Joe Camel
Joe Camel first appeared in the U.S in 1988, in materials created for the 75th anniversary of the Camel brand by Trone Advertising. Trone is a mid-size agency in Greensboro, N.C., that Reynolds used on various advertising and promotional projects.
Joe Bailon
Joe Bailon (March 18, 1923 – September 25, 2017) was an American car customizer credited with creating the paint color Candy Apple Red, which eventually led to a full spectrum of "candy" paint colors, each with a metallic base-coat, a transparent color coat, and a final clear coat.