If there was a situation, where you needed a new phone or had to factory reset it for some reason! your unable to connect your headset. Why is this bad- the app is basically useless, its only used to connect controllers and such...well in my scenario MY CONTROLLERS BROKE AND I CAN'T CONNECT THE new controller because the OCULUS APP IS THE ONLY WAY TO CONNECT THEM. And the only way to reconnect the oculus is a factory reset...FACTORY RESET= LOOSING ALL MY PAID GAMES ALSO ACCOUNT AND FRIENDS