In rapid prototyping, innovators iterate on theoretical and virtual prototypes until a “minimum awesome product” that “nails the pain” is created, as opposed to creating full-scale, error-free products that are expensive and require long development cycles (43). Despite differences between the products, audiences, and even motivations of the private and public sector, a mutually beneficial partnership between both sectors can develop on the basis of CSR. As stated previously, various private entities are motivated to engage in CSR for economic and ethical reasons. Public health practitioners can leverage the CSR component of the private sector for funds to initiate and sustain programs over time.