Western New England English
The English of Western New England in fact shows many sharp differences throughout rather than one uniform accent. In 2001, Charles Boberg, discussing that Western New England English was a likely direct influence on the Inland Northern English of the Great Lakes region, still identified as many as four or five English sub-regional accents within Western New England itself, based on data from the late 1990s:
PHMG (company)
Research into the use of regional accents and dialect by UK businesses in their on-hold marketing found a 27% rise in the use of accents between January 2012 and January 2013.
The research also looked into perceptions of accents. For example, it found the Scottish accent is perceived as trustworthy and reassuring while the Yorkshire accent, used by brands such as O2 (United Kingdom) in television and radio advertising, is seen as wise and honest.