Been playing for 9 mos. . $99.99 will buy a little better than 1000 diamonds. 1 designer dress runs any where from 400+ in DIAMONDS! The not so much more expensive clothes 20+ diamonds. Not included are games within the game, makeup, when energy is gone diamonds will let you look for more things for auditions or diamonds to bypass looking for objects to apply to make a movie. I'm on level 20. Sorry to say I'll be deleting the game. Kids could never afford to play. When fixed let me know.