To any uninformed gamers looking for something new, do not be fooled by the good Play Store game rating and I strongly….. no, fervently recommend you look elsewhere. The truth is, Fishing Clash IS really an enjoyable game, but unfortunately extremely addictive. It is also a game you will never stop paying for. It is a mistake I made. How naïve of me to think that after reaching some spending threshold, things would get cheaper or heaven forbid, free. I mean, this is how PC games work. You pay for a software package, which ultimately becomes your own property. In my innocence, my thoughts were that surely after paying for the software several times over, the financial drain would cease. Not so, actually very much to the contrary. The in-game store is an eternal presence, but at first the items come at low cost. It is Ten Square’s strategy to gradually desensitize players to spending, while fostering addiction. As you progress, freebies gradually dry up as store items get more and more expensive. So why does one even need the store one may ask? Well, because everything in the game is consumable, and while it is possible to win some of these items, only very advanced and/or big-spending players would have them in excess. It is also near impossible to compete without these consumables. Some exceptional players manage to play without spending, suffering through an eternity (literally years) of toil, before perhaps reaping some benefits. Such dogged determination is not a common personality trait. The rest of us are Ten Square’s main target as frustration drives us to reach for credit cards. If you don’t believe my warning, have a look at the FC Facebook page. Finding a positive comment there from existing players is more difficult than catching a 13* fish. These are mainly “loyal” players who feel betrayed and are venting their anger at a provider who increasingly has shown scant regard/respect for its clientele…