KQZR  KQZR (107.3 FM, "The Reel") is a radio station broadcasting a classic rock music format. Licensed to Hayden, Colorado, the station is currently owned by Patricia MacDonald Garber and Peter Benedetti, through licensee AlwaysMountainTime, LLC. The station was assigned the call letters KBDU on 20 April 1998. On 10 February 2000, the station changed its call sign to KRMR; on 9 October 2006 it changed to KTRJ, and on 24 December 2007 changed again to the current KQZR. In the 1980s, KQZR was owned by Tri-county Broadcasting Corporation and broadcast Country-Western format from studios in Craig, CO. Tri-county was one-third owned by Doyle Berry, a Louisiana businessman and CEO of Berry Bros General Contractors in Meeker, one-third owned by Mr. Jim Wilson Sr., a bank president from Meeker, and one-third owned by an East coast conglomerate. The transmitter site located on Meeker mountain, was the tallest transmitter site in the Continental US and broadcast at 100,000 watts. The station ceased operating after three years, due mainly to the high cost of transporting electricity up the side of Meeker mountain. The general manager of KQZR at that time was Mike Huning and Program Director Don Nelson. The reliable reception pattern stretched south to Rifle, CO; west to Rangely, CO and Ogden, Utah; north to mid-Wyoming and Casper. The station's motto was interchangeable "The Energy Brand of the Radio Frontier" and "The Radio Brand of the Energy Frontier". At its peak, the station employed twenty-two and had an Arbitron ranking of No. 1 against four other radio stations. This No. 1 position in the ratings was due to several factors: on-air personalities; popular choice of artists like Reba McEntire, Oak Ridge Boys, Christopher Cross, Eddie Rabbitt, Patsy Cline, Crystal Gayle, Barbara Mandrell, Creedence Clearwater Revival and Linda Ronstadt; as well as aggressive marketing campaigns. One such marketing campaign with City Market grocery was to place a registration card in each grocery sack that entitled a winning registrant to a cash prize (multiples of $102.50). A common on-air theme was the "Z-one oh two Block Party Weekend" where a sequence of three songs from the same artist was played back-to-back-to-back with three artists (9 songs) played in a row with no commercials.