Knievel received a flat rate of $25,000 for his rights and the consulting fee. In 1973 Milius said he preferred the film "to the other movies from my scripts. They didn't restrain it or tone it down, they shot the script. The guy is just as obnoxious and full of hot air as he was in the script. Just as full of life and vitality too. He's Evel Knievel! He wouldn't take a dime off of anybody." The music is conducted by Patrick Williams. The title song, "I Do What I Please", is played throughout the film, including the opening and closing credits, and the montage of the real Evel Knievel's stunt riding.