As Kuru was greatly virtuous, he was installed as the king by all the people. It is after his name that Kuru Jangala has become so famous in the world.
राजत्वे तं प्रजाः सर्वा धर्मज्ञ इति वव्रिरे। तस्य नाम्नाभिविख्यातं पृथिव्यां कुरुजाङ्गलम्॥