The first game was played on 10 July 2010 against Chasetown but it was officially opened on 22 July, Cardiff played Scottish giants Celtic. 15,000 spectators watched the goalless draw. Having staved off a winding up order from HMRC under a payment agreement, in November 2009. Ridsdale offered a "Golden Ticket" scheme to fans, in that if they bought their 2010/11 season ticket before January 6, 2010, then they would not see a rise on prices for two years, and all monies raised would be spent on players in the January 2010 transfer window. However, on 27 January 2010, Ridsdale admitted he was eating humble pie, and that in addition to the "Golden Ticket" money not being spent on players, club assets would be sold to fulfil a £2.7M tax bill, and avert another winding up order. Cardiff City drew the most successful graphic at Championship in 2009–10 season and qualified for the Play-Offs after beating Queens Park Rangers 1–0. In the play-off semi-final, they met Leicester City. Cardiff advanced to the play-off final after winning 4–3 on penalties following a 3–3 aggregate score over two legs. However, in the play-off final against Blackpool, they lost 3–2 after leading twice in the game. Malaysian business men Datuk Chan Tien Ghee and Tan Sri Vincent Tan Chee Yioun took over the club on 27 May 2010. Chan confirmed that Dave Jones will continue as the Cardiff City manager on 25 May. A transfer embargo was imposed due to tax problems worth £1.3m and not submitting their year-end accounts for May 2009, which was paid off on 8 July. However the embargo wasn't lifted till 8 August due to the year-end accounts still not being submitted. On 17 August, Cardiff signed Wales captain Craig Bellamy on a season long loan from Manchester City, with the financial side being backed by the new owners. However, the club faced another potential winding-up order after it was revealed that around £175,000 was still owed to Motherwell relating to the transfer of Paul Quinn. However, since Motherwell revealed the outstanding payment, Cardiff paid off half the amount owed and paid off the rest immediately. On 14 November 2010, Jay Bothroyd was called up for England to play France at Wembley Stadium on 17 November. Bothroyd came on in 74th minute to become Cardiff's first player to play for England in their 111-year history.