Drew becomes sidelined with a mysterious pregnancy. Ben later becomes involved in the battle to eliminate Baron Mordo, who was magically rampaging through New York City. Ben's pure soul allows him to wield a magic suit of armor and destroy many of Mordo's monsters. In the alternate timeline of the "House of M" reality, the "Daily Bugle" is a propaganda machine for the ruling mutant class. Urich is seen encouraging fellow reporter Kat Farrell to write what the people in charge want. Although Ben's nephew Phil Urich, is active in the MC2 reality, Ben is not shown. Felicity Hardy is seen reading a book entitled "His Name was Spider-Man", written by Ben. The story is set in 1933. Urich is a substance abusing reporter who is blackmailing Norman Osborn for money to feed his drug habit. He takes under his wing the social activist Peter Parker, whose youthful idealism contrasts his jaded cynicism. During the course of the story, he "takes back control of his life" by giving Osborn's files to Felicia Hardy. He is shot dead by the Chameleon (impersonating J. Jonah Jameson). In Ultimate Marvel continuity, Ben Urich is a somewhat younger top reporter at the "Daily Bugle" who befriends the newspaper's web page designer Peter Parker. Parker, as Spider-Man, sometimes feeds him information. He wrote a series of articles that took down Kingpin and received a book deal because of the project. He submitted incriminating evidence on the Kingpin to court (given to him by Peter Parker), and Kingpin had to leave the country. He was attacked by a vampire in "Ultimate Spider-Man" #95; as of Issue #96, Morbius appears to have cured his potential vampirism. Unlike the mainstream counterpart, the Ultimate Ben Urich never had interaction with Daredevil. Ben Urich is later seen as part of a round-table "Bugle" employee discussion on the secret identity of the new Spider-Man. During the "Secret Wars" storyline, the Battleworld domain of Technopolis shows a variation of Ben Urich who was the uncle of Peter Urich who operates as Spider-Man. He and his nephew uncovered the truth about Technopolis' past that involved the airborne virus that makes everyone wear high-tech armors and were killed by Tony Stark. During the "Secret Wars" storyline, the Battleworld domain of the Valley of Doom features a Wild West version of Ben Urich.