Domitila Chúngara
Though Domitila did place much of her inspiration on Marx and other revolutionary thinkers, her guiding light —in a more peaceful manner— was ‘Che’ Guevara. In a sense, Domitila achieved what ‘Che’ Guevara was never able to fulfill in Bolivia: her fight became the people’s fight, and the people triumphed. In the midst of her political career, Domitila gave one of her most famous quotes: “I want to leave future generations the only valid inheritance: a free country and social justice.”
Che Guevara
A further integral part of fostering a sense of "unity between the individual and the mass", Guevara believed, was volunteer work and will. To display this, Guevara "led by example", working "endlessly at his ministry job, in construction, and even cutting sugar cane" on his day off. He was known for working 36 hours at a stretch, calling meetings after midnight, and eating on the run. Such behavior was emblematic of Guevara's new program of moral incentives, where each worker was now required to meet a quota and produce a certain quantity of goods. As a replacement for the pay increases abolished by Guevara, workers who exceeded their quota now only received a certificate of commendation, while workers who failed to meet their quotas were given a pay cut. Guevara unapologetically defended his personal philosophy towards motivation and work, stating: