Rebound (video game)
Development of "Rebound" began in late 1973, as one of several variations they produced in 1974 on the gameplay of the successful "Pong" (1972), Atari's first game and the fourth-ever arcade game. Around the same time, Atari launched Kee Games, a subsidiary meant to produce clone games of Atari's products and act as a competitor in order to expand into more distribution channels in the same region than the industry typically supported. Kee's first game, released in March 1974, was "Spike", a clone of "Rebound", which added a "spike" button to the game that made the paddle jump up and attempt to bounce the ball downwards instead of up. In addition to the base game, Atari sold a conversion kit to convert any Atari two-player "Pong" variant into "Rebound", and in 1977 "Rebound" was included in "Video Olympics" for the Atari 2600, a collection of "Pong" variants.
Nolan Bushnell
In 1972, Bushnell and Dabney set off on their own, and learned that the name "Syzygy" was in use; Bushnell has said at different times that it was in use by a candle company owned by a Mendocino hippie commune and by a roofing company. They instead incorporated under the name Atari, a reference to a check-like position in the game Go (which Bushnell has called his "favorite game of all time"). They rented their first office on Scott Boulevard in Sunnyvale, California, contracted with Bally Manufacturing to create a driving game, and hired their second employee, engineer Allan Alcorn. Bushnell later bought out Dabney, who was forced out after Nolan told him he would transfer all the assets to another corporation and leave Ted with nothing.