Marianismo
""Marianismo"" originally referred to the devotion to Mary (). The term was first used by political scientist Evelyn Stevens in her 1973 essay ""Marianismo": The Other Face of "Machismo"". It was in direct response to the male word "machismo" and was meant to explain the phenomenon in Latin America in which women were either "saints or whores". It is the supposed ideal of true femininity that women are supposed to live up to—i.e. being modest, virtuous, and sexually abstinent until marriage—and then being faithful and subordinate to their husbands. In essence, marianismo is the female counterpart to machismo, and as such, probably originated during the time of the Spanish colonization of the Americas.
Martinism
The term "Martinism" applies to both this particular doctrine and the teachings of the reorganized "Martinist Order" founded in 1886 by Augustin Chaboseau and Gérard Encausse (aka Papus). It was not used at the tradition's inception in the 18th century. This confusing disambiguation has been a problem since the late 18th century, where the term "Martinism" was already used interchangeably between the teachings of Louis-Claude de Saint-Martin and Martinez de Pasqually, and the works of the first being attributed to the latter. Regular transmission of Martinism to Augustin Chaboseau and Gérard Encausse still has to be documented.