When did the Marlboro Man first appear in Marlboro ad campaigns?
Marlboro Man
The use of the Marlboro Man campaign had very significant and immediate effects on sales. In 1955, when the Marlboro Man campaign was started, sales were at $5 billion. By 1957, sales were at $20 billion, representing a 300% increase within two years. Philip Morris easily overcame growing health concerns through the Marlboro Man campaign, highlighting the success as well as the tobacco industry’s strong ability to use mass marketing to influence the public.
Soho
Great Marlborough Street was first laid out in the early 18th century, and named after the military commander John Churchill, 1st Duke of Marlborough. The street was initially fashionable, and was home to numerous peers. The London College of Music was based at No. 47 from 1896 to 1990, while the department store Liberty is on the corner with Regent Street. The street was the location of Philip Morris's original London factory and gave its name to the Marlboro brand of cigarettes. Marlborough Street Magistrates Court was based at No. 20–21 and had become one of the country's most important magistrates courts by the late 19th century. The Marquess of Queensbury's libel trial against Oscar Wilde took place here in 1895. The Rolling Stones' Mick Jagger and Keith Richards were tried for drugs possession at the court in 1967, with fellow band member Brian Jones being similarly charged a year later.
Billboard
Prior to 1999, billboards were a major venue of cigarette advertising; 10% of Michigan billboards advertise alcohol and tobacco, according to the Detroit Free Press. This is particularly true in countries where tobacco advertisements are not allowed in other media. For example, in the US, tobacco advertising was banned on radio and television in 1971, leaving billboards and magazines as some of the last places tobacco could be advertised. Billboards made the news in America when, in the tobacco settlement of 1999, all cigarette billboards were replaced with anti-smoking messages. In a parody of the Marlboro Man, some billboards depicted cowboys riding on ranches with slogans like "Bob, I miss my lung."
Marlboro Township, New Jersey
In 1958 the township set aside 1500 acres for industrial growth. Officially known as the Marlboro Industrial Park, it is located off Vanderburg Road. The industrial park slogan, created by John B. Ackley, is "You get a lot to like in Marlboro".
Marlboro (cigarette)
In the nineties, Marlboro's livery also appeared on other bikes, especially the Hondas entered by Team Pileri (from 1992 to 1995), Pons Racing (in 1993) and Erv Kanemoto's team (in 1997 and 1998) who achieved the 1997 250cc World Championship with Max Biaggi.
McLaren
Founded in 1963 by New Zealander Bruce McLaren, the team won its first Grand Prix at the 1968 Belgian Grand Prix, but their greatest initial success was in Can-Am, which they dominated from 1967 to 1971. Further American triumph followed, with Indianapolis 500 wins in McLaren cars for Mark Donohue in 1972 and Johnny Rutherford in 1974 and 1976. After Bruce McLaren died in a testing accident in 1970, Teddy Mayer took over and led the team to their first Formula One Constructors' Championship in , with Emerson Fittipaldi and James Hunt winning the Drivers' Championship in 1974 and respectively. The year 1974 also marked the start of a long-standing sponsorship by Phillip Morris' Marlboro cigarette brand.
Marlboro (cigarette)
Marlboro sponsored Team Rebaque in . The Marlboro logo was displayed on the front and side of the cars and on the drivers helmets. In some races where explicit tobacco sponsoring was forbidden, the Marlboro logo was removed.
Marlboro (cigarette)
In mid-2006, special "racing editions" of Marlboro Red were sold in the UK, with a Ferrari-inspired design, although the Ferrari name and badge were not used. In April 2008, Marlboro displayed explicit on-car branding on Ferrari for the last time, then permanently replaced with a variety of barcodes in place of it. Since then, there were calls from leading health officials, the European Commissioner for Health and influential doctors for a review of the subliminal advertising contract Marlboro has with Advertising Guerrilla and Ferrari, due to the implications of influencing the purchase of cigarettes with possible subliminal advertising, as no tobacco products can be promoted in sporting events in Europe by law. The Ferrari team claimed the barcode was part of the car design, not an advertising message.
Mitzi Martin
After a successful career as a fashion model, Martin embarked on an acting career. In 1991, she made her first appearance in the feature film "Harley Davidson and the Marlboro Man". It wasn't until 2000 that Martin focused her attention to acting appearing in films such as "Dude, Where's my Car?", "Joe Dirt", "S1m0ne" and "The Island".
Marlboro Township, New Jersey
Marlboro is also home to the Marlboro Players, a private theater group that holds open auditions for background roles. Formed in 1975, the group presented its first performance, "Don't Drink the Water", in the following spring.
Marlboro Man
Cowboys proved to be popular, which led to the "Marlboro Cowboy" and "Marlboro Country" campaigns. The slogan "Come to Marlboro Country" promised every ordinary man the prospect of transforming himself into, or at least associating himself with, a rugged and macho cowboy merely by lighting up this Philip Morris product. A satirical reference to the advertisement was made in the Rolling Stones's 1965 song Satisfaction: ""When I'm watchin' my TV and a man comes on and tells me how white my shirts can be, but he can't be a man 'cause he doesn't smoke the same cigarettes as me"".
Darrell Winfield
Darrell H. Winfield (July 30, 1929 – January 12, 2015) was an American rancher and model best known as "The Marlboro Man" in television commercials and magazine advertisements for Marlboro cigarettes. Winfield was born in Kansas, Oklahoma. His family relocated to California's San Joaquin Valley when he was 6 years old. This move was inspired by the "Okie migration" that was prominent in the 1930s where many mid-west farmers, devastated by the Dust Bowl, headed west to California to start over. He was the Marlboro man from 1968 until 1989. He is also credited with being the most portrayed man in the world by some. Philip Morris has used many cowboys for their ads but has declared that Winfield was "really the Marlboro man."
Richard Prince
Prince's series known as the Cowboys, produced from 1980 to 1992, and ongoing, is his most famous group of rephotographs. Taken from Marlboro cigarette advertisements of the Marlboro Man, they represent an idealized figure of American masculinity. The Marlboro Man was the iconic equivalent of later brands like Ralph Lauren, which used the polo pony image to identify and associate its brand. "Every week. I'd see one and be like, Oh that's mine, Thank you," Prince stated in an interview.
Marlboro (cigarette)
Marlboro sponsored the Spirit Racing team in and . The Marlboro logo was displayed on the front and side of the cars and on the drivers helmets.
