Posters played an important role in raising general awareness of SASA! and promoting ongoing attendance. Participants often noted first seeing posters displayed around the community as they came to know about SASA!. The posters continued to have relevance over time as participants continued to review and reflect on the different relationship and family scenarios depicted (detailed later). The ‘loud speaker’ (community public announcement system) was influential in promoting ongoing attendance. Participants frequently spoke of continuing to attend whenever they heard activities announced on the ‘loud speaker,’ whereas their first exposure generally came from the other channels.