CONTRACT SENIOR ASSOCIATE MEDIA PLANNER AT SAPIENTNITRO Summary To obtain mid-level leadership position media utilize strong analytical, negotiation creative- thinking skills. Experience Contract Senior Associate Media Planner SapientNitro 07/2014 Current Company Name City State Clients: KPMG, Citizens Bank, The Institutes, Moven Involved aspects media planning buying process, client briefing post buy reporting Provide POVs new vendors opportunities Compile RFPs potential partners negotiate media costs. Secure media placements issue approved vendors IOs Create strategic tactical media recommendations traditional online components Analyze campaign reporting provide clients optimizations Assist media finance team vendor payment client billing Lead status updates calls clients, present media recommendations POVs. Freelance Sales Planner 04/2014 05/2014 Company Name City State Served primary POC Major Projects brought Ad Sales Team. Created media plans PPT decks incoming RFPs meetings Ad Sales Team. Coordinated multiple departments within Ziff Davis Organization; ensuring programs necessary requirements launch timely effectively. Managed client agency expectations, creative approvals, project timelines, asset allotment Ziff Davis programs projects. Managed expectations Ad Sales, Operations, Sales Development, Tech, Finance, Editorial, guarantee internal protocols workflows met program. Worked Editorial staff coordinate Ad Sales Editorial Programs. Brainstormed Marketing team create innovative ideas Ziff Davis organization prospective advertisers. Freelance Associate Media Planner, Digital 01/2014 02/2014 Company Name City State Clients: WEtv, Sundance TV, FUSE, Nuvo TV, 20th Century TV RFPed potential vendors upcoming campaigns. Reviewed vendor proposals, negotiated plan, assisted putting together campaign recommendations clients. Created updated buy sheets client approval. Entered media buys Strata, sent/received signed IOs vendors. Coordinated digital production custom assets vendor, client, creative agencies. Created t-sheets Ad Ops team, send tags approved vendors. Met potential new partners learn capabilities ad opportunities. Provided campaign reporting currently running campaigns, in-depth post reporting using Dart DFA Excel. Studio Manager 08/2013 01/2014 Company Name City State Opened job numbers created estimates new jobs. Scheduled attended pre-shoot meetings, noting changes requests. Set broke shoots visiting client, assisting needs day. Revised sent estimates payments vendors clients. Assisted food stylist, prop stylist, photographer shoot prep, shoot, post shoot running errands, anything else needed. Digital Sales Planner 07/2013 08/2013 Company Name City State Assisted Director Sales Development Account Executives assembling customized marketing plans incoming RFPs agencies clients meet advertising objectives. Helped managing key relationships agency personnel clients. Worked Account Executives ensure smooth transition pre-sale responsible post-sale campaign activation. Entered managed sales inventory Dart DFP, created and/or revised insertion orders agencies clients. Key liaison digital production, ad ops, project managers ensure delivery strategic successful media programs optimal CTRs, key digital metrics. Contract Marketing Coordinator Verison FiOS 04/2013 05/2013 Company Name City State Provided support 16 Account Managers two Regional Account Mangers. Pulled analyzed multiple daily sales reports VZaI. Created new reports request Account Managers Regional Account Managers. Managed six street team employees fieldwork events event reporting. Freelance Digital Media/Traffic Coordinator Prudential 02/2013 03/2013 Company Name City State Entered new campaigns MediaVisor MediaOcean create IOs publishers traffic sheets creative departments. Provided monthly campaign report analysis using Dart DFA. Cost audited media spend previous months activity finance department. Point person Aventa, trafficking company, assisted issues questions current upcoming campaigns. Freelance Assistant Digital Media Planner At Neo@Ogilvy 12/2012 01/2013 Company Name City State Clients: Caesar's Entertainment Assisted submitting processing media invoices ASPEN. Maintained vendor relationships monitored delivery active campaigns. Generated analyzed campaign reports determine media spend performance respective metrics, addition presenting results insights directly client. Assisted RFP media negotiations, issues insertion orders publishers using DDS. Created media recommendations media flowcharts upcoming campaigns. Integrated Junior Media Associate 11/2011 11/2012 Company Name City State Client: Samsung; Enterprise Consumer Business Telecom Samsung Developed strategy traditional interactive media, tactical interactive media recommendation new products launches, key products Enterprise (B2B) Consumer Business Divisions Samsung US. Lead weekly status calls client, creative agencies partners 9+ campaigns. Activated digital executions RFPs post-buy reports, using MediaOcean Dart DFA. Analysis present bi-monthly campaign reporting optimization recommendations. Utilize industry tools IMS, Comscore, Tardiis develop campaign recommendations, well weekly presentations industry trade articles. Provide POVs new partners opportunities client Accomplishments Completed Starcom Mediavest Group Flight Basics training course. Education Present Certification eCornell Marketing Strategy Seven-course online marketing certificate MBA-level strategic marketing training. December 2010 Bachelors Arts Seton Hall University Communications City State GPA: GPA: 3.4 Emphasis Public Relations Marketing, Public Relations Journalism coursework Member PRSSA, Member Alpha Phi Sorority: Director Marketing, 2008-2009 Vice President Marketing, 2009-2010 Skills M edia Planning/Buying Softward: MediaOcean, DDS, MediaVisor, Aspen, Strata, Dart DFA DFP Research Software: IMS Clear Decisions (MRI), comScore, Adviews, Snapshot, SRDS, eMarketer Other Software: Salesforce, Central Desktop VZaI, Hyperion, Lotus Notes, Mircsoft Office Suite, Google Drive Docs, Box, QuarkXPress Mac/PC Platform proficient