Marlboro (cigarette)
Marlboro's market share rose from less than one percent to the fourth best-selling brand. This convinced Philip Morris to drop the lineup of manly figures and stick with the cowboy, later known as the Marlboro Man. From 1963, the television advertisements used Elmer Bernstein's theme from "The Magnificent Seven".
Marlboro Man
The Marlboro advertising campaign, created by Leo Burnett Worldwide, is said to be one of the most brilliant advertisement campaigns of all time. It transformed a feminine campaign, with the slogan "Mild as May", into one that was masculine, in a matter of months. The first models were a Navy Lieutenant and Andy Armstrong, the ad agency’s art supervisor. Other early models were sales promotion director of Philip Morris, Robert Larking, and others from the Leo Burnett ad agency, Lee Stanley and Owen Smith. A number of models who have portrayed the Marlboro Man have died of smoking-related diseases.
Mockingbird (Marvel Comics)
"Astonishing Tales" #12 (June 1972) is a key early appearance for the character, due in part to Marvel's decision to feature Man-Thing in this issue. At this point Man-Thing had made only one previous appearance, in the 1971 black-and-white magazine "Savage Tales" #1. A follow-up seven-page Man-Thing story by writer Len Wein and artist Neal Adams was commissioned for a version of "Savage Tales" #2 that was ultimately never published. Finally seeing print in "Astonishing Tales" #12 the sequence is presented as a flashback and an interlude between the main action of the book.
Marlboro (cigarette)
Marlboro also sponsored a multitude of other, smaller teams in Formula One. It was the main sponsor of Alfa Romeo F1 Team between and , although unable to match up to its pre-war and 1950s heyday, the team only achieving one pole position, one fastest lap and four podium finishes. In the Italian clothing brand Benetton took over Alfa Romeo's livery sponsorship, which they held until the withdrawal of Alfa Romeo from Formula One at the end of . The Marlboro logo was replaced with a barcode at certain races, due to tobacco or alcohol sponsorship bans in place.
Marlboro Man
Marlboro television and print ads used several real-life cowboys.
Marlboro Man
Philip Morris & Co. (now Altria) had originally introduced the Marlboro brand as a woman's cigarette in 1924. Starting in the early 1950s, the cigarette industry began to focus on promoting filtered cigarettes, as a response to the emerging scientific data about harmful effects of smoking. Under the impression that filtered cigarettes were safer, Marlboro, as well as other brands, started to be sold with filters. However, filtered cigarettes, Marlboro in particular, were considered to be women’s cigarettes. During market research in the 1950s, men indicated that while they would consider switching to a filtered cigarette, they were concerned about being seen smoking a cigarette marketed to women.
Harley Davidson and the Marlboro Man
Harley Davidson and the Marlboro Man is a 1991 action biker film starring Mickey Rourke and Don Johnson, with a supporting cast including Chelsea Field, Daniel Baldwin, Giancarlo Esposito, Tom Sizemore, and Vanessa Williams. It is directed by Simon Wincer from a screenplay by Don Michael Paul. The film provides a notable example of the "biker" stereotype. Four characters in the film are named after different brands and manufacturers; Rourke's character is named after the motorcycle manufacturer Harley-Davidson, Field's character is named after the cigarette brand Virginia Slims, Big John Studd's character is named after the whiskey brand Jack Daniel's and Eloy Casados's character is named after the tequilla brand Jose Cuervo. Johnson's character is the Marlboro Man, who appeared in commercials advertising Marlboro cigarettes from 1954 to 1999.
Marlboro Challenge
The Marlboro Challenge was an all-star CART series race held from 1987–1992, sponsored by cigarette brand Marlboro. After 1992, the race was discontinued, in part because Phillip Morris reorganized its race sponsorship after the Marlboro Grand Prix of New York fell through. The race was considered a non-points exhibition race, and did not count towards championship standings or official statistics.
Don Draper
The character of Don Draper is partially inspired by Draper Daniels, a creative director at Leo Burnett advertising agency in Chicago in the 1950s, who worked on the Marlboro Man campaign.
Bank of America Championship
Marlboro Classic
Orange Man (advertisement)
The project, including research, lasted two to three months in 1991. The plot of the advertisement originally involved the orange man punching the Tango drinker in the mouth, as they were trying to make the advertisement as "stupid" and slapstick as possible; before they then changed the idea to the orange man kicking Tango drinker up the buttocks, but both ideas were deemed too aggressive, so their final idea of the orange man slapping the drinker across the cheeks, described by Robinson as a "Morecambe and Wise-esque little tap on the cheeks," was used.
Marlboro (cigarette)
Marlboro's market share rose from less than one percent to the fourth best-selling brand. This convinced Philip Morris to drop the lineup of manly figures and stick with the cowboy, later known as the Marlboro Man. From 1963, the television advertisements used Elmer Bernstein's theme from "The Magnificent Seven".
George Weissman
His marketing inspiration came from William K. Howell, who is credited with the success of Marlboro cigarettes and the Miller Brewing Company. Howell and Weissman introduced the Marlboro Man, an advertising figure who help propel Philip Morris to a leading position in the tobacco industry.
Thank You for Smoking
As anti-tobacco campaigns mount and numbers of young smokers decline, Naylor suggests that product placement of cigarettes could once again boost cigarette sales. Naylor's boss, BR, sends Naylor to Los Angeles to bargain for cigarette placement in upcoming movies. Naylor takes along his young son, Joey, in hopes of bonding with him. The next day, Naylor is sent to meet with Lorne Lutch, the cancer-stricken man who once played the Marlboro Man in cigarette ads and is now campaigning against cigarettes. As his son watches, Naylor successfully offers Lutch a suitcase of money for his silence. During the drive back, Nick and Joey discuss the beauty of argument.
The Man (Aloe Blacc song)
The song was used extensively at the 2014 NFL Draft, being played 108 times over the course of the three-day event. MLB also used the song for its ads for the 2014 MLB All-Star Game. The ad shows different highlights and celebrations of possible All-Stars for 2014.
