Raw (WWE brand)
Raw is a brand of the U.S. based professional wrestling promotion WWE. The brand was first established on March 25, 2002, with a draft on "Monday Night Raw" and went into effect one week later on April 1. The brand split was discontinued in August 2011, but was brought back in July 2016. Wrestlers assigned to the Raw brand wrestle predominantly on the "Raw" television program as well as "Main Event", the seasonal "Mixed Match Challenge", and Raw branded or co-branded pay-per-view events and WWE Network events. During the first brand split, they also competed on "Heat" and on "ECW" under a talent exchange program.
WWE Raw
On August 18, 2014, "Raw" switched to a full 16:9 letterbox widescreen presentation, with a down-scaled version of the native HD feed on a 4:3 SD feed. In conjunction with this, "Raw" updated its graphics package, with the new WWE logo (first used with the WWE Network's launch in February) now on the lower-right corner of the screen, right next to the word, "Live". Also, the new WWE logo is seen on the ring's turnbuckle covers. The USA Network logo has also been moved to the lower-left hand corner of the screen. Also, "Raw"s theme song ("The Night") was modified. On re-runs on the WWE Network and on delayed broadcasts for most international markets, "Raw" is edited without the word "LIVE" and the hashtag.