Camel (cigarette)
In late 1987, RJR created "Joe Camel" as a brand mascot. In 1991, the American Medical Association published a report stating that 5- and 6-year olds could more easily recognize Joe Camel than Mickey Mouse, Fred Flintstone, Bugs Bunny or even Barbie. This led the association to ask RJR to terminate the Joe Camel campaign. RJR declined, but further appeals followed in 1993 and 1994. On July 10, 1997, the Joe Camel campaign was retired and replaced with a more adult campaign which appealed to the desires of its mid twenties target market. Camel paid millions of dollars to settle lawsuits accusing them of using Joe Camel to market smoking to children.
Joe McCarthy (wrestler)
Criswell began his professional wrestling career in the early 1950s, competing primarily within Nick Gulas's NWA Mid-America territory. As Joe McCarthy, he headlined several events in 1954/1955, including tag team bouts with his partner Buddy Fuller. By the late 1950s, he was competing regularly throughout Ohio, North Carolina and Alabama. By 1960, McCarthy began capturing championship gold. On April 20, 1960, he teamed with the Great Bolo to defeat Bobby and Don Fields for both the Gulf Coast and Mid-America NWA Southern Tag Team Championships in Mobile, Alabama.