Marlborough, Massachusetts
Christopher Allen was recorded as marshal of Marlborough in 1638 and married to Mary Wetherbee. John Howe, Jr. in 1656 was a fur trader and built a house at the intersection of two Indian trails, Nashua Trail and Connecticut path. He could speak the language of the Algonquian Indians though the local tribe referred to themselves as the Pennacooks. The settlers were welcomed by the Indians because they protected them from other tribes they were at war with. In the 1650s, several families left the nearby town of Sudbury, 18 miles west of Boston, to start a new town. The village was named after Marlborough, the market town in Wiltshire, England. It was first settled in 1657 by 14 men led by Edmund Rice, John Ruddock and John Howe; in 1656 Rice and his colleagues petitioned the Massachusetts General Court to create the town of Marlborough and it was officially incorporated in 1660. Rice was elected a selectman at Marlborough in 1657. Sumner Chilton Powell wrote, in "Puritan Village: The Formation of a New England Town", "Not only did Rice become the largest individual landholder in Sudbury, but he represented his new town in the Massachusetts legislature for five years and devoted at least eleven of his last fifteen years to serving as selectman and judge of small causes."
The Reverend William Brimstead was the first minister of the Puritan church and Johnathan Johnson was the first blacksmith.
Marlborough (Anglo-French car)
The Marlborough was a make of car sold on the British market between 1906 and 1926. For most of its life the cars were made by Malicet et Blin in France, but after World War I they were partially assembled (finished) in London and an increasing number of British parts used.
Marlboro (cigarette)
Marlboro sponsored the Minardi team in . The Marlboro logo was displayed on the front and side of the cars and on the drivers helmets. In some races where explicit tobacco sponsoring was forbidden, the Marlboro logo was replaced with a barcode.
Marlboro M hoax
The article claims that Philip Morris, owner of the Marlboro tobacco company, is introducing a new line of marijuana cigarettes called Marlboro M in Colorado and the state of Washington. While fake, the article does have some factual basis, as tobacco companies have shown interest in marijuana since the 1970's. Even though the article was quite obviously satire, it's intriguing title was able to make it around the internet before it could be disproved. Some users, upon discovering that there were no 'Marlboro M' cigarettes at their local dispensary, claimed that they would be in stock by the end of 2017.
Tobacco (Last Week Tonight)
"Tobacco", an eighteen-minute segment about the tobacco industry, was delivered by John Oliver on February 15, 2015, during the second episode of "Last Week Tonight" second season. Oliver introduces the topic of tobacco smoking by showing video clips of "trusted newsmen, cartoon characters, and cowboys in TV commercials" who are smoking cigarettes. He says that the cowboy in the clip is Marlboro Man, a figure used in advertising campaigns for Marlboro cigarettes, and notes that four of the actors portraying Marlboro Man have died from lung cancer or smoking-related illnesses. Oliver says that cigarette smoking is no longer as prevalent in the United States because of, among other things, mandatory warnings on all cigarette boxes and a ban on TV advertisements for cigarettes. The comedian says that tobacco executives adamantly refused to acknowledge the potential drawbacks to smoking, despite strong evidence to prove these drawbacks. He shows a video of Joseph Cullman, the former CEO of the tobacco company Philip Morris International (PMI), saying that "some women would prefer having smaller babies" in response to a reporter's comment that pregnant women who smoke will give birth to smaller babies as a result. Even so, the restrictions on smoking advertisements contributed to a decline in smoking rates among American adults, as only 18% of adults smoked in 2014, compared to 43% of adults in 1965.
Dick Hammer
Hammer portrayed the Marlboro Man in cigarette advertisements in the 1970s.
Marlboro Friday
Marlboro Friday refers to April 2, 1993, when Philip Morris announced a 20% price cut to their Marlboro cigarettes to fight back against generic competitors, which were increasingly eating into their market share.
Marlboro Man
David McLean died of lung cancer at the age 73 in 1995. After his death, his widow, Lilo McLean, sued Philip Morris, claiming that McLean's disease was brought on because he had to smoke multiple packs of cigarettes during advertising shoots. Her case was dismissed and she was forced to pay the cigarette company's court case costs.
John Bugas
Bugas's picturesque ranch was used as the filming set for the Marlboro Man cigarette advertisements.
Pearl Harbor (film)
A sailor has a pack of Marlboro Light cigarettes in his pocket, not introduced until 1972. In the beginning of the movie, a newsreel of 1940 is presented with combat footage in Europe, showing a M-26 Pershing tank fighting in the city of Cologne, which did not happen until March 1945. Earlier, a newsreel of the Battle of Britain in 1940 shows a Focke Wulf 190, which did not see active service until 1941.
Women and smoking
The late 1950s and early 1960s brought about a new onslaught of cigarette brands. Each new brand of cigarette introduced during this time advertised its unique benefits. The major new innovation in tobacco marketing was the filtered cigarette. Filters made cigarettes less harsh to smoke and offered the appearance of removing potentially harmful particles. The 1950s began the rebranding of Marlboros from an elite cigarette to an everyman’s cigarette and also saw the introduction of strong Marlboro men, such as athletes, and more famously cowboys. This change in Marlboro branding meant Philip Morris was lacking a cigarette aimed at women.
The 1950s also began a boom in advertising for tobacco companies. Ads featuring prominent movie and television stars became commonplace and tobacco companies also began sponsoring television shows, game shows, and other widespread media. One of the most popular was Philip Morris's sponsorship of the "I Love Lucy" show. The opener featured the two stars of the show with a giant pack of Philip Morris cigarettes. The show "Your Hit Parade" was proudly sponsored by American Tobacco's Lucky Strike brand.
In 1965, it was reported that 33.9% of women were smoking. Virginia Slims came on the market in 1968, and used the catch phrase “You’ve come a long way baby.” This was the first cigarette to be marketed solely as a woman's cigarette. The cigarettes were longer, slimmer, and overall more elegant and feminine. The ads depicted photos of glamorous women set against photos of women doing mundane tasks such as laundry or housework. 1970 saw the release of Liggett & Myers Tobacco Company's entry into women specific cigarettes, Eve. Eve cigarettes were decidedly more feminine than Virginia Slims. Eve featured flowers or other feminine motifs on both the packaging and the cigarette themselves.
The 1970s ushered in the end of television advertising and the beginning of print ads carrying health warnings regarding the dangers of smoking. The 1970s also brought nearly annual reports from the Surgeon General’s office regarding the health consequences of smoking. In 1970, a reported 31.5% of women were smokers. Tobacco companies were barred from advertising on television, but smartly moved the market focus to sponsoring sporting and entertainment events. In 1973, a widely publicized tennis match dubbed “The Battle of the Sexes” featured Billie Jean King, a long-time spokesperson for Virginia Slims, bedecked in the brand's sequins and colors. American was tennis wild in the 1970s and Billie Jean King was a superstar. Virginia Slims sponsored the Women's Tennis Association Tour for close to twenty years. The 1970s ended with filtered cigarettes almost completely overtaking the market.
