Pegasus said that the new "city" will be modeled closely on the real-life city of Rock Hill, South Carolina. Robert Brumley, Pegasus Global Holdings’ CEO, chose Rock Hill as the model when he saw it from an airplane while flying back to his office from a design meeting about the project, where the participants had discussed the need for a city that combined old and new construction materials and styles and urban and suburban growth patterns. When the proposal was initially announced, the location for the Center was unspecified but was to be located somewhere in the state of New Mexico. The Albuquerque-Santa Fe corridor and land near Las Cruces were named as possible locations. The company said it was looking into something close to the Interstate 40/Interstate 25 corridor or the I-25/I-10 corridor to put the facility in close proximity to the national labs, the state's universities and military installations. Pegasus sought to build on public land but had received many offers from owners of private land. Robert Brumley said New Mexico was chosen in part because “the state’s leadership in science and technology, strong university system, national laboratories, military bases, renewable energy resources, developing commercial space industry, motivated work force, and land availability made New Mexico an ideal location for The Center.” The Center will make money by charging the researchers for access and through user fees. Additionally, The Center will sell its surplus of utilities, “such as power generation, water treatment, and wireless infrastructure.” A third source of revenue will be created by subleasing some of the land outside The Center for the construction of an inhabited town for visitors to The Center. Pegasus Global Holdings hoped to begin creating The Center in June 2012 and be operational by June 2014. In July 2012, Pegasus announced that they were pulling out of the deal because of problems acquiring land. Pegasus was reported to be reviewing proposals for other locations. In June 2014, new reports stated that development had been delayed pending determination of the borders of the new Organ Mountains–Desert Peaks National Monument, and that Pegasus had now selected a new location for the project, on Interstate 10 between Las Cruces and Deming, in Doña Ana County and Luna County. Washington, D.C.-based Pegasus Global Holdings estimates that the cost of construction of The Center will be about 1 billion Dollars. It will be one of only a few private companies to have built such a testing site. Pegasus Global Holdings also expects to create 350 jobs with this project, and indirectly create 3,900 more as a result of associated needs.