Lincoln Motor Company
Lincoln Motor Company was founded in 1917 by Henry M. Leland, naming it after Abraham Lincoln; in 1922, Lincoln was acquired by Ford. Following World War II, Ford formed the Lincoln-Mercury Division, pairing Lincoln with its mid-range Mercury brand through 2010. In 2012, Ford rebranded the Lincoln division under its original name, Lincoln Motor Company. Originally founded as a freestanding division above Lincoln, Continental was integrated within Lincoln in 1959. The Continental-branded Mark Series was marketed through Lincoln starting in 1968, adapting the Lincoln name in 1986. The Lincoln star emblem is derived from a badge first used on the 1956 Continental Mark II.
Lincoln Town Car
For 1970, the Town Car name returned as a trim package option, including leather seating surfaces and deeper cut-pile carpeting. For 1971, a limited-edition (1500 produced) Golden Anniversary Continental Town Car commemorated the fiftieth anniversary of Lincoln. For 1972, the Town Car was introduced as a sub-model of the Lincoln Continental model line. On nearly all examples, a vinyl top covered the rear half of the roof, with a full-length configuration optional. A raised molding over the roof incorporated coach lamps on the B-pillars. For 1973, Lincoln introduced a two-door variant of the Continental Town Car, named the Town Coupe. As with the Town Car, the Town Coupe was offered with a standard vinyl roof.