Amit Khanna  Amit Khanna is a triple National Film Award  winning producer, founder chairman of Reliance Entertainment,former president of the Producers Guild of India, founder trustee of the Mumbai Academy of the Moving Image., poet, lyricist, writer, director, and journalist. He is credited with having coined the name Bollywood Amit Khanna is the only permanent member of the Council of Management of Producer Guild of India; the two others were late V. Shantaram and late Raj Kapoor). He has participated as a keynote speaker for Federation of Indian Chambers of Commerce & Industry (FICCI), NASSCOM, Confederation of Indian Industries (CII), and ECO, and served on over 50 international government committees and trade organizations and institutions. Presently retired from all film activities and organisational responsibilities, Amit Khanna devotes all his time solely to writing. Khanna started his film career as executive producer with Dev Anand's Navketan Films in 1971. In 1989 Khanna helped set up Plus Channel, a television programming house, and joined it as Managing Director and Group Editor. Under his tenure, the organization expanded its role to produce movies and music, and provide event management services. Several films created under the Plus Films banner went on to win National Film Awards. In 1996 Khanna won two awards as film producer at the 44th National Film Awards: Best Feature Film in Hindi for "Gudia" and Best Feature Film in Urdu for "Sardari Begum". Plus Channel produced India's earliest audio books in both prose and verse. It also pioneered business news shows on Indian television. In 2000 Khanna resigned from Plus Channel to join Reliance Entertainment where he served as Chairman for 15 years. Under his guidance, Reliance Entertainment became a major player in Hollywood. In May 2008 the company signed deals to produce and develop movies with prominent Hollywood actors such as Tom Hanks, Brad Pitt, George Clooney, Jim Carrey and Nicolas Cage. In September 2008 Reliance Entertainment formed a joint venture with Steven Spielberg's DreamWorks SKG named "DreamWorks Studios" via an equity investment of $325 million. In August 2009 Reliance Entertainment signed an $825 million production and distribution deal with DreamWorks Studios. As a lyricist he has penned over 200 Hindi film songs, working mainly with music directors like Bappi Lahiri, Rajesh Roshan and Laxmikant–Pyarelal. He also composed lyrics for around 200 songs released in music albums by singers Nazia and Zoheb Hassan, Sharon Prabhakar, Salma Agha, Nusrat Fateh Ali Khan, Mahendra Kapoor and Shafqat Ali Khan.