Big Apple
"Big Apple" is a nickname for New York City. It was first popularized in the 1920s by John J. Fitz Gerald, a sports writer for the "New York Morning Telegraph". Its popularity since the 1970s is due in part to a promotional campaign by the New York tourist authorities.
The New York Times
The New York Times (sometimes abbreviated as the "NYT") is an American newspaper based in New York City with worldwide influence and readership. Founded in 1851, the paper has won 125 Pulitzer Prizes, more than any other newspaper. The "Times" is ranked 17th in the world by circulation and 2nd in the U.S.