Update Feb 2021 :: have almost stopped using this service. Only useful now for quick delivery. No pricing advantage, so my local kirana shop is as good if not better. June 2020 review :: Not allowing us to use Orange Cash. For weeks now it was allowed on no product, and now allowed only on some products. That's a breach of promise. Also, poor assortment - main brands missing. The pricing was good till now, but with their draconian limiting of Orange Cash usage, that too is negated.