Jimmy Campbell and Reg Connelly  James Tyrie Campbell (1903–1967) and Reginald John Connelly (1895 (or 1898) – 23 September 1963) were British music publishers and a songwriting team (1920s and 1930s). Primarily lyricists, they generally worked in collaboration with composers. For some songs (most notably "Show Me the Way to Go Home") they used the pseudonym Irving King and Irving and Ivor King. Campbell was born in Newcastle upon Tyne and Connelly in Buckhurst Hill, Essex. Campbell died in London and Connelly in Bournemouth, Dorset. Their publishing company Campbell, Connelly & Co, Ltd. was founded in 1929. Their compositions included the Froth Blowers' anthem, "The More We Are Together", the famous "Show Me the Way to Go Home" (1925), "If I Had You" (1928, written with Ted Shapiro), "Goodnight Sweetheart" (1931, with Ray Noble), "Try a Little Tenderness" (1933, written with Harry M. Woods), and their own (both words and music) "Down Sunnyside Lane". "I'd Rather Be a Beggar with You Than a King with Somebody Else" was co-composed with Oliver Perry. This song was recorded in 1931 by the New Mayfair Dance Orchestra (with an uncredited Al Bowlly on vocals). Two other compositions registered in 1932 were "Over and Over Again" and "To-day's the Day".