Levi's Stadium
Levi's Stadium is a football stadium located in Santa Clara, California, in the San Francisco Bay Area. It has served as the home venue for the National Football League (NFL)'s San Francisco 49ers since 2014. The stadium is located approximately south of San Francisco and is named for Levi Strauss & Co., which purchased naming rights in 2013.
National Football League rivalries
The rivalry between the 49ers and Rams began in 1950. The rivalry became one of the most intense in the NFL in the 1970s as the two California-based teams (the Rams then play their home games in Los Angeles whereas the 49ers play their home games in San Francisco) regularly competed for the NFL's NFC West Division title. The two teams have contested 129 games, in which San Francisco leads 64–62–3. After the Rams relocated to St. Louis (in 1995), the rivalry had lost its geographical lore, although games were still intense. The cultural differences between the West Coast (where the 49ers are based) and the Midwest (where the Rams were based) also added to the intensity of the rivalry. In 2016, the Rams moved back to Los Angeles making the rivalry once again West Coast based. "Sports Illustrated" considers it the 8th best of all time in the NFL.