Asim Shahmalak
He is a frequent media spokesman, and has written about the importance placed in hair over the centuries and the fact that baldness until recently was not recognised as a social or medical issue, despite the sometimes catastrophic impact it can have on confidence and mental well-being. He wrote: "Male pattern baldness (MPB), the main cause of hair loss, affects an estimated quarter of men by the age of 30 and two thirds by the age of 60. Until recently, the impact baldness might have on confidence and well-being was little understood or recognised by the medical profession at large."
Incontinence underwear
It is estimated that 1 in 4 women over the age of 35 experience some level of urinary incontinence, often following childbirth or during menopause. Incontinence is also experienced by approximately 1 in 10 men, commonly related to prostate issues. Incontinence is more prevalent with age, and is commonly experienced by those 65 and over. Due to increased life expectancy and decreased fertility rates, the world population is experiencing a "global greying", which has contributed to an increase in the global market for incontinence products as there is an increasing proportion of people aged over 65.