Reduced from 5 stars to 2. Ads CAN Be a big part of progression, especially early game but you kind of have a choice... If you want a boost in money / food etc, watch an add. If you want a task finished faster, watch an add. Your choice... The reason for the reduction in rating is they now have forced random adds that pop up. For myself adds already form probably 10-15% of my game time on this app - Voluntarily. So to be forced adds seems redundant and over the top and extremely annoying.