Given that the channel could not afford to not run anything that they would produce, the channel started tapping 5 shows with a potential host to see if they worked. This was later turned into "Chef Du Jour" series. Schonfeld, was appointed as managing director of TV Food Network and maintained a spot on its management board along with two Providence Journal employees. The original lineup for the network included Emeril Lagasse ("Essence of Emeril"), Debbi Fields, Donna Hanover, David Rosengarten, Curtis Aikens, Dr. Louis Aronne, Jacques Pépin, and Robin Leach. The following year, the network acquired the rights to the Julia Child library from WGBH. In 1995, Schonfeld resigned as managing director of the network, but remained on its board until 1998, when he sold his interest in the company to Scripps. In 1996, Erica Gruen was hired as the president and CEO of TV Food Network, becoming the second woman in history to be the CEO of a U.S. television network. Gruen led the network into an explosive growth until 1998, by launching the largest and number one site for food, FoodNetwork.com, more than doubling the subscriber base, tripling the viewership and multiplying the network's yearly revenue. In 1997, it was the second fastest growing cable network. Gruen changed the brand positioning from Schonfeld's "TV for people who cook" to "TV for everyone who loves to eat," thereby greatly improving the appeal to viewers and advertisers, and saving the network from bankruptcy. Greg Willis and Cathy Rasenberger were two of the original members of the start-up team who led the affiliate sales and marketing of the company from 1995 to 1998. Greg Willis served as senior vice president of worldwide distribution until he left to join Liberty Media in 1998. The A. H. Belo Corporation acquired Food Network when it purchased The Providence Journal Company in February 1997. Belo sold its 56% stake in the channel to the E. W. Scripps Company in October 1997, in a trade deal that resulted in Belo acquiring the television-radio station combination of KENS-AM/TV in San Antonio, Texas. The 1080i high definition simulcast feed of Food Network launched on March 31, 2008. Food Network was first launched outside of North America in the United Kingdom on November 9, 2009, and in Asia on July 5, 2010 (on StarHub TV channel 433 and in HD on channel 468).