Camel (cigarette)
In late 1987, RJR created "Joe Camel" as a brand mascot. In 1991, the American Medical Association published a report stating that 5- and 6-year olds could more easily recognize Joe Camel than Mickey Mouse, Fred Flintstone, Bugs Bunny or even Barbie. This led the association to ask RJR to terminate the Joe Camel campaign. RJR declined, but further appeals followed in 1993 and 1994. On July 10, 1997, the Joe Camel campaign was retired and replaced with a more adult campaign which appealed to the desires of its mid twenties target market. Camel paid millions of dollars to settle lawsuits accusing them of using Joe Camel to market smoking to children.
Joe Campbell (baseball)
In the first ever Major League Baseball amateur draft in 1965, Campbell was selected by the New York Mets in the 44 round. This made him the first person selected from Morehead State University in the baseball's amateur draft. Campbell began his professional career that season with the rookie-level Marion Mets of the Appalachian League. In eight games, Campbell batted .385 with 10 hits, one double, and one home run. Later that season, he was promoted to the Class-A Greenville Mets of the Western Carolinas League. With Greenville, he batted .220 with 37 hits, four doubles, three triples, and six home runs in 52 games. He also pitched one game for Greenville and gave up one earned run in two innings pitched. Combined on the 1965 season, Campbell batted .242 with 47 hits, five doubles, three triples, and seven home runs in 60 games.