Silver
Silver is a chemical element with symbol Ag (from the Latin "", derived from the Proto-Indo-European "h₂erǵ": "shiny" or "white") and atomic number 47. A soft, white, lustrous transition metal, it exhibits the highest electrical conductivity, thermal conductivity, and reflectivity of any metal. The metal is found in the Earth's crust in the pure, free elemental form ("native silver"), as an alloy with gold and other metals, and in minerals such as argentite and chlorargyrite. Most silver is produced as a byproduct of copper, gold, lead, and zinc refining.
Jade Magnet
Joining the TiE Program also helped Manik and Sitashwa raise initial seed funding, with the help of which they launched the platform, rebranded by the name of Jade Magnet, on 15 October 2009. The name was changed from CreADivity since it was observed that people found it difficult to pronounce the name and place the brand. The company's new name was derived from Jade - a precious stone with sacred connotations in many cultures, and Magnet that signifies an ability to pull towards itself anything that comes close to it. The design of the company's logo itself was the result of a crowdsourcing exercise, where multiple designers created more than 15 design options. The logo that was finally chosen symbolizes high-value by juxtaposing “a” and “g” together (“Ag” is the scientific name of silver), with the "g" falling slightly to represent the magnetic force of gravity.