Marianismo
In their book "The Maria Paradox: How Latinas Can Merge Old World Traditions with New World Self-esteem" (1996, G. P. Putnam), Rosa Maria Gil and Carmen Inoa Vazquez credit Stevens with introducing the concept of marianismo, citing the "ground-breaking essay written by Evelyn P. Stevens in 1973". They also discuss use of the term by academicians such as Sally E. Romero, Julia M. Ramos-McKay, Lillian Comas-Diaz, and Luis Romero. In their book, Gil and Vazquez use it as applicable across a variety of Latino/a cultures.
Machismo
During the women's liberation movement of the 1960s and 1970s, the term began to be used by Latin American feminists to describe male aggression and violence. The term was used by Latina feminists and scholars to criticize the patriarchal structure of gendered relations in Latino communities. Their goal was to describe a particular Latin American brand of patriarchy.