This is unsurprising, however, since most of Europe and the Ottoman Empire were all connected through trade. Through these trade connections, people were able to buy many of the luxury goods that they desired. Very common amongst the nobility was the idea of Conspicuous consumption. This can be traced back, even into the Middle Ages. People, the nobility especially, had trade connections throughout Europe, and many of them would use these connections to buy the works of art, etc. that they desired. This does not extend only to the rich however: even Medieval peasants enjoyed imported luxury items; there is evidence to suggest that some English peasants drank imported French wine. People were consuming products well before the Industrious Revolution. There were stock exchanges all over Europe, even London. People were also clearly making products for consumption, as the large number of guilds existing within Europe at that point would suggest. What would cause the period between 1600 and 1800 to be labeled an Industrious Revolution, by looking at the patterns of consumption, is the rise in demand for these products. So, what would set this period in time apart would be more demands for luxury items. Especially those items that could not be produced in the homes or by the guilds. During the proposed Industrious Revolution, this demand for luxury items would be greater than the supply could accommodate. A rise in the rate at which people were consuming goods, especially when combined with other factors of the times, could have potentially heralded the Industrious Revolution.