DIGITAL MARKETING SPECIALIST Summary Digital marketing professional experienced sales, marketing account management. Google AdWords Analytics certified skills including PPC/SEM, lead generation, analytics, SEO, social media, landing page optimization, creative work. Out-of-the-box creative problem solver, capable meeting deadlines pressure. Detail oriented exceptional communication skills (verbal/written). Skills Digital Marketing Strategy Search Engine Marketing Search Engine Optimization Social Media Marketing Experience 06/2017 Current Digital Marketing Specialist Company Name － City State Maintain clients' online presence, ensuring products services effectively communicated target audiences. Optimize advertising spending implementing proper Adwords account structures, negative keywords, A/B split testing. Use Google Analytics data modify site content, achieve goals, reach KPI's, including CPC, CTR, quality score, ROI. Familiar SEO strategies like competitive keyword research, domain authority analysis, link building. 02/2016 07/2017 Store Manager Company Name － City State Supervises motivate team members meet daily high standards cleanliness, efficiency, customer service times. Manage work schedules within established budgets optimal store coverage. Monitor sales labor cost issues daily goal maximize profitability without sacrificing customer service. 09/2013 11/2015 Sales Representative Company Name － City State Responsible customer support, orders, quotations via phone, fax, email, person-to-person interaction. Meets and/or exceeds sales profit goals following sales leads, monitoring market trends growing positive reputation company. Education Training 2016 Mt. San Antonio College － City State 2017 Digital Marketing Career Blueprint － City State