Hegemony
In the 19th century, hegemony came to denote the "Social or cultural predominance or ascendancy; predominance by one group within a society or milieu". Later, it could be used to mean "a group or regime which exerts undue influence within a society". Also, it could be used for the geopolitical and the cultural predominance of one country over others, from which was derived "hegemonism", as in the idea that the Great Powers meant to establish European hegemony over Asia and Africa.
Counter-hegemonic globalization
Counter-hegemonic globalization is a social movement based in a perspective of globalization that challenges the contemporary view of globalization; neoliberal globalization. Counter-hegemonic globalization confronts the implicit idea of neoliberal globalization that the system of domination, as a consequence of the development of transnational networks, transportation and communication, is a natural and inevitable course for globalization. It maintains that transnational connections can instead be harnessed as the means to bring about more equitable distribution of wealth, power, and sustainable communities. Counter-hegemonic globalization, unlike neoliberal globalization, uses the assets of globalization to stand against any form of domination by hegemony, operating from a bottom-up process that stresses the empowerment of the local.