I like the game, and I understand the need for ads, but they make it difficult (and sometimes impossible) to play to game. The X button is often hard to see, which makes it difficult to close them or tricks you into opening the app or website that the ad links to. There have also been ads with no way to close them at all (forcing you to close & restart the game). I would love to recommend this game for my 98 year old grandmother, but she wouldn't be able to close some of the ads.