Sonic the Hedgehog Pocket Adventure
In August 1999, SNK announced that they were collaborating with Sega to develop a "Sonic the Hedgehog" game for their Neo Geo Pocket Color handheld system. The game was developed by SNK, with supervision from Yuji Naka and Sonic Team at Sega. This marked the first time Sega was directly involved in the development of a "Sonic" game for a non-Sega platform. The team planned for "Sonic Pocket Adventure" to be a return to the classic 2D gameplay style found in the "Sonic" games on the Sega Genesis. In particular, many game design and visual elements are borrowed from "Sonic 2". The game's background music tracks are also 8-bit renditions of music from "Sonic 3". "Sonic Pocket Adventure" was released first in North America on December 4, 1999. SNK released a system bundle with the game included for the holiday season. The game was released in Japan two weeks later, and in Europe in February 2000.
Sega
Sega released its next console, the Sega Genesis (known as the Mega Drive outside North America), in 1988. Although it was a distant third in Japan, the Genesis found major success after the release of "Sonic the Hedgehog" in 1991 and briefly outsold its main competitor, the Super Nintendo Entertainment System, in the U.S. However, later in the decade, Sega suffered commercial failures such as the 32X, Sega Saturn, and Dreamcast consoles. In 2001, Sega stopped manufacturing consoles to become a third-party developer and publisher, and was acquired by Sammy Corporation in 2004. In the years since the acquisition, Sega has been more profitable, but has been criticized for prioritizing quantity of game releases over quality.