Marlboro (cigarette)
Marlboro has a long history in rallying sponsorship, including the factory World Rally Championship teams of Lancia (between 1972 and 1974), Mitsubishi (from to ), and Peugeot (from to ). The cigarette brand appeared on helmets and suits of some of the best rally drivers, being personal sponsor of Markku Alén, Timo Salonen, Juha Kankkunen, Miki Biasion and others.
Between 1987 and 1992, Marlboro backed Carlos Sainz, appearing on his cars (Ford Sierra in 1987–88 and then Toyota Celica since 1989). In 1993 the cigarette brand started an association with Belgian rally driver Freddy Loix, who was racing for Opel in the Belgian rally championship. Between 1996 and 1998 Loix raced with Toyota Team Belgium in the WRC, carrying the Marlboro livery on his car. In 1999 he moved to Mitsubishi Ralliart works team, with the iconic livery remaining on successive Lancer Evolutions until the marque's temporary WRC withdrawal at the end of 2002.
Marlboro (cigarette)
Since their start in Formula One, Marlboro has also sponsored numerous teams and races, from Joest Racing in Group C in 1983 to Toyota at the 24 Hours of Le Mans in 1999 (despite a tobacco ban in France).
Leo Burnett
For the first several years, Burnett billed about $1 million annually. By 1950, billings had increased to $22 million, and by 1954 the company was at $55 million annually. By the end of the 1950s, the Leo Burnett Company was billing $100 million annually.
Burnett used dramatic realism in his advertising, the Soft sell approach to build brand equity. Burnett believed in finding the "inherent drama" of products and presenting it in advertising through warmth, shared emotions and experiences. His advertising drew from heartland-rooted values using simple, strong and instinctive imagery that talked to people. He was also known for using "cultural archetypes" in his copy, by creating mythical creatures that represented American values. This is evident on such campaigns as Jolly Green Giant, Tony the Tiger, Pillsbury Doughboy and more famously the Marlboro Man. Indeed, these campaigns played on the 1950s attitudes towards masculinity that pervaded his campaigns.
Clint Roberts (politician)
Roberts auditioned for the cigarette commercial The Marlboro Man and was nicknamed "the Marlboro Man." He also was in several commercials and movies starring as a cowboy. He also did tourist promotions for South Dakota.
Marlboro (cigarette)
The red and white package was designed by the designer Frank Gianninoto. The emblem is placed on top of the pack and has the popular Latin expression Veni, vidi, vici (""I came; I saw; I conquered""), authored by Julius Caesar. The repositioning of Marlboro as a men's cigarette was handled by Chicago advertiser Leo Burnett. The proposed campaign was to present a lineup of manly figures: sea captains, weightlifters, war correspondents, construction workers, etc. The cowboy was to have been the first in this series. While Philip Morris was concerned about the campaign, they eventually gave the green light.
Marlboro (cigarette)
Around the 1930s, it was starting to be advertised as a women's cigarette, based on the slogan ""Mild As May"". The name was taken from a street in London where Philip Morris's British factory was located. However, as early as 1885, a brand called "Marlborough" was already being marketed as a ""ladies' favorite"" by Philip Morris & Co.
Slender Man
Many aspects of the Slender Man mythos first appeared on the original Something Awful thread. One of the earliest additions was added by a forum user named "Thoreau-Up", who created a folklore story set in 16th-century Germany involving a character called Der Groẞman, which was implied to be an early reference to the Slender Man. The first video series involving the Slender Man evolved from a post on the Something Awful thread by user "ce gars". It tells of a fictional film school friend named Alex Kralie, who had stumbled upon something troubling while shooting his first feature-length project, "Marble Hornets". The video series, published in found footage style on YouTube, forms an alternate reality game describing the filmers' fictional experiences with the Slender Man. The ARG also incorporates a Twitter feed and an alternate YouTube channel created by a user named "totheark". As of 2013, "Marble Hornets" had over 250,000 subscribers around the world and had received 55 million views. Other Slender Man-themed YouTube serials followed, including "EverymanHYBRID" and "TribeTwelve".
Marlon Brando
Brando used his Stanislavski System skills for his first summer stock roles in Sayville, New York, on Long Island. Brando established a pattern of erratic, insubordinate behavior in the few shows he had been in. His behavior had him kicked out of the cast of the New School's production in Sayville, but he was soon afterwards discovered in a locally produced play there. Then, in 1944, he made it to Broadway in the bittersweet drama "I Remember Mama", playing the son of Mady Christians. The Lunts wanted Brando to play the role of Alfred Lunt's son in "O Mistress Mine", and Lunt even coached him for his audition, but Brando's reading during the audition was so desultory that they couldn't hire him. New York Drama Critics voted him "Most Promising Young Actor" for his role as an anguished veteran in "Truckline Café", although the play was a commercial failure. In 1946, he appeared on Broadway as the young hero in the political drama "A Flag is Born", refusing to accept wages above the Actors' Equity rate. In that same year, Brando played the role of Marchbanks alongside Katharine Cornell in her production's revival of "Candida", one of her signature roles. Cornell also cast him as the Messenger in her production of Jean Anouilh's "Antigone" that same year. He was also offered the opportunity to portray one of the principal characters in the Broadway premiere of Eugene O'Neill's "The Iceman Cometh", but turned the part down after falling asleep while trying to read the massive script and pronouncing the play "ineptly written and poorly constructed".
Morgan Marlborough
Winner
Marlboro Man
The California Nonsmokers' Rights Foundation is pleased to provide this booklet containing a self-contained curriculum for upper elementary and junior high school students to supplement the viewing of "Death in the West." Considered by many to be the most powerful anti-smoking documentary ever made, "Death in the West" contrasts the advertising image of the "Marlboro Man" with the reality of six American cowboys dying of cigarette-related illnesses. The film, produced in England in 1976 and later suppressed by the Philip Morris Company, makers of Marlboro cigarettes, illustrates the intrinsically false nature of cigarette advertising. It makes the Marlboro Man less attractive.
