It's a great game. I can't really say it's bad since I've been immersing myself with the overall gameplay for more than a few of hours and I still want to play more. At the same time, having ads pop up every 5-10 minutes (5 mins when you double speed and 10 mins when you play normal speed; yes, I timed it) sucks. You don't get to do much after only 5-10 minutes of gameplay and it's worse for people who has attention issues. Which is why it's unfortunate that I won't be able to continue this game. The experience is just ruined for me due to the frequent ads. I've seen people get mad at reviewers complaining about the ads and simply telling them to purchase the game to get rid of them, but we should all remember that this is released as a free game. Anyone has a right to review this and compare it to other free games that also generate ads. The game's problem with the ads is the frequency of them and how they basically use it as a progression lock instead of an additional boost to progress in the game. In other games, you have energy bars that can be used for progression or something similar. They fill up when you leave them be after a time, but if you watch an ad, you may progress faster and continue playing the game. In this game, they block your screen after a time stating that you need to watch an ad to support the developers. I tried restarting the game when the block appeared without watching the ad, but after I played for 2-3 seconds, the block reappeared. Unless you watch an ad, you cannot continue to play. Period. I also want to mention that it was problematic when an object or person was behind something because you won't be able to click them. I had to delete a house because I was unable to click my bonfire after I built it in front of it. Same with people clumping together and me unable to click them for leveling up. You may want to add an indicator that tells gamers which person has leveled up recently to make it easier. I had to scour my whole colony every time when people leveled up. The game also crashes every now and then once you've built a lot of things. I've started crashing even before I expanded my settlement with two bridges.