History of Apple Inc.
The first version of the iPhone became publicly available on June 29, 2007 in selected countries/markets. It was another 12 months before the iPhone 3G became available on July 11, 2008. Apple announced the iPhone 3GS on June 8, 2009, along with plans to release it later in June, July, and August, starting with the U.S., Canada and major European countries on June 19. This 12-month iteration cycle has continued with the iPhone 4 model arriving in similar fashion in 2010, a Verizon model was released in February 2011, and a Sprint model in October 2011, shortly after Jobs' death.
IPhoneography
July 11, 2008 saw the public release of iPhone OS 2.0 which allowed developers to create apps for the iPhone. At the same time, the App Store opened, allowing people to install new functionality through apps. Among the earliest apps, there were camera replacement and photo filter apps, some of which also provided social networking that allowed users to share pictures instantly. In camera replacement apps, such as CameraPro, Snapture and Camera Genius, featured anti-shake, composition guide, burst mode and auto horizon etc., to assist people in making photographs. The photo filter apps focused on the post processing of pictures, including adjusting color, or converting to black & white. A notable app was Hipstamatic, released on December 9, 2009, which combined both the camera replacement and photo filter features. Its many manual control options and different editing tools contributed to the vintage look of photos.