History of the Nintendo Entertainment System
In the late 80s, Nintendo's dominance was threatened by newer, technologically superior consoles. 1987, NEC and Hudson Soft released the PC Engine, and a year later, Sega released the 16 bit Mega Drive. Both were introduced in North America in 1989, where they were respectively marketed as the "TurboGrafx-16" and the "Genesis." Facing new competition from the PC Engine in Japan, and the Genesis in North America, Nintendo's market share began to erode. Nintendo responded in the form of the Super Famicom ("Super Nintendo Entertainment System" in North America and Europe), the Famicom's 16-bit successor, in 1990. Although Nintendo announced their intention to continue to support the Famicom alongside their newer console, the success of the newer offering began to draw even more gamers and developers from the original NES, whose decline accelerated. However, Nintendo did continue support of the NES for about three years after the September 1991 release of the Super NES, with the NES's final first-party games being "" and "Wario's Woods".
Nintendo Entertainment System
In Europe, Oceania and Canada, the system was released to two separate marketing regions. The first consisted of mainland Europe (excluding Italy) where distribution was handled by a number of different companies, with Nintendo responsible for most cartridge releases. Most of this region saw a 1986 release. The release in the Netherlands was in Q4 of 1987, where it was distributed by Bandai BV. In 1987 Mattel handled distribution for the second region, consisting of the United Kingdom, Ireland, Canada, Italy, Australia and New Zealand. Not until the 1990s did Nintendo's newly created European branch direct distribution throughout Europe.