2011 WWE draft
The Brand Extension storyline was initiated in March 2002, in which WWE's Raw and SmackDown television programs were made into brands (similar to conferences within a league) to which employees were assigned; the ECW brand was additionally involved between 2006 and 2009. Annual drafts have followed since this occurrence, except for in 2003. As with past drafts, the purpose of the 2011 WWE draft was to increase television ratings of WWE programming and refresh the rosters for each brand. The 2011 event was confirmed by the RBC Center in April 2011, with WWE officially announcing it on the April 18 episode of "Raw". A USA Network executive had also confirmed the event to occur via a press release on the same day of the WWE announcement.
2009 WWE draft
The 2009 World Wrestling Entertainment (WWE) draft was the seventh WWE draft, produced by the American professional wrestling promotion World Wrestling Entertainment. The draft had two parts: the first part was televised live for three hours on April 13; the second part, the "supplemental draft", was held the same day immediately following the televised portion. The first part was broadcast on WWE's program "Raw" on the USA Network in the United States, and the supplemental draft was available on the Internet, at WWE's official website. The televised portion was held in Atlanta, Georgia at Philips Arena. The 2009 WWE draft marked the third time that the Raw, SmackDown, and ECW brands were featured in the draft; wrestlers, general managers and commentators were all eligible to be drafted from the company's roster. For the televised half, matches determined which brand received a random draft selection. During the supplemental draft, brand and employee selections were made at random. Due to draft regulations, drafted champions took their titles to their new brands, and tag teams were not exempt from being selected. As a result, the draft impacted championships and split tag teams.