2010 WWE draft
The Brand Extension storyline was initiated in March 2002, in which WWE's Raw and SmackDown television programs were made into brands (similar to conferences within a league) to which employees were assigned to; the ECW brand additionally involved between 2006 and 2009. Since its inception, annual drafts have followed, except for in 2003. As in previous drafts that followed the Brand Extension, the purpose of the 2010 WWE Draft was to increase television ratings of WWE programming and refresh the rosters with new storylines for each brand. The 2010 WWE Draft was confirmed both by WWE and Richmond Coliseum via their websites between March and April 2010, which featured the draft eligibility of WWE employees from the Raw and SmackDown brands. The event was scheduled to take place over two days, in which the televised draft would air live on the USA Network in the United States from the Coliseum in Richmond, Virginia on the April 26 episode of "Raw". The second portion of the draft, the "supplemental draft," was originally scheduled for April 28; however, it was announced during the live broadcast that it would be held the next day on April 27 with selections being announced via WWE's website.
WWE draft
A draft did not occur in 2003, with the second official draft occurring in 2004. The draft took place live for two hours on WWE's flagship television program, "Raw" on Spike TV. Post-draft trades were announced on WWE's website, until midnight on March 22, 2004. There were twelve draft picks, with nineteen wrestlers overall switching between the promotion's two brands: Raw and SmackDown. During the draft lottery, the General manager of Raw, Eric Bischoff, and the General manager of SmackDown!, Paul Heyman, stood on opposite ends of the stage on the Raw set, where they drafted six wrestlers randomly via two machines. At the conclusion of the draft, the two GMs would then be allowed to trade anyone on the roster until Midnight EST, which was later extended until Tuesday night after Heyman resigned. Every WWE employee was eligible to be drafted, including injured wrestlers, commentators, champions, and general managers.