Keeping Up with the Kardashians
Keeping Up with the Kardashians (often abbreviated KUWTK) is an American reality television series that airs on the E! cable network. The show focuses on the personal and professional lives of the Kardashian–Jenner blended family. Its premise originated with Ryan Seacrest, who also serves as an executive producer. The series debuted on October 14, 2007 and has subsequently become one of the longest-running reality television series in the country. The fifteenth season premiered on August 5, 2018.
Keeping Up with the Kardashians
The following year, "Keeping Up with the Kardashians" was picked up for a third season. In April 2012, E! signed a three-year deal with the Kardashian family that kept the series airing through seasons seven, eight and nine. "Keeping up with the Kardashians" was later renewed for a tenth season which premiered on March 15, 2015. In February 2015, it was announced that the show had been renewed for four more years, along with an additional spin-off series, making it one of the longest-running reality television series in the country. In terms of the show's future, Kim Kardashian has commented that the reality series could go for an indefinite number of seasons saying that she: "hope[s] it goes on for as long as it can." "Keeping Up With the Kardashians", including its spin-off series, has become the cable network's flagship show and its most lucrative franchise. "It has changed the face of E!" said Lisa Berger, the network's executive producer. "We were a place to report on celebrity; we weren't a place to break and make celebrity, which is now the whole idea of the E! brand." The show's success contributed significantly towards building the "Kardashian brand", or "Kardashian Inc." as it is called by "The Hollywood Reporter". "These shows are a 30-minute commercial," Khloé Kardashian admitted in 2011, in response to a suggestion that the television series is used to promote their retail stores and endorsement deals.