WDJT-TV
On December 11, 1994, WDJT became the sixth station in Milwaukee to carry CBS. The network first aligned with WTMJ from 1947 to 1953, followed by now-defunct WCAN-TV (channel 25) from 1953 to 1955, WVTV (then known as WXIX) from 1955 to 1959, WITI from 1959 to 1961, WISN-TV from 1961 to 1977, and WITI again from 1977 to 1994. The first CBS program to air on channel 58 that day was "CBS News Sunday Morning". Some existing syndicated programming on WDJT's schedule which would otherwise air in CBS-designated timeslots was either moved to overnight slots on the station or turned over to sister station W65BT (now WBME-CD, channel 41) to fulfill contracts.
1994 United States broadcast TV realignment
KTBC and WITI served markets containing significant fan bases for nearby NFC teams. KTBC had aired Dallas Cowboys games (including exhibitions that occur during the preseason) for years in the Austin market; WITI, meanwhile, had broadcast Green Bay Packers games to its Milwaukee audience since September 1977, six months after it rejoined CBS in a reversal of an April 1961 affiliation swap with WISN (channel 12) in which the two stations had traded their respective affiliations with ABC and CBS (the Packers had played select regular season games in Milwaukee through the 1994 season). Due to Green Bay being a sweeps-only Nielsen market that utilized paper diary-only measurement for most of its history, the larger Milwaukee market was (and continues to be) often cited more for ratings purposes by the NFL and networks that carry the league's games than the numbers for the smaller Green Bay market. In Cleveland and Kansas City, WJW and WDAF respectively aired Browns (except following the team's relocation to Baltimore in 1996 before their recreation as an expansion team in 1998) and Chiefs games only when Fox aired a game featuring an NFC opponent (ironically in Kansas City, WDAF aired most of the Chiefs' games as an NBC affiliate by way of that network's rights to the AFC).