The Gordie Foundation  The Gordie Center for Substance Abuse Prevention is a 501(c)(3) non-profit organization that was founded in Dallas, Texas as The Gordie Foundation. The name of the non-profit changed in 2010 when The Gordie Foundation merged with the University of Virginia's Center for Alcohol and Substance Education to form the Gordie Center for Substance Abuse Prevention. The Foundation's mission is "to provide today's young people with the skills to navigate the dangers of alcohol, binge drinking, peer pressure and hazing." The Gordie Foundation was created in memory of 18-year-old Gordie Bailey who died on September 17, 2004 following a hazing incident involving alcohol in the Chi Psi fraternity house at the University of Colorado campus in Boulder, Colorado. Actress Robin Wright is the Honorary Spokesperson for The Gordie Foundation. In the summer of 2010, the Gordie Foundation and the University of Virginia Center for Alcohol and Substance Education merged to form the Gordie Center for Substance Abuse Prevention. All operations that were previously under the Gordie Foundation are currently maintained through the Gordie Center, now located in Charlottesville, Virginia. On the evening of September 16, 2004, Lynn Gordon Bailey Jr. ("Gordie") and twenty-six other Chi Psi pledges dressed in coats and ties for "bid night" were taken blindfolded to the Arapaho Roosevelt National Forest where they were told to consume four 1.75 liter bottles of 80-proof Ten High Bourbon Whiskey and six 1.5 liter bottles of Carlo Rossi wine around a bonfire in 30 minutes. Older active fraternity men stated to the group that “no one is leaving here until these are gone.” When the group returned to the Fraternity Lodge, Gordie was visibly intoxicated and did not drink any more. He was placed on a couch to “sleep it off” at approximately 11:00pm. Later in the evening, while Gordie was unconscious, his brothers used permanent markers to scrawl demeaning sayings and pictures on all parts of his body. Gordie was left alone for 10 hours before he was found dead the next morning, face down on the floor. Following Gordie's death, his mother Leslie Lanahan brought legal action against the Alpha Psi Delta chapter of Chi Psi, located in Boulder, Colorado. Following four and a half years of negotiation, the two sides agreed to a settlement in March 2009. Among the terms, Chi Psi agreed that Gordie had indeed been hazed by brothers of the chapter on the evening of September 16, 2004.