Marlboro (cigarette)
Philip Morris, a London-based cigarette maker, opened a New York subsidiary in 1902 to sell many of its cigarette brands. The mark ""Marlboro"" was registered in the United States in 1908 although no cigarette was marketed under this name until 1923. In 1924, the brand was launched. They are first marketed as "America's luxury cigarette" and were mainly sold in hotels and resorts.
Robert von Hagge
After working for a time as a commercial artist, Robert entered Purdue University Agriculture School, while serving in the Navy's V-12 O.C.S. program. He subsidized his education cost by freelancing as a commercial artist to outdoor magazines, and appeared in television commercials as the Marlboro Man. In 1955, Dick Wilson, one of America’s foremost golf course architects, employed Robert as an apprentice golf course designer. By 1962, Robert had been involved in all or part of the design of 40 golf courses in the U.S. and the Caribbean and four foreign countries. In 1963 he resigned his affiliation with the Dick Wilson Company in order to start his own firm, changing his surname to "Von Hagge".
William Thourlby
Compared to colleagues who were also the faces of Marlboro during that time, Thourlby claimed that he never smoked cigarettes or consumed alcohol. He was friends with the athlete Jim Thorpe when they partnered to open up a restaurant in Los Angeles. Thourlby said of his relationship with Thorpe, “Jim adopted me as his son in an Indian ceremony — I called him Dad and he called me 'my boy.'" Thorpe helped Thourlby land several roles in movies before his Marlboro campaign.
Thourlby owned and operated a men's clothing store on Peachtree St. in Atlanta in the 1970s where he personally consulted with each customer on style, fit and tailoring of each suit.
Until his death, Thourlby lived alone in the New York Athletic Club for 40 years and was one of its three permanent tenants.
Marlboro Cup (soccer)
The Marlboro Cup was a soccer tournament which ran on an irregular basis from 1987 to 1990 in the United States. Sponsored by the Philip Morris company to promote its Marlboro brand of cigarettes, the tournament featured both top club as well as national teams.
Marlboro Township, New Jersey
The township of Marlboro is named for the prevalence of marl, which was first discovered in the area east of the village in 1768. Marl was used extensively on farms and spread during the winter months to be tilled into the soil in the spring. The "Marl Pits" are clearly reflected on maps from 1889 shown as a dirt road off of Hudson Street heading towards the current location of the township soccer fields. Farmers used marl to improve the soil in the days before commercial fertilizers and there was a heavy demand for it. Marlboro Township's first industry was the export of the material, used primarily as fertilizer. In 1853, the Marl was harvested and transported to other parts of the state and to the Keyport docks via the Freehold Marl Company Railroad (now the Henry Hudson Trail). The marl was then sent to New York and other parts of the country via ship. Prior to the finding of Marl, the area was known as 'Bucktown' for John Buck who owned a tavern in the area.
Iron Man (comic book)
The character made his first appearance in "Tales of Suspense" #39 (cover dated March 1963). After issue #99 (March 1968), the "Tales of Suspense" series was renamed "Captain America". An Iron Man story appeared in the one-shot comic "Iron Man and Sub-Mariner" (April 1968), before the "Golden Avenger" made his solo debut with "Iron Man" #1 (May 1968). The series' indicia gives its copyright title "Iron Man," while the trademarked cover logo of most issues is "The Invincible Iron Man." Artist George Tuska began a decade long association with the character with "Iron Man" #5 (Sept. 1968). Writer Mike Friedrich and artist Jim Starlin's brief collaboration on the "Iron Man" series introduced Mentor, Starfox, and Thanos in issue #55 (Feb. 1973). Friedrich scripted a metafictional story in which Iron Man visited the San Diego Comic Convention and met several Marvel Comics writers and artists. He then wrote the multi-issue "War of the Super-Villains" storyline which ran through 1975.
Marlboro (cigarette)
In June 2011, Ferrari extended its collaboration with Marlboro through to the end of 2015, despite cigarette advertising being banned in the sport. The deal has been subsequently renewed for three more years, through 2018. In February 2018, Philip Morris renewed their partnership deal with Ferrari until the end of 2021. While the logo, which has been in place since 2011, has been removed on this year's car, it is speculated that Ferrari will put Philip Morris' non-tobacco brand iQOS instead, bypassing currently in-place laws that prohibit specific advertising of tobacco products.
Marlboro (cigarette)
Marlboro also sponsored the cars of Emirati rally driver Mohammed bin Sulayem and has sponsored a number of rallies including the Safari Rally (between 1982 and 1990), the Rally Argentina, the Rally of Lebanon, the Jordan Rally, and the UAE Desert Challenge.
Christian Haren
He is best remembered for playing the role of the Marlboro Man in print advertisements in the early 1960s.
Mike W. Barr
Barr's debut as a comics professional came in DC Comics' "Detective Comics" #444 (Dec. 1974-Jan. 1975), for which he wrote an eight-page back-up mystery feature starring the Elongated Man. Another Elongated Man story followed in "Detective Comics" #453 (Nov. 1975). He wrote text articles and editorial replies in letter columns for the next few years. By mid-1980 he was writing regularly for both DC and Marvel, including stories for "Mystery in Space", "Green Lantern", "The Brave and the Bold", "Marvel Team-Up", and a Spider-Man/Scarlet Witch team-up in "Marvel Fanfare" #6.
Marlboro Township, New Jersey
Under the direction and influence of John W. Herbert, Marlboro was established as a township by an act of the New Jersey Legislature on February 17, 1848, formed from portions of Freehold Township. The township's name was originally "Marlborough," but was subsequently changed to "Marlboro." It is unknown when the name was officially changed, with maps and other documents in the decades after the township's establishment referring variously to "Marlboro" or "Marlborough". The first elected freeholder was John W. Herbert.
McLaren
In , the Royal Automobile Club and the Fédération Internationale de l'Automobile relaxed the rules regarding commercial sponsorship of Formula One cars, and in , the Yardley of London cosmetics company became McLaren's first title sponsor, and the livery was changed to a predominantly white one to reflect the sponsor's colours. This changed in , when Philip Morris joined as title sponsor through their Marlboro cigarette brand, whilst one car continued to run—ostensibly by a separate team—with Yardley livery for the year. Marlboro's red-and-white branding lasted until , during which time the team went by various names incorporating the word "Marlboro", making it the then longest-running Formula One sponsorship at the time (this has since been surpassed by Hugo Boss sponsorship of the team, which ran from to ).
