Hunter × Hunter: Phantom Rouge
"Hunter × Hunter" creator Yoshihiro Togashi wrote the two-part manga to act as a prequel to the film. A collected version of the story, referred to as "Volume 0" of the series, was given to the first million moviegoers. A light novel adaptation of the film was released by Shueisha on January 15, 2013.
Manga
Japanese publishers began pursuing a U.S. market in the mid-1990s due to a stagnation in the domestic market for manga. The U.S. manga market took an upturn with mid-1990s anime and manga versions of Masamune Shirow's "Ghost in the Shell" (translated by Frederik L. Schodt and Toren Smith) becoming very popular among fans. An extremely successful manga and anime translated and dubbed in English in the mid-1990s was "Sailor Moon". By 1995–1998, the "Sailor Moon" manga had been exported to over 23 countries, including China, Brazil, Mexico, Australia, North America and most of Europe. In 1997, Mixx Entertainment began publishing "Sailor Moon", along with CLAMP's "Magic Knight Rayearth", Hitoshi Iwaaki's "Parasyte" and Tsutomu Takahashi's "Ice Blade" in the monthly manga magazine "MixxZine". Two years later, "MixxZine" was renamed to "Tokyopop" before discontinuing in 2011. Mixx Entertainment, later renamed Tokyopop, also published manga in trade paperbacks and, like Viz, began aggressive marketing of manga to both young male and young female demographics.