Xbox Live
When the Xbox launched on November 15, 2001, the as-yet unnamed online service was destined for a Summer 2002 deployment. Xbox Live was finally given a name at E3 2002 when the service was unveiled in its entirety. Sound-dampened booths and broadband-connected Xbox consoles—featuring an early version of "Unreal Championship"—demonstrated the service on the show floor. The Epic title was one of the flagship titles for the service, which was slated for a debut on November 15, 2002, marking the anniversary of the Xbox launch. Microsoft announced that 50 Xbox Live titles would be available by the end of 2003. Utilizing the required broadband bandwidth, Xbox Live featured a unified gaming "Friends List", as well as a single identity across all titles (regardless of the publisher), and standardized voice chat with a headset and communication, a feature that was still in its infancy.
Xbox One
The console was publicly unveiled under the name Xbox One on May 21, 2013 in a press conference designed to cover the unit's broad multimedia and social capabilities. A second press event for the console was held during E3 2013, focusing on its video game-oriented functionality. At that time, Microsoft announced that the console would be released in 21 different markets on November 22, 2013, but this was later amended down to 13. The change, which pushed the release date for the other eight markets to 2014, was attributed to unforeseen complexity in localizing the device's voice recognition capabilities. Later, in September 2014, the Xbox One was released in 26 markets, including remaining markets in Europe, the Japanese market, and Middle Eastern markets.