Marlboro Man
After appearing as the Marlboro Man in 1987 advertising, former rodeo cowboy Brad Johnson landed a lead role in Steven Spielberg's feature film "Always" (1989), with Holly Hunter and Richard Dreyfuss.
Darrell Winfield
As an adult, Winfield moved to Wyoming and began ranching. Executives from Leo Burnett Worldwide, an advertising agency, visited the ranch where Winfield was working in June 1968 to take photographs for a new Phillip Morris sales campaign. They liked Winfield's looks and asked him if he would be interested in working for Marlboro.
Regulation of nicotine marketing
After a brief stint as the title sponsor for the USAC Championship Trail in 1971, Marlboro joined the sport of Indy car racing in 1986.
Joseph Cullman
During his tenure as CEO, the Philip Morris brand Marlboro became the most popular brand of cigarette in the United States. Described as "the cigarette industry’s chief defender against the antitobacco movement", he oversaw the creation of the successful Marlboro Man campaign from the 1950s onwards which has since become known as an icon of American TV advertising. In a now notorious 1971 television interview on the American current affairs program "Face the Nation", in response to a recently published study on the large numbers of undersized babies born to pregnant female smokers he declared "I concluded from that report that it's true that babies born from women who smoke are smaller, but they are just as healthy as the babies born to women who do not smoke. Some women would prefer having smaller babies."
William Thourlby
William Leo Thourlby (January 22, 1924 – April 15, 2013) was an American actor, model and writer. He was known for his rugged, cowboy look, when he appeared as the face of the Marlboro Man campaign in the 1950s. This ad campaign was one of the 20th century's most famous, redefining the Marlboro brand image from a cigarette for women to one for men.
Team Penske
Cigarette brand Marlboro had been a sponsor with Team Penske since the 1989 Indianapolis 500, and primary sponsor of all Team Penske IndyCars since 1991. Late in 2005, Team Penske announced that Marlboro would not appear on the cars any longer in accordance with the Tobacco Master Settlement Agreement restricting cigarette advertising by name. In 2007, the IndyCar Series cars began to carry "Team Penske" insignia and sponsorship from Mobil 1 (although the cars remained painted in the Marlboro color scheme—in Formula 1 the Scuderia Ferrari Marlboro has a similar set up). For 2009, Verizon Wireless, joined Exxon Mobil as associate sponsors, and the team was billed as Verizon Championship Racing. The third car was driven by Will Power, originally a substitute for Castroneves, carried the No. 12 and featured primary sponsorship of both Verizon Wireless brand and Roger Penske's truck rental business.
Wayne McLaren
After developing lung cancer in 1990, McLaren became an anti-smoking crusader citing his 30-year smoking habit as the cause of his cancer. During the time of McLaren's anti-smoking activism, Philip Morris denied that McLaren ever appeared in a Marlboro ad. In response, McLaren produced an affidavit from a talent agency that had represented him and a pay check stub asserting that he had been paid for work on a "Marlboro print" job.
Marlboro (cigarette)
Marlboro sponsored the Rial Racing team in and . The Marlboro logo was displayed on the front and side of the cars and on the drivers helmets. In some races where explicit tobacco sponsoring was forbidden, the Marlboro logo was replaced with a barcode.
Marlboro (cigarette)
Over the years, Ferrari, just like McLaren, had to alter the Marlboro livery in various ways to comply with regional anti-tobacco sponsoring laws which were in place in countries like France, the United Kingdom and later Germany. The Marlboro logo was removed completely or replaced with a white space from to (The Ferrari cars had white spaces over Marlboro occasionally in and ), changed to a ""bar code"" from to 1999 and in and , or the text was removed while keeping the chevron with the driver's name () and in the team member clothing, the Marlboro logo became a white square with a red stripe above with the driver's written name from the 1980s until . The team used a special livery for the 2001 Italian Grand Prix in remembrance of the September 11 attacks in the United States; both cars ran without any sponsorship livery and sported matte black nose-cones. In the 2005 Bahrain Grand Prix the cars sported black nosecones as a sign of mourning for Pope John Paul II.
Absorbing Man
Debuting in the Silver Age of Comic Books, the Absorbing Man has featured in over four decades of Marvel continuity and other Marvel-endorsed products such as , video games, and merchandise such as trading cards.
Marlboro (cigarette)
From 2005 to 2007, GP2 Series team ART Grand Prix was sponsored by Marlboro. The Marlboro logo's were prominently shown on the car in the 2005 and 2006 seasons, but in 2007 the team only sponsored the brand on the rear wing. In countries where the sponsoring of tobacco was forbidden, the Marlboro logos were replaced with a barcode.
Regulation of nicotine marketing
The "Marlboro chevron" livery first appeared on the car of Emerson Fittipaldi during the 1986 CART season and 1986 Indianapolis 500. Patrick Racing expanded the sponsorship to two cars in 1987, and in 1990, it moved to the Penske Team. The white and red Marlboro livery became one of the most recognized in the sport, and Marlboro increased their participation by providing title sponsorship for individual races (Marlboro 500, Marlboro Grand Prix, and Marlboro Challenge), contingency and ancillary sponsorships, and bonus awards programs (Marlboro Million). The company also provided extensive ticket promotions and hosted large hospitality engagements at races.
Harley Davidson and the Marlboro Man
"Harley Davidson and the Marlboro Man" was released to DVD by MGM Home Entertainment on February 23st, 2001 as a Region 1 widescreen DVD and to Blu-Ray disc by Shout Factory (under license from MGM) on May 19th, 2015.
Orange Man (advertisement)
In 2013, "The Guardian" referred to Tango as the "original gangster of viral marketing", saying that "Orange Man" "was all it took to engage viewers", and that no "Tango crusade since has managed to recapture that lightning in a 500ml bottle." Marketing Society's website The Library states that "Orange Man" is the reason why Tango is included in their list of the "golden brands of 1992". Furthermore, "Campaign Live" stated that "no commercial better symbolized the creative iconoclasm of Howell Henry Chaldecott Lury during the early 90s" than "Orange Man", and presenter Jenni Falconer said the advert was "brilliant, and everybody loved it and everyone thought it was great." In Nicholas Kochan's 1997 book "The World's Greatest Brands", he wrote that the advertisement "succeeded not only in entertaining its audience but also in communicating its taste attributes–the "hit" of real oranges," adding that "the ad's fun scenarios of 'being hooked on Tango' have been extended into other promotions."
