MeTV
On March 1, 2008, Weigel expanded the MeTV format to Milwaukee, Wisconsin, where it began airing on the third digital subchannel of the group's CBS affiliate in that market, WDJT-TV (channel 58). The Milwaukee version of the service featured much of the same programming as that aired on the Chicago outlets (some of which aired in different time slots than on WWME and WMEU), as well as certain programs that were exclusive to the Milwaukee service.
WMLW-TV
The station activated a new digital transmitter on the Weigel tower in Milwaukee's Lincoln Park on October 20, 2008 to better serve the entire market, while the analog signal continued to transmit from Oak Creek until the end of analog television service on June 12, 2009. On October 30, the simulcast on WDJT-DT3 ended to make way for This TV, a new network from Weigel and MGM Television focusing on movies and classic television series, leaving MeTV to broadcast exclusively on WBME, confining the signal to within the inner ring of the Milwaukee metro area. MeTV has been successful in Milwaukee on WBME, outrating daytime programs seen on the Sinclair Broadcast Group duopoly of WVTV (channel 18) and WCGV-TV (channel 24) as of September 2011.