Marlboro Man
The use of the Marlboro Man campaign had very significant and immediate effects on sales. In 1955, when the Marlboro Man campaign was started, sales were at $5 billion. By 1957, sales were at $20 billion, representing a 300% increase within two years. Philip Morris easily overcame growing health concerns through the Marlboro Man campaign, highlighting the success as well as the tobacco industry’s strong ability to use mass marketing to influence the public.
Marlborough (Anglo-French car)
The Marlborough was a make of car sold on the British market between 1906 and 1926. For most of its life the cars were made by Malicet et Blin in France, but after World War I they were partially assembled (finished) in London and an increasing number of British parts used.