"Jesus Is King" was released as a CD in the United States on March 27, 2020 through West's record labels. The cover art for "Jesus Is King" is a blue vinyl, with the album's title and West's name being written at the top and the bottom, respectively. The art contains text on the left reading "New Songs AR 1331 A," while 33RPMLP is written on the right. After confusion of what "AR 1331 A" meant, Third Man Records co-founder Ben Blackwell explained that the text is the Archer Records (AR) pressing plant code assigned to the 1970 A-Side gospel single by Rubye Shelton that consists of "I Want The World To Know Jesus" and "God's Going To Destroy This Nation". At the time of "Jesus Is King" being released, West simultaneously launched "a clothing line depicting Christ blessing the people." After its launch, the "Jesus Is King" clothing line had sold out. The apparel in the "Jesus is King" clothing line features the album name and "includes a T-shirt, long-sleeved shirt, crewneck and hooded sweatshirts, sweatpants and baseball caps." On October 27, 2019, West and his choir performed the first Sunday Service since the album's release at The Forum, with songs from it being performed. Songs from "The Life of Pablo" were performed as well, which Kardashian referenced on Twitter, while she also tweeted out in excitement over the event. West performed songs from "Jesus Is King" with his choir in front of inmates at two jails in Houston, Texas, on November 15. On November 16, 2019, it was announced that West would be performing at Joel Osteen's Lakewood Church the next day to promote the album. Simultaneously, tickets were made available for free through Ticketmaster, and were gone within seven minutes. Scalpers immediately began selling them on Twitter and Craig's List at up to $250 each. The event was called the "Sunday Service Experience", with it including West and the Sunday Service Choir performing, though the event was open to fans of all faiths despite being centered around Christianity. Tracks from "Jesus Is King" were performed alongside material that West released earlier in his career, including "Jesus Walks" (2004). As well as this, gospel remixes were performed of R&B ballads, notably SMV's "Weak" (1993) and Destiny Child's "Say My Name" (1999). West performed the single "I Love It" with Lil Pump and "We Got Love", a duet with Taylor featuring a pre-recorded voice memo by Lauryn Hill, on the season 44 premiere of "SNL" that coincided with the original release date for "Yandhi".