The Bachelor of Business Administration (BBA) program at UPEI offers a high-quality, integrated business education designed to prepare students for leadership roles across various sectors. The program emphasizes a personalized learning environment where students interact extensively with faculty and industry practitioners. Graduates develop competencies in core business disciplines, critical thinking, ethical awareness, global context, communication, leadership, teamwork, technological applications, and evidence-based decision-making. With an aim to foster intellectual growth and practical skills, the program strives to produce well-rounded business leaders equipped to address complex challenges in business, government, and not-for-profit organizations.
Why this course is highly recommended
UPEI's BBA program has been praised as exceptional by the UPEI Viewbook 2025, reflecting its strong reputation for providing comprehensive business education. The program's emphasis on personalized learning, interaction with faculty and industry professionals, and a broad-based curriculum make it attractively suited for students aiming for leadership roles. Its diverse specializations and experiential learning opportunities like co-op and international exchanges further enhance student readiness for real-world business environments, making it a highly recommended choice for aspiring business leaders.
The BBA program offers various specializations including Accounting, Entrepreneurship, Finance, International Business, Marketing, Organizational Management, and Tourism and Hospitality. Each specialization is designed to deepen students' expertise in specific areas of business, combining core coursework with specialized classes, electives, and practical experiences like international exchanges or work terms. This structure allows students to tailor their education according to their career goals and interests within the broad field of business.
1st year tuition fees
To earn the Bachelor of Business Administration degree, students must complete 120 semester hours, including core courses in accounting, marketing, economics, management, and other foundational business disciplines. They are also required to take 17 elective courses, with the possibility of fulfilling some via specialization courses. The program stipulates that students must achieve at least 60% in at least 14 of the 18 required business courses and complete a minimum of 126 semester hours. An Honours concentration is available for high-achieving students seeking advanced research opportunities.
English language test
Want to learn more about the admission process, eligibility criteria,
and acceptance rates for international students? Visit the University of Prince Edward Island admission page
for complete details.
Graduates of the UPEI BBA program are well-equipped for careers in various sectors including business management, finance, marketing, entrepreneurship, international trade, and hospitality. The program’s broad skill set and specializations help students pursue entry-level positions such as account managers, marketing coordinators, brand managers, or entrepreneurial ventures. The experiential components like co-op and international exchanges enhance employment prospects by providing real-world experience and industry connections.