This led to their founding of type foundry Guerilla Fonts, which saw them create original digital typeface designs. These typeface designs were later sent to Garage Fonts in Del Mar, California. In 1998, Garage Fonts began distributing Guerilla Fonts' typeface designs worldwide. PHUNK was invited to write the introduction to the book "New Typographics 2", published by Japanese publishers PIE books. They subsequently founded Trigger Magazine, distributing 20,000 copies within a week. The launch of the magazine at Zouk further initiated a series of themed nights that the club became known for. PHUNK started a long-standing working relationship with MTV Asia in 1999, while in the design sphere, their creation of Phiz dingbats, marked the start of the collective's unique illustration style. The early 2000s saw PHUNK gain recognition regionally and globally. Their artwork featured in numerous group and solo exhibitions, including the retrospective showcase "A Decade of Decadence", which was held at the Singapore History Museum to commemorate their 10th anniversary. In 2004, they were selected to represent Singapore at the "Place" project, which opened at the , in València, Spain. The following year, PHUNK exhibited as part of the Gwangju Design Biennale, and subsequently presented at London Design Festival 2006 as part of "20/20 Singapore Design Movement". The collective also furthered their foray into publishing with the launch of two books during this period: "Transmission 02: Utopia" and "Mono Number One: Phunk Studio". In 2007, PHUNK was selected to exhibit at the "Young Talents" show in Art Cologne, where they were nominated for Best of Show. They launched several solo exhibitions, including "Universality", which opened at the Museum of Contemporary Art Taipei; "Universe", at Art Seasons in Singapore; and "Universe II", at the Gallery J. Chen in Taipei. PHUNK was also appointed as artists for the Circle Line Art Project by the Land Transport Authority. They began collaborating with Levi Strauss & Co. on a number of T-shirt series that were launched in Europe, Japan, and Asia Pacific, and presented a solo exhibition at the Levi's flagship store in Paris. That same year, PHUNK was recognised for their work for MTV's Top 100 Hits show packaging, receiving the Certificate of Typographic Excellence at the 54th Type Directors Club’s Type Design Awards. They were subsequently commissioned by MTV Asia to re-design their on-air channel. 2007 also saw PHUNK launch "Universality", an art book published by Page One.