It was immediately playlisted on BBC Radio Wales, Virgin Radio UK. and Indie FM 103.1 Los Angeles. The single "Always Something" was released 31 March 2017, coinciding with two summer 2017 festival announcements: a headline slot on the Crystal Stage at Tramlines Festival 2017 and an appearance on the Calling Out Stage at Kendal Calling 2017. On 9 November 2016, it was announced by BBC Music that Billy Bibby & The Wry Smiles had been awarded Horizons Launchpad 2016 funding for new music development. Billy Bibby and Matt Thomas were interviewed by Eleri Siôn of BBC Radio Wales about the award the same day. On 31 January 2017, the band announced in a second interview with Eleri Siôn of BBC Radio Wales that the band had been awarded a grant from Arts Council of Wales for audience development over the next six months. In mid-2019 Bibby and Hill formed a new band, HAiG, with bass player Carl Rutherford and drummer Joe Mooney.