They do actually pay and your getting paid just to play hence JustPlay. My problem is a 1000 points is only 10¢ worth, which basically means you'll never make much even for fun and for the countless ads, as there are becoming more and more, they could afford to pay out more. Maybe a buck for a 1000 would be worth it. You can spend all day playing and maybe get 70¢ so it could be be better for sure.