Raw (WWE brand)
Raw is a brand of the U.S. based professional wrestling promotion WWE. The brand was first established on March 25, 2002, with a draft on "Monday Night Raw" and went into effect one week later on April 1. The brand split was discontinued in August 2011, but was brought back in July 2016. Wrestlers assigned to the Raw brand wrestle predominantly on the "Raw" television program as well as "Main Event", the seasonal "Mixed Match Challenge", and Raw branded or co-branded pay-per-view events and WWE Network events. During the first brand split, they also competed on "Heat" and on "ECW" under a talent exchange program.
WWE Raw
In August 2009, the court ruled in favor of Muscle Flex, Inc. that it was successful in defending its "In the Raw" trademark against the WWE. In a press release date issued on July 20, 2009, Muscle Flex Inc. disclosed that it was in possession of WWE "Raw"-labeled items that it believes directly infringe on its "In the Raw" trademark such as various CDs, VHS tapes, and a number of apparel items. According to the WWE's most recent reported financial quarter in 2009, combined sales of WWE's consumer products and digital media business segments produced $40 million in global revenues. In previous quarters, these numbers were even higher.