Skilling hires lieutenants who enforce his directives inside Enron, known as the "guys with spikes." They include J. Clifford Baxter, an intelligent but manic-depressive executive; and Lou Pai, the CEO of Enron Energy Services, who is notorious for using shareholder money to feed his obsessive habit of visiting strip clubs. Pai abruptly resigns from EES with $250 million, soon after selling his stock. Despite the amount of money Pai has made, the divisions he formerly ran lost $1 billion, a fact covered up by Enron. Pai uses his money to buy a large ranch in Colorado, becoming the second-largest landowner in the state. With its success in the bull market brought on by the dot-com bubble, Enron seeks to beguile stock market analysts by meeting their projections. Executives push up their stock prices and then cash in their multimillion-dollar options, a process known as "pump and dump". Enron also mounts a PR campaign to portray itself a profitable, prosperous and innovative company, even though its worldwide operations are performing poorly. Elsewhere, Enron begins ambitious initiatives such as attempts to use broadband technology to deliver movies on demand, and "trade weather" like a commodity; both initiatives fail. However, using mark-to-market accounting, Enron records non-existent profits for these ventures. CFO Andrew Fastow creates a network of shell companies designed solely to do business with Enron, for the ostensible dual purposes of sending Enron money and hiding its increasing debt. Fastow also takes advantage of the greed of Wall Street investment banks, pressuring them into investing in these shell entities. However, Fastow has a vested financial stake in these ventures, using them to defraud Enron of tens of millions of dollars in business deals that Fastow effectively conducts with himself. All of this done with the permission of Enron's accounting firm Arthur Andersen and the corporate board. Most of these deals were leveraged with Enron stock, meaning that a significant decline in Enron's stock price could cause Fastow's network of shell companies to fall apart. During this time, Enron's executives encourage the company's employees to invest their savings and retirement funds into Enron stock while they are selling off their shares for millions. Enron's successes continue as it became one of the few Internet-related companies to survive the burst of the dot-com bubble in 2000 relatively unscathed, and is named as the "most admired" corporation by "Fortune" magazine for the sixth year running.