Marvel Studios
The next film licensed from Marvel Studios was "Spider-Man" by Columbia Pictures, directed by Sam Raimi and starring Tobey Maguire as Spider-Man. The film was released on May 3, 2002, grossing $403,706,375 in the United States and Canada and $821,708,551 worldwide. The early success of "Spider-Man" led the film's studio to issue a seven-figure advance for a sequel. Arad spoke of the deal, "Movies make sequels. Therefore, it's a big economic luxury to know that a movie's going to get a second and third. This is a business of precedence." According to a Lehman Brothers analysis, the Studios made only $62 million for the first 2 Spider-Man movies. Marvel was making more from half the consumer product licensing fees while making relatively little from the movie, but was enough for Marvel to regain its financial footings. In October 2002, Marvel Studios announced deals for Sub-Mariner and Prime with Universal Studios.
Spider-Man
Marvel has featured Spider-Man in several comic book series, the first and longest-lasting of which is "The Amazing Spider-Man". Over the years, the Peter Parker character developed from a shy, nerdy New York City high school student to troubled but outgoing college student, to married high school teacher to, in the late 2000s, a single freelance photographer. In the 2010s, he joins the Avengers, Marvel's flagship superhero team. Spider-Man's nemesis Doctor Octopus also took on the identity for a story arc spanning 2012–2014, following a body swap plot in which Peter appears to die. Marvel has also published books featuring alternate versions of Spider-Man, including "Spider-Man 2099", which features the adventures of Miguel O'Hara, the Spider-Man of the future; "Ultimate Spider-Man", which features the adventures of a teenaged Peter Parker in an alternate universe; and "Ultimate Comics Spider-Man", which depicts the teenager Miles Morales, who takes up the mantle of Spider-Man after Ultimate Peter Parker's supposed death. Miles is later brought into mainstream continuity, where he works alongside Peter.