FITNESS INSTRUCTOR Professional Summary Dynamic, entrepreneurial sales executive record achievement success driving sales growth highly competitive markets. Solid background securing key clients increasing product distribution grow market share. Steadfast building new business, securing customer loyalty, developing strong relationships external business partners. Well organized track record demonstrates self-motivation, creativity initiative achieve personal corporate goals. Skills Sales Management Account Management Program Management Client Relationships Product Marketing Customer Retention Distribution Strategies Team Leadership Wine Spirits/Beverage Industry Experience Fitness Instructor 02/2013 Current Company Name – City State Teach energetic workouts challenging motivating, yet safe. Provide students individualized hands-on adjustment throughout class. Address student name class cultivate long term relationships. Organized 2014 Fitness Kick-off Challenge local vendors provided educational seminars/products inspire commitment healthier lifestyle. Assist clients ages fitness levels improving health wellness. Owner 01/2011 Current Company Name – City State Founder stand paddle board business consisting retail sales, rentals lessons. Hands involvement lease contract negotiations build-out, website development marketing strategy. On site management daily operations well recruiting, hiring training staff. Responsible aspects business including inventory management, product education, payroll, social media outreach. Organized corporate outings charity fundraisers. Became first Austin stand paddle board company offer online reservations clients. Achieved overall 5 star rating YELP within first year business. The company closing October 31, 2014. Central Regional Manager 10/2008 03/2011 Company Name – City State Successfully executed sales managed eight state region consisting two distributors/brokers, combined total sales approximately $2.7 million. Developed implemented promotional calendar regional locations national food stores. Collaborated corporate buyers private label product development program management. Worked team distributor management staff educate develop programs increasing product knowledge, market presence sales. Monthly conference calls broker principals review performance, goals opportunities. Conducted educational tea classes retail sales partners well consumers. Fine Wine Specialist 2008 2008 Company Name – City State Developed relationships on/off premise accounts identify opportunities product placement. Conducted wait staff training seminars designed wine glass programs support Diamond portfolio. Assisted inventory management stock rotation. Set shelf space, cold box built displays support supplier promotions incentive programs. Demonstrated sales abilities successful presentation promotion new existing products expansion business. Met exceeded assigned monthly quotas placement objectives. Western Regional Sales Manager 2005 2008 Company Name – City State Proficiently managed sales six state region comprised eight different distributors/brokers, combined total sales approximately $1million. Interfaced directly buyers, distributor management, sales representatives marketing associates located throughout territory. Conducted regular reviews distributor management ensure consistent performance goal. Attended distributor sales meetings present educate representatives new existing products. Designed implemented various sales incentives focus elevating performance. Provided product training promotional strategies sales representatives restaurant retail staff. Developed Excel program track monthly performance goal.Increased overall sales region 9.5%. California Area Sales Manager 2002 2004 Company Name – City State Interfaced key on/off-premise accounts, working partnership distributor sales force promote brand building line expansion existing brands within portfolio. Conducted trade public tastings, special promotions wine maker dinners. Achieved growth 13 focus brands resulting 24% increase sales. Wine Steward/Educator 2001 2002 Company Name – City State Instrumental developing implementing bi-monthly wine class consumers. Created content format class material presented manner informative yet fun. As head wine department, responsible driving sales, monthly promotions merchandising. Operated management capacity opening closing store. Managed staff, reconciled bank transactions, generated reports ensured store properly stocked detailed. Provided assistance customers wine selections food/wine pairing, made product recommendations developed rapport promote customer loyalty repeat business. Wine Educator 2000 2001 Company Name – City State Responsible daily operation Terrace Wine Bar Golden Vine Winery, hosted Robert Mondavi Disney's California Adventure. Conducted guided wine tastings guests educational seminars tastings restaurant staff. Product Marketing Manager 1995 1998 Company Name – City State Memory Products Buyer 1988 1991 Company Name – City State Additional purchasing experience two high-technology firms Austin, TX,. Education High School Diploma University Texas City State Communications Volunteering Blue Dog Rescue Best Friends Animal Sanctuary Certifications 2013 Certified Bar Method Fitness Instructor, 2012 Certified Power Yoga Yoga Sculpt Instructor, 2002 Court Masters Sommelier -Level One Certification