Marlboro Man
The Marlboro Man is a figure used in tobacco advertising campaigns for Marlboro cigarettes. In the United States, where the campaign originated, it was used from 1954 to 1999. The Marlboro Man was first conceived by Leo Burnett in 1954. The images initially featured rugged men portrayed in a variety of roles but later primarily featured a rugged cowboy or cowboys, in picturesque wild terrain. The advertisements were originally conceived as a way to popularize filtered cigarettes, which at the time were considered feminine.
Marlboro M hoax
The article claims that Philip Morris, owner of the Marlboro tobacco company, is introducing a new line of marijuana cigarettes called Marlboro M in Colorado and the state of Washington. While fake, the article does have some factual basis, as tobacco companies have shown interest in marijuana since the 1970's. Even though the article was quite obviously satire, it's intriguing title was able to make it around the internet before it could be disproved. Some users, upon discovering that there were no 'Marlboro M' cigarettes at their local dispensary, claimed that they would be in stock by the end of 2017.