the San Francisco 49ers, in Santa Clara, California.