Given the contentious political climate in the United States, future research should continue to investigate factors that influence attitudes toward public figures. By strategically using names or religious concepts and iconography, it may be possible to create the perception of a political opponent being a member of an out-group. Furthermore, we suggest investigating the role of pro-diversity beliefs on attitudes of in-group and out-group members. Therefore, future research may focus on the ways in which in-group/out-group perceptions affect attitudes, likelihood of voting, and perceptions of political legitimacy.