It consists of religious events such as processions and masses. Many cut flower and ornamental plant growers come to display their products and there is the coronation of the Queen of Flowers. Other events include agricultural displays, parades with floats, dances, crafts, cockfights, sporting events and more. The Feria del Café y el Huipil (Coffee and Huipil Festival) takes place in Cuetzalan. The event promotes the area's locally grown coffee as well as traditionally made huipil dresses. There are also displays of pre-Hispanic dance, popular music, fireworks and more. The event began in 1949 as the National Festival of Coffee, which is economically important here. The event centered on the choosing of a Coffee Queen, much like other similar kinds of festivals. In 1962, the National Festival of the Huipil was established. Eventually, the two merged to the current event. Other events to promote Puebla's products include the Feria de Café in Xicotpec in March and the Feria Nacional de Puebla. The latter is held in the state capital and brings together many of the state's agricultural, livestock, craft and industrial producers in an event very analogous to a state fair. The regional fair called the Piloto de Cholula occurs in September. The China Poblana was a real person who lived during the colonial period. Her real name was Mirra. She was an Indian who was brought over from Manila in the 1620s on the Manila Galleon as a child to work as a slave for the viceroy Marques de Gélves. She was soon sold to ship captain Miguel de Sosa who lived in Puebla. According to legend, Mirra was originally a princess in her home country but her family was displaced by the Portuguese and she was kidnapped by pirates who sold her. Mirra was considered to be beautiful and exotic. She had been converted to the Catholic faith. Later in her life, she began to have visions of the child Jesus and angels. Her fame grew and she was eventually considered to be something of a prophet. When she died in 1688, people began to venerate her as a saint and many women copied her Asian/Mexican inspired dress. This fashion led to the now-traditional "china poblana" dress. It consists of a red skirt heavily decorated with colored sequins that in one part form the image of the eagle found on the Mexican flag and a blouse embroidered with colored thread and beads around the bust area.