Since a small, dedicated group of volunteers started iD Dunedin in 1999, the show has evolved from a celebration of Dunedin’s underground fashion to a week-long festival recognising the importance of the fashion industry to the city and the country. The addition of the iD International Emerging Design Awards 15 years ago has created a platform to foster and develop young designers from New Zealand and throughout the world and at the same time get a sneak peek at fashion forward trends before they hit the runways of Milan and Paris. A feature of the show format is when models jump off the runway and walk through the audience, allowing spectators to see all the garments up close. Each night the show will feature New Zealand’s established designers in the first half and the iD International Emerging Designer collections in the second half. The Friday show will include the iD International Emerging Designer Awards ceremony.