QG users also reported that the CBT method contributed to their intrinsic motivation to quit, making them perceive themselves at the source of their decisions and therefore feel empowered to take control of their own actions in relation to their journey to smoking cessation. This coincided not only with an increase in self-efficacy, that is, one's belief in one's ability to succeed in specific situations or accomplish a task  but also with an increase in behavioral control, that is, the level of difficulty an individual associates with a behavior . Specifically, QG users reported that they believed the app had equipped them with increased confidence in their ability to quit, making the concept of quitting seems easier, more realistic, and thus more achievable. SF users did not report such a change in their belief related to their ability to quit smoking; many noted that the advice and tips provided by the app were already known and too generic. However, some SF users noted that just by downloading the app, they felt more equipped to quit than previously.