WDJT-TV
On December 11, 1994, WDJT became the sixth station in Milwaukee to carry CBS. The network first aligned with WTMJ from 1947 to 1953, followed by now-defunct WCAN-TV (channel 25) from 1953 to 1955, WVTV (then known as WXIX) from 1955 to 1959, WITI from 1959 to 1961, WISN-TV from 1961 to 1977, and WITI again from 1977 to 1994. The first CBS program to air on channel 58 that day was "CBS News Sunday Morning". Some existing syndicated programming on WDJT's schedule which would otherwise air in CBS-designated timeslots was either moved to overnight slots on the station or turned over to sister station W65BT (now WBME-CD, channel 41) to fulfill contracts.
WDJT-TV
WDJT's CBS affiliation sent the area's cable systems scrambling to add the station or give it a higher profile slot. It took until March 1995 for some portions of Marcus Cable's service area to pick up the station, though outer portions of the market had access to WISC, WFRV or WBBM as a second CBS signal depending on their location. Viewers in these areas who did not have set-top antennas thus missed several major events to which CBS held the rights, including the PGA Tour, the Grammy Awards, the Daytona 500, Big Ten Conference basketball, and the NCAA men's and women's basketball tournaments. "The Young and the Restless", which had aired on a one-day delay at 9 a.m. weekdays since the early 1980s on WITI, began airing in the network-mandated timeslot for the Central Time Zone of 11:00 a.m. on WDJT. The station also cleared "CBS This Morning" for the full two hours; WITI had preempted the first hour. WDJT also picked up the "Late Show with David Letterman", which had aired on WCGV after WITI passed on it. "Donahue" moved to the station in September 1995 for its last season from WITI as WDJT's first true high-profile syndication acquisition. However, outside of network hours, the station's schedule resembled that of a minor-network affiliate or a lower-tier independent; it consisted mostly of low-profile sitcoms, first-run syndicated programs turned down by the other Milwaukee stations, and second-run syndicated fare.