Several studies have demonstrated that name and religious priming can negatively influence attitudes towards out-groups. However, results regarding the differential effects of priming with different types of religious concepts are unclear. Furthermore, American political news coverage and discourse is often characterized by the use of religious and ethnic messages, which may prime viewers and influence opinions. Specifically, evidence suggests that some political conservatives attempt to influence opinions of President of Obama by referring to his middle name and by priming with religious constructs. However, few empirical studies have been conducted examining how these factors can influence attitudes towards a specific, well-known political figure such as President Obama. Therefore, the purpose of the present study was to examine the influence of religious word priming and racially stereotyped name priming on attitudes towards President Obama. The study examined the following hypotheses: