It's okay for a little while but you will soon realize that you will have spent more time watching ads in the game than actually playing it. You want to 'awaken' your creatures, ad for 10% more. You want to explore to get more qi, that's an ad per square You land on. You want to not wait 20h for an ability reset for a more You can use every 3h, then an ad for each ability. It doesn't matter how much, or how little you play, you will have ads in your future.