According to Pollstar, it was the second highest-grossing female concert tour of 1987, behind Tina Turner's Break Every Rule Tour. Who's That Girl was broadcast in a number of international television channels and was released in VHS titled "". Biographer J. Randy Taraborrelli commented that "Many female artists behave like a diva for a period when they reach superstar status, and the 'Who's That Girl?' tour marked the beginning of Madonna's." It is also noted for giving rise to the term "new Madonna", a stronger and more intelligent sexual image of her former self which had given rise to the term Madonna wannabe. A statue of Madonna, wearing a conical bra, was erected in her name at the center of the town of Pacentro in Italy, where her ancestors used to live. Madonna's 1987 film "Who's That Girl" was a box office failure, however the soundtrack of the film proved to be a big success. The album consisted of four Madonna songs, along with tracks by Warner Bros. Records' acts including Club Nouveau, Scritti Politti and Michael Davidson. Three of Madonna's songs were released as singles, namely: "Who's That Girl", "Causing a Commotion" and "The Look of Love", all of them were successful. The album sold a million copies in the United States, and five million worldwide. Taraborrelli felt that at that moment, riding on Madonna's coattails proved profitable for everyone involved, including Warner Bros. Records, which notched up big sales with a compilation soundtrack album that was basically a showcase for its marginal artists. But still they wanted to "milk-in" the success of Madonna, a view shared by Peter Guber and Jon Peters, executive producers of the film. Hence they felt a worldwide concert tour was the appropriate thing to do, since it would promote both the soundtrack and the film, as well as Madonna's successful third studio album "True Blue", released the year before. As Madonna's first world tour, Who's That Girl ended up being a resounding success, although by its end, Madonna declared that she did not want to hear any of her songs again and she did not know whether she would ever write another one. "I returned feeling so burned out and I was convinced that I wouldn't go near music for quite a while", she said. The Who's That Girl World Tour was musically and technically superior to Madonna's Virgin Tour, because she incorporated multimedia components to make the show more compelling.