Pluralistic ignorance
In social psychology, pluralistic ignorance is a situation in which a majority of group members privately reject a norm, but go along with it because they incorrectly assume that most others accept it. This is also described as "no one believes, but everyone thinks that everyone believes". In short, pluralistic ignorance is a bias about a social group, held by the members of that social group.
Pluralistic ignorance
Men's conceptions of how they are expected to conform to norms of masculinity present additional examples of pluralistic ignorance. Specifically, most men are uncomfortable with other men "bragging about sexual acts and giving details," but erroneously believe themselves to be in the minority for their discomfort. Similarly, men underestimate other men's "desire to make sure they have consent when sexually active." This "role-conflict" can have deleterious consequences for men's physical and mental health, as well as for society.