Marlboro Man
The most famous of the 'Marlboro Men' lived a long life after fading from the public limelight. Darrell Winfield, a resident of Riverton, Wyoming, was the longest living Marlboro Man to appear on billboards and in advertisements. Leo Burnett Ad Agency discovered him in 1968 while he was working on the Quarter Circle 5 Ranch in Wyoming. Winfield's chiseled rugged good looks made him the macho face of Marlboro cigarettes on television, in newspapers, magazines and on billboards, from the 1968 to 1989. Winfield was survived by his wife, a son, five daughters, and grandchildren.
Marlboro (cigarette)
In the late 1960s, Marlboro "Longhorn 100's" were introduced. Although colour-coded with gold, they were full flavor cigarettes, not lights. In 1972, Marlboro became the best-selling brand of tobacco in the world.
Marlboro Man
The proposed campaign was to present a lineup of manly figures: sea captains, weightlifters, war correspondents, construction workers, etc. The cowboy was to have been the first in this series. Burnett's inspiration for the exceedingly masculine "Marlboro Man" icon came in 1949 from an issue of "Life" magazine, whose photograph (shot by Leonard McCombe) and story of Texas cowboy Clarence Hailey Long caught his attention.
Within a year, Marlboro's market share rose from less than one percent to the fourth best-selling brand. This convinced Philip Morris to drop the lineup of manly figures and stick with the cowboy. In the mid fifties, the cowboy image was popularized by actor Paul Birch in 3 page magazine ads and in TV ads.
Kid Marvelman
The character was created by Mick Anglo and first appeared in "Marvelman" #102, published in July 1955, as one of the sidekicks of the title character. He is the alter-ego of Johnny Bates and transforms into superhuman form by saying the word "Marvelman" (later, for legal reasons, "Miracleman"). When publisher L. Miller & Son closed its doors in 1963, Kid Marvelman was abandoned along with the rest of the cast.
Marlboro (cigarette)
Marlboro sponsored the Thomas and Uber Cup from 1984 to 1990, as well as the Sudirman Cup from 1991 to 1995 and 2001 to 2013.
Man Laws
The ads featured the "Men of the Square Table", which consisted of men of great significance in different fields, such as football star Jerome Bettis, pro wrestler Triple H, actor/comedian Eddie Griffin, adventurer Aron Ralston, professional bull-rider Ty Murray, and actor Burt Reynolds, who acts as the Square Table's "de facto" leader. The ads would consist of the men bringing up a certain topic or situation, from simple beer-related topics, such as whether anything other than beer be stored in the garage fridge, or if one can take leftover beers that he brought to a party back home. Other topics would be slightly more serious, such as how long one can wait before asking out his best friend's ex-girlfriend, or if it's time to retire the "high-five" celebration. After a short discussion on the topic, the men will come to a consensus on a new Man Law, at which point the men raise their beer bottles (or sometimes cans) and proclaim, "Man Law!", at which point the Square Table's elderly scribe would write the new Man Law down. The Miller Brewing Co. unveiled a new football-related advertising campaign to effectively replace the Man Law ads starting the week of September 2, 2007, to coincide with the start of the 2007 NFL Regular Season. The series is called More Taste League (MTL) and these ads consist of actor John C. McGinley portraying The Commish of beer to protect Miller Lite's status as the beer of choice. Miller had signed a new agency to handle their TV and radio ads, with the first ones to be unveiled during that time.
Winston (cigarette)
Between 1982 and 1988, David Goerlitz was the ""Winston Man"", appearing in 42 billboard advertisements – more than the Marlboro man. In 1988, he publicly denounced the tobacco industry and joined the emerging anti-smoking movement after suffering health issues related to smoking. He has spent the last 21 years working in schools as a public speaker, encouraging kids not to start smoking.
Marlboro (cigarette)
Marlboro had provided financial support to many racing drivers, the most illustrious of whom are Alain Prost, Ayrton Senna and Mika Häkkinen. From 1970 until the mid-1990s, the logos of the cigaretiers could be present on the combinations of the drivers if they were not present on the cars. Marlboro has also sponsored many grand prix races up until 2005.
Tobacco (Last Week Tonight)
Toward the end of the segment, Oliver introduces Jeff the Diseased Lung, a mascot he created for the American global cigarette and tobacco company Philip Morris International, the makers of Marlboro cigarettes. The anthropomorphic diseased lung, who smokes and coughs, has been compared to Joe Camel and the Marlboro Man. Oliver and his team promoted the cartoon character by sending shirts with Jeff's image to Togo and displaying billboards in Uruguay, and by encouraging use of the hashtag #JeffWeCan, which trended on Twitter following the broadcast.
Clarence Hailey Long
Clarence Hailey Long, Jr., often known as C.H. Long (January 9, 1910 – June 29, 1978), was the rugged Texas cowboy sensationalized as the original "Marlboro Man". Long, then foreman of the JA Ranch, was catapulted to national attention in 1949, when "LIFE" magazine published a series of Leonard McCombe photographs on ranching in the American West. Long was the basis of the popular Marlboro cigarettes advertising campaign for Philip Morris, but other models followed through 1999.
Marlboro (cigarette)
Marlboro sponsors the Ducati Corse MotoGP team since 2003. Casey Stoner took his first MotoGP title in 2007. As of the 2009 Grand Prix motorcycle racing season they were only allowed to brand the bikes at one round, in Qatar, using the barcode in other races. The controversial barcode design was then removed by Ducati for the start of the French motorcycle Grand Prix in the 2010 season. In January 2011 the Ducati Team presented a new logo which is regarded as a subliminal advertisement for Marlboro, evocating the top-left corner design of a Marlboro cigarettes pack, similar to the one used by Ferrari.
Marlboro Man
When the new Marlboro Country theme opened in late 1963, the actors utilized as Marlboro Man were replaced, for the most part, with real working cowboys. In the same year the campaign began to use Elmer Bernstein's 1960 theme music from "The Magnificent Seven". "In 1963, at the 6 6 6 6 Ranch in Guthrie, Texas, they discovered Carl "Big-un" Bradley. He was the first real cowboy they used, and from then on the lead Marlboro men were real cowboys, rodeo riders, stuntmen." Another of this new breed of real cowboys was Max Bryan "Turk" Robinson, of Hugo, Oklahoma; Turk says that he was recruited for the role while at a rodeo simply standing around behind the chutes, as was the custom for cowboys who had not yet ridden their event. It took only a few years for the results to register. By 1972, the new Marlboro Man would have so much market appeal that Marlboro cigarettes were catapulted to the top of the tobacco industry.
