Lincoln Motor Company
Lincoln Motor Company was founded in 1917 by Henry M. Leland, naming it after Abraham Lincoln; in 1922, Lincoln was acquired by Ford. Following World War II, Ford formed the Lincoln-Mercury Division, pairing Lincoln with its mid-range Mercury brand through 2010. In 2012, Ford rebranded the Lincoln division under its original name, Lincoln Motor Company. Originally founded as a freestanding division above Lincoln, Continental was integrated within Lincoln in 1959. The Continental-branded Mark Series was marketed through Lincoln starting in 1968, adapting the Lincoln name in 1986. The Lincoln star emblem is derived from a badge first used on the 1956 Continental Mark II.
Lincoln Industrial Corporation
In 1936, Lincoln introduced Lincoln's Island Battery, with three white-sleeved pump drums, white pump motors and a white platform. Eventually, the company developed complete lubrication cabinets and "merchandisers" to assist car dealerships and service stations in marketing their lubrication services. Floor mounted reels were adapted to facilitate the dispensing of crankcase oil and were eventually incorporated into lubrication cabinets.