In his place the Liberals selected Sir George Newnes, a newspaper magnate whose wealth far outweighed his political skills. Newnes served until 1910 when he was replaced by Alfred Mond. Mond was subjected to anti-semitic attacks by the Conservatives who mocked him as an unsuitable representative for the nonconformist Swansea middle-class. But as a Powerful capitalist who employed much of the Swansea population his position was, for the time being, beyond challenge. General Election 1914/15:  Another General Election was required to take place before the end of 1915. The political parties had been making preparations for an election to take place and by the July 1914, the following candidates had been selected;