The HFA Marketing and Communications Team is happy to help with your communications needs and projects however possible.
We work with colleagues across the university to build public understanding of and support for the college's mission and how it supports that of UMass Amherst, enhance communications, and foster relationships with external constituencies. As representatives of the University, we are also stewards of the UMass Amherst brand, and are dedicated to upholding the standards set by University Relations and the Chancellor's Office.
Working with website design and development vendors and University Relations, we provide tools for use by departments and other groups across the College, support our network of department and program websites, and maintain the primary HFA website. By offering this support, we can ensure that all websites meet accessibility requirements and provide consistent, accurate representation of the College.
What can we help you with?
We're happy when departments and programs reach out and do our best to accommodate all requests. We can offer help with:
- Feature stories, news articles, and press releases
- Photography needs
- Email guidance (Please note: HFA cannot send campus-wide broadcast emails nor accommodate same-day email requests.)
- Website updates
- Sharing guidance for submissions to Inside UMass
- Promoting your event on the HFA calendar or digital displays
The projects we assist with must be in line with messaging priorities and must serve as part of a larger strategy or initiative within the university, college, or unit. Priority is given to projects from the Dean. Due to time and resource constraints, we are not be able to assist with all projects.