Teel Bivins
Bivins's first wife, Cornelia "Ninia" Ritchie, grew up on the JA Ranch southeast of Amarillo. Clarence Hailey Long, the original inspiration of the Marlboro Man advertising campaign, was a foreman at the JA, when he was featured in 1949 in "Life Magazine" photographs about the American West. Long married Cornelia's nanny, Ellen Theresa Rogers. In 2005, Bivins' son, Andrew Montgomery Bivins (born 1979), joined the management team of the JA as the fifth generation heir. Andrew is the grandson of Montgomery Harrison Wadsworth Ritchie, Cornelia's father, who managed the JA from 1935 until his retirement in 1993.
Mick Anglo
Anglo had little to do with the revival of the Marvelman character in 1982 by Alan Moore for Quality Communications. Dez Skinn, the editor of "Warrior", in which the revived series appeared, said "He wasn't crazy about our revamp, but he really didn't care either way." Eventually the Marvelman revival was terminated after legal threats from Marvel Comics over Quality Communications "Marvelman Special" (June 1984), which was composed of Marvelman reprints from the L. Miller days, and Eclipse Comics publishing of the stories, renamed "Miracleman", for the American market. The character became "mired in a legal quagmire" for 25 years, preventing further reprint or new character development opportunities. The situation was not helped by ownership doubts, not clarified by Anglo's contractual relationship to L. Miller and Son and their status as a company.
MCS (fashion brand)
MCS (formerly Marlboro Classics) is an international fashion lifestyle brand based in Italy. 
Born in the 1970s as Marlboro Country Store, the brand changed name to Marlboro Sportswear in 1984, then became Marlboro Classics in 1987 and MCS in 2013.
Charlie Conerly
Conerly portrayed the "Marlboro Man" in commercials after playing for the Giants. Conerly and his wife, Perian (author of the book, "Backseat Quarterback") retired to his hometown of Clarksdale, Mississippi, where he spent his final days. Conerly owned shoe stores throughout the Mississippi Delta. On December 13, 1959, Perian appeared on an episode of "What's My Line?". Her line was she wrote a football column for newspapers.
Marble Hornets
Marble Hornets (abbreviated "MH") is a YouTube web series inspired by the Slender Man online mythos. The first video was posted on YouTube on June 20, 2009, following a post that its creator, Troy Wagner, created on the Something Awful forum the previous day.
Blockbuster LLC
One of Blockbuster's most well known advertising campaigns was launched during the 2002 Super Bowl. It starred the voices of Jim Belushi and James Woods, as a rabbit and a guinea pig in a pet shop, located across the road from a Blockbuster store. The first campaign ended in 2003. The Carl and Ray campaign started again in 2007 starting with a commercial in the first quarter of Super Bowl XLI.
1972 USAC Championship Car season
After sponsoring the USAC Championship Trail in 1970-1971, Marlboro dropped out of the sport for 1972. After only two seasons as title sponsor, the company became angered when rival Viceroy was signed on to sponsor Vel's Parnelli Jones Racing, at the time dubbed the "super team" of the series. Without any exclusivity clause, managers at Marlboro deemed the situation "impractical and untenable," and abruptly quit. Marlboro would not return to Indy car racing until 1986.
Morley (cigarette)
Morley is a fictional brand of cigarettes that has appeared in various television shows, films, and video games that otherwise have no connection to each other. The iconic, fictional brand packaging resembles the original packaging of the Marlboro cigarette brand. The name "Morley" is a play on "Marleys", a nickname for Marlboro cigarettes. Morleys appear at least as far back as 1960, in Alfred Hitchcock's film "Psycho". There is also a Morley Lights version, in a gold and white package (similar to Marlboro Lights), marked "Lights".
Three Men and a Comic Book
The Radioactive Man commercial for Laramie cigarettes that Bart and Lisa watch at the convention is a takeoff of "The Flintstones" starring in Winston cigarette television commercials which aired during the 1960s. When Bart begs Mrs. Glick not to apply iodine to his wounded arm, she grabs his arm and the scene shifts to their silhouettes as Bart screams, mirroring a scene in the 1939 film "Gone with the Wind". The accusation and suspicion that grows between the boys is similar to the plot of the film "The Treasure of the Sierra Madre".
Wesley Mann
Since then, he has appeared mainly on television (including an appearance as "Murphy Brown"'s sixty-ninth secretary), mostly via guest appearances on sitcoms, with movie roles coming only occasionally now. He has appeared in the following films, as of 27 April 2006:
Mann also starred in one of the popular Fairfield Inn by Marriott television commercials in the mid-1990s. He portrayed a traveler desperate for a restroom who finds one at a desert gas station, only to be locked out by a child who only uses it as a playhouse. Mann's character portrays comedic "desperate" antics while waiting, but the child never comes out. The tagline for the commercials were, "Traveling's an adventure, where you stay shouldn't be."
Orange Man (advertisement)
Although "Orange Man" was produced in 1991, it is not believed to have aired on British television until 1992 on television channels such as ITV and Channel 4, where it became the first advertisement in the "You Know When You've Been Tango'd" campaign, which would continue until 1996 before being revived from 2002–2005. "Orange Man" was an instant success; Robinson recalled in 2015 that "I first knew the ad was huge when I fell asleep on the London Underground one evening. I woke up to hear a group of kids talking about and mimicking it. I wanted to go up and say: 'I did that!'"
Marlboro Friday
Since the Marlboro man was an image that stood since 1954, it was considered one of the biggest marketing icons, investors reasoned that to see the Marlboro icon give in to a price war, the marketing itself must be ineffective. As a result of plummeting stock value in major American brands, 1993 marked a slight decrease in U.S. ad expenditures.
Marlboro (cigarette)
Marlboro sponsored the Italo-American IMSA SportsCar Le Mans GT team Risi Competizione since 2004 but Risi Competizione opting to invisible the Marlboro logo due to the team respecting Tobacco Master Settlement Agreement regulations and also ban of cigarette advertising in sports.