HTML5 video
In 2010, in the wake of Apple iPad launch and after Steve Jobs announced that Apple mobile devices would not support Flash, a number of high-profile sites began to serve H.264 HTML5 video instead of Adobe Flash for user-agents identifying as iPad. HTML5 video was not as widespread as Flash videos, though there were rollouts of experimental HTML5-based video players from DailyMotion (using Ogg Theora and Vorbis format), YouTube (using the H.264 and WebM formats), and Vimeo (using the H.264 format).
HTML5 video
Of these browsers, only Firefox and Opera employ libraries for built-in decoding. In practice, Internet Explorer and Safari can also guarantee certain format support, because their manufacturers also make their multimedia frameworks. At the other end of the scale, Konqueror has identical format support to Internet Explorer when run on Windows, and Safari when run on Mac, but the selected support here for Konqueror is the typical for GNU/Linux, where Konqueror has most of its users. In general, the format support of browsers is much dictated by conflicting interests of vendors, specifically that Media Foundation and QuickTime support commercial standards, whereas GStreamer and Phonon cannot legally support other than free formats by default on the free operating systems that they are intended for.