It is also a reflection of both his own personal life as a rock star as well as his relationship with his audience and fans. He can be seen having an argument throughout the video with the camera, presumably representing his significant other. In one scene, he walks away saying he has had it and his significant other packs its bags and leaves a frustrated Lambert alone and miserable. At the end of the video, he is shown very happily greeting the camera after waking up, hinting at a reconciliation. He also goes to explain in an interview with Pop Couture that the feel was intended to be more "accessible," unlike his "For Your Entertainment" video. This resulted in softer textures and less architectural styling, with the use of cotton and sweaters and the like. Recording  Personnel