Levi's Stadium
On May 8, 2013, the 49ers announced that San Francisco-based Levi Strauss & Co. purchased the naming rights to the new stadium. The deal calls for Levi's to pay $220.3 million to the city of Santa Clara and the 49ers over 20 years, with an option to extend the deal for another five years for around $75 million. On September 14, 2015, ESPN's Chris Berman coined the name "The Big Bellbottom" in reference to the stadium. In a Deadspin article covering the 49ers on August 18, 2015, article writer Drew Magary coined the nickname "the Jeanhole" for the stadium.
Oakland Raiders
There had been discussions for the Raiders to share Levi's Stadium with the San Francisco 49ers. However, the 49ers went ahead without the Raiders and broke ground on the $1.2 billion stadium on April 19, 2012 and have since sold $670 million worth of seats including 70% of club and luxury suites, making it unlikely that the Raiders would continue to explore the idea of sharing the stadium as they would now be secondary tenants with little to no commercial rights over the highly lucrative luxury suites.