Raw (WWE brand)
Raw is a brand of the U.S. based professional wrestling promotion WWE. The brand was first established on March 25, 2002, with a draft on "Monday Night Raw" and went into effect one week later on April 1. The brand split was discontinued in August 2011, but was brought back in July 2016. Wrestlers assigned to the Raw brand wrestle predominantly on the "Raw" television program as well as "Main Event", the seasonal "Mixed Match Challenge", and Raw branded or co-branded pay-per-view events and WWE Network events. During the first brand split, they also competed on "Heat" and on "ECW" under a talent exchange program.
WWE draft
A draft did not occur in 2003, with the second official draft occurring in 2004. The draft took place live for two hours on WWE's flagship television program, "Raw" on Spike TV. Post-draft trades were announced on WWE's website, until midnight on March 22, 2004. There were twelve draft picks, with nineteen wrestlers overall switching between the promotion's two brands: Raw and SmackDown. During the draft lottery, the General manager of Raw, Eric Bischoff, and the General manager of SmackDown!, Paul Heyman, stood on opposite ends of the stage on the Raw set, where they drafted six wrestlers randomly via two machines. At the conclusion of the draft, the two GMs would then be allowed to trade anyone on the roster until Midnight EST, which was later extended until Tuesday night after Heyman resigned. Every WWE employee was eligible to be drafted, including injured wrestlers, commentators, champions, and general managers.