Doom (1993 video game)
Because id planned to self-publish the game, as the game neared completion they had to set up the systems to sell the game. Jay Wilbur, who had been brought on as CEO and sole member of the business team, planned the marketing and distribution of "Doom". He felt that the mainstream press was uninterested in the game, and as id would make the most money off of copies they sold directly to customers—up to 85 percent of the planned US$40 price—he decided to leverage the shareware market as much as possible, buying only a single ad in any gaming magazine. Instead, he reached out directly to software retailers, offering them copies of the first "Doom" episode for free, allowing them to charge any price for it, in order to spur customer interest in buying the full game directly from id.
List of esports games
Doom is a series of multiplayer 1v1 and free-for-all deathmatch games developed by id Software. Doom is notable for establishing the arena-style deathmatch format, and also was partially responsible for the first online FPS community through DWANGO, an online gaming service officially endorsed and partially worked on by id Software. People also played Doom deathmatch online through other BBS services. The Ultimate DOOM and "Doom II," alongside Heretic, were played in the Deathmatch '95 tournament, sponsored by id Software, Microsoft, and DWANGO. This tournament, perhaps the first PC esports tournament of its kind, was played through the online DWANGO service. Finalists from the US and the UK were flown to Microsoft headquarters to compete in a LAN party format event, named Judgement Day. Dennis Fong, best known for his victory at the Red Annihilation tournament for "Quake", won Judgement Day, marking his first entry into esports. Doom II was also played in Cyberathlete Professional League and QuakeCon tournaments.