The film was not released in Kom's home state of Manipur because of the ban on Bollywood films by the Imphal-based separatist militant group, Revolutionary Peoples Front (RPF) since 2000. In an interview with Press Trust of India, Kom expressed her sadness that people from her own state would not be able to see her biopic. However, unauthorised DVDs and VCDs flooded the state, with the DVD format in great demand as the only option for native people to watch the film. Made on a budget of 180 million including production, prints and advertising, and marketing, "Mary Kom" earned 200 million, and before release recouped more than its cost from brand tie-ups. The film made profits before the release. Partnership was arranged in a way that the products from brands were either showcased in the film or the brands promoted the film in their advertising. The satellite rights of the film were sold for 140 million and music rights for 30 million. The film was released in DVDs on 15 October 2014 across all regions in a one-disc pack in NTSC format. Distributed by Shemaroo Entertainment, it contained behind-the-scene footage and deleted scenes. The VCD and Blu-ray versions were released at the same time. The "Mary Kom" Blu-ray is the first Blu-ray title in India to feature a Dolby Atmos soundtrack. The film received generally positive reviews from critics, with Chopra receiving critical acclaim for her performance. Subhash K. Jha awarded the film 5 stars out of 5, describing it as "a motivational masterpiece" and said "From first frame to last it grips your senses and irrigates the parched corridors of your heart like very few bio-pics in recent times. [...] a work that is as dramatic as Mehboob's "Mother India" and as inspiring as Attenborough's "Gandhi"." Jha lauded Chopra's transformation into Kom and noted her for expressing every shade of the character with a "pitch-perfect" bravado. Rediff.com rated the film 4.5 out of 5, noting it as a victory for its protagonist Chopra, scriptwriter Saiwyn Quadras, and director Omung Kumar and wrote "Mary's story is delivered with a sincerity that makes it irresistible." Sonia Chopra from Sify described the film as a "thrilling ringside view", saying that "Mary Kom is an important film that's hugely inspiring. But more importantly, it's also great fun to watch."