Buick
In 1984, Buick was the official car of the XXIII Olympiad. A reorganization split manufacturing & engineering from sales and marketing. The first pilot Buick is produced at "Buick City", a state-of-the art assembly center built inside the walls of Buick's home plant at Flint. Buick had its best model year sales to date with 906,626 vehicles sold plus Buick worldwide sales topped one million for the first time. To close out 1984, Lloyd Reuss ended his tenure as general manager of the Buick Motor Division.
Marquette (automobile)
The Marquette nameplate was revived when the Buick Division of General Motors launched their own sister make for model year 1930. Along with Viking and LaSalle, the Marquette was conceived to span a price gap in General Motors' market segmentation plan, and shared the GM B platform. Marquette was placed below Buick, but above Viking which was to be sold in Oldsmobile dealerships. The Marquette "arrived" in dealer showrooms on June 1, 1929.