Sega Genesis
30.75 million first-party Genesis units were sold worldwide. In addition, Tec Toy sold an estimated three million licensed variants in Brazil, Majesco projected it would sell 1.5 million licensed variants of the system in the United States, and much smaller numbers were sold by Samsung in South Korea. By the mid-2010s, licensed third-party Genesis rereleases were still being sold by AtGames in North America and Europe. Many games have been rereleased in compilations or on online services such as the Nintendo Virtual Console, Xbox Live Arcade, PlayStation Network, and Steam. The Genesis was succeeded in 1994 by the Sega Saturn.
Segata Sanshiro
The Sega Saturn sold 5.75 million units in Japan, surpassing the 3.58 million units of its predecessor, the Mega Drive, in the country. This amount of sales also surpassed Nintendo's sales of 5.54 million units of the competitor Nintendo 64 and competed closely with Sony's PlayStation. The Segata Sanshiro advertisements are given credit for helping to establish those sales, though Sega had failed to make the Saturn as successful in other regions. As a result of the campaign, Segata Sanshiro achieved a cult following in Japan.