Though the exact origin of this hashtag is unknown, it spread to various social media platforms. Generally, this hashtag symbolizes solidarity against the Trump administration. It is also used alongside other policy specific hashtags targeting marginalized groups such as minorities and women. Though its height of popularity occurred during the days following Trump's inauguration, it has resurfaced during times of political controversy and animosity. For instance, there was a notable spike in usage throughout the week of Trump's response to the Unite the Right Charlottesville rally. Moreover, in the three days following the announcement of the initial Muslim ban in late January, #Resist appeared in over 2.5 Million tweets. Several prominent celebrities have used the hashtag to show opposition to Trump, including Shailene Woodley, Zendaya, Sia, Rosie O'Donnell, Cher, Olivia Wilde, and Sophia Bush. "#NotMyPresident" gained immediate popularity following Donald Trump's presidential election win on November 8, 2016. Following Trump's win, "#NotMyPresident" immediately trended on Twitter and the hashtag was used in over 78,000 tweets. Facebook was also used as an outlet for "#NotMyPresident". On November 9, 2016, a Facebook event titled "Trump is Not My President" was created and received over 40,000 interactions. The page was an example of social media activism transferring into real world protest, as a march in Union Square, New York, was created. "#NotMyPresident" was also used by social media influencers other political players. After the Charlottesville Riots, Democratic Senator Brian Schatz from Hawaii tweeted that Trump is "not my president." The hashtag movement "#NotMyPresident" was also met with criticism. Opponents of the movement believe that saying "#NotMyPresident" undermines America's democratic values as a whole due to its divisive tone. Democratic North Dakota Senator Heidi Heitkamp voiced her disapproval to the Anti-Trump movement on May 18, 2017, at the Greater North Dakota Chamber of Commerce. Heitkamp viewed the Anti-Trump movement as counterproductive, saying it results in a far more difficult path to draft legislation. The hashtag "#ImWithHer" was first seen on Twitter, when Bill Clinton was watching his wife in the debate and decided to tweet his support: "What happens in Vegas ... is I watch @HillaryClinton prove she's the most qualified candidate for POTUS. #ImwithHer." This tweet, posted in October 2015, gained more than 9,000 retweets and created a new campaign slogan for the Hillary 2016 campaign: "I'm With Her."