The Calder Airplane Project produced limited edition models of both aircraft that Alexander Calder had painted for Braniff Airways. After Calder’s death, Gordon also conceived of a series of mobiles and standing mobiles that were neither designed by Calder nor authorized by the Artist’s Estate. Among them is the erroneous L’Éléphant noir (also known as Sun, Moon and Stars; Celestial Elephant; Black Elephant; and Pink Elephant), made in an edition of 999 examples. In 1988, Gordon became a theater producer. He received many awards an honors for his theatrical productions. In 1994, he produced "The Jeweler's Shop" Off Broadway and then at various Catholic Churches throughout the Northeast for fifteen years. In 1997, George Stanley Gordon became a Professor of Adjunct Entrepreneurship at the University of Connecticut Stamford's Graduate School of Business. Gordon retained this Professorship until 1999. Gordon retired from advertising in 1980, but remained very active with other business ventures and philanthropic endeavors. Gordon married twice, first to Olive Briggs with whom he had two daughters, Kimberly and Dana. He married Janet Morgan and became the father of two sons, George III and Troy. Gordon met his life partner, Nancy Wareham-Gordon, with whom he had one daughter, Chloe Wareham-Gordon. Gordon had suffered from Lewes Body Dementia a severe neurological disease for many years during the 2000s. On April 22, 2013, Gordon died at the age of 86 at Calvary Hospital in Bronx, New York.