Running out the clock
In American football, each quarter of a game is measured with a 15-minute game clock, or 12-minute clock in many high school football codes and the German Football League. A team in possession of the lead and the ball will attempt to use up as much of the game clock as possible in order to bring the game to an end more quickly, thus denying the opposition another chance on offense.
American Football League
The NFL adopted some of the innovations introduced by the AFL immediately and a few others in the years following the merger. One was including the names on player jerseys. The older league also adopted the practice of using the stadium scoreboard clocks to keep track of the official game time, instead of just having a stopwatch used by the referee. The AFL played a 14-game schedule for its entire existence, starting in 1960. The NFL, which had played a 12-game schedule since 1947, changed to a 14-game schedule in 1961, a year after the American Football League instituted it. The AFL also introduced the two-point conversion to professional football thirty-four years before the NFL instituted it in 1994 (college football had adopted the two-point conversion in the late 1950s). All of these innovations pioneered by the AFL, including its more exciting style of play and colorful uniforms, have essentially made today's professional football more like the "AFL" than like the old-line NFL. The AFL's challenge to the NFL also laid the groundwork for the Super Bowl, which has become the standard for championship contests in the United States of America.