Gannett threatened to pull them both from the satellite provider should the skirmish continue beyond October 7 and Dish and Gannett fail to reach an agreement. The two parties eventually reached an agreement after extending the deadline for a few hours. On June 29, 2015, the Gannett Company split in two, with one side specializing in print media and the other side specializing in broadcast and digital media. WTLV and WJXX were retained by the latter company, named Tegna. On May 30, 2017, WTLV was fined $55,000 by the FCC for airing Jacksonville Jaguars promos that included the Emergency Alert System tones. The station's digital signal is multiplexed: Digital subchannel 12.2 originally carried NBC Weather Plus until the network ceased operations in November 2008; branded as "First Coast News Weather Plus", it subsequently became a locally originated weather channel as part of the NBC Plus automated weather service. In April 2009, WTLV moved "First Coast News Weather Plus" to WJXX on a newly created second digital subchannel of that station. WTLV then began carrying Universal Sports over digital subchannel 12.2, which was subsequently replaced with The Country Network (now ZUUS Country) in January 2012, after Universal Sports ended operations as a digital multicast network and transitioned to a digital cable and satellite network. In the fall of 2013, the subchannel became an affiliate of Soul of the South Network. On June 12, 2009, WTLV terminated its analog signal, on VHF channel 12, as part of the federally mandated transition from analog to digital television. The station's digital signal remained on its pre-transition VHF channel 13. Through the use of PSIP, digital television receivers display WTLV's virtual channel as 12. As part of the SAFER Act, WTLV kept its analog signal on the air until June 27 to inform viewers of the digital television transition through a loop of public service announcements from the National Association of Broadcasters. WTLV broadcasts the entire NBC network schedule in pattern, with the exception of the Sunday edition of "The Today Show", which is preempted from the station for locally originated paid religious programming. Syndicated programs broadcast by WTLV include "The Ellen DeGeneres Show", "Wheel of Fortune" and "Jeopardy!" The station also produces the talk and lifestyle program "First Coast Living", which airs weekdays at 11:00 a.m. and 2:00 p.m. WTLV also broadcasts the Warner Bros. Domestic Television Distribution show "Extra", in the event that program is preempted on WJXX.