Marlboro Man
The use of the Marlboro Man campaign had very significant and immediate effects on sales. In 1955, when the Marlboro Man campaign was started, sales were at $5 billion. By 1957, sales were at $20 billion, representing a 300% increase within two years. Philip Morris easily overcame growing health concerns through the Marlboro Man campaign, highlighting the success as well as the tobacco industry’s strong ability to use mass marketing to influence the public.
Mockingbird (Marvel Comics)
"Astonishing Tales" #12 (June 1972) is a key early appearance for the character, due in part to Marvel's decision to feature Man-Thing in this issue. At this point Man-Thing had made only one previous appearance, in the 1971 black-and-white magazine "Savage Tales" #1. A follow-up seven-page Man-Thing story by writer Len Wein and artist Neal Adams was commissioned for a version of "Savage Tales" #2 that was ultimately never published. Finally seeing print in "Astonishing Tales" #12 the sequence is presented as a flashback and an interlude between the main action of the book.