Rebound (video game)
Development of "Rebound" began in late 1973, as one of several variations they produced in 1974 on the gameplay of the successful "Pong" (1972), Atari's first game and the fourth-ever arcade game. Around the same time, Atari launched Kee Games, a subsidiary meant to produce clone games of Atari's products and act as a competitor in order to expand into more distribution channels in the same region than the industry typically supported. Kee's first game, released in March 1974, was "Spike", a clone of "Rebound", which added a "spike" button to the game that made the paddle jump up and attempt to bounce the ball downwards instead of up. In addition to the base game, Atari sold a conversion kit to convert any Atari two-player "Pong" variant into "Rebound", and in 1977 "Rebound" was included in "Video Olympics" for the Atari 2600, a collection of "Pong" variants.
Video game console
The VES continued to be sold at a profit after 1977, and both Bally (with their Home Library Computer in 1977) and Magnavox (with the Odyssey² in 1978) brought their own programmable cartridge-based consoles to the market. However, it was not until Atari released a conversion of the golden age arcade hit "Space Invaders" in 1980 for the Atari 2600 that the home console industry took off. Many consumers bought an Atari console so they could play "Space Invaders" at home. The unprecedented success of "Space Invaders" started the trend of console manufacturers trying to get exclusive rights to arcade titles, and the trend of advertisements for game consoles claiming to bring the arcade experience home. Throughout the early 1980s, other companies released video game consoles of their own. Many of the video game systems (e.g. ColecoVision) were technically superior to the Atari 2600, and marketed as improvements over the Atari 2600. However, Atari dominated the console market in the early 1980s.