Duke MBA Marketing Club
Developing world-class marketers
Our mission is to provide all students seeking a career in marketing, across any role and industry, with robust marketing resources, tools, and networking opportunities, while also building a more supportive, collaborative, and engaging community for members and alumni.
Impact at Fuqua
Week in Cities
During fall break, first year students travel to NYC to network with alumni, learn about company culture, and see corporate office spaces at businesses like Google, American Express, AB InBev, L’Oreal, Pepperidge Farm, and more.
Intimate roundtable sessions with Professors, Diversity Conference prep, and sessions throughout the year spanning topics like How to Ace your Internship, How to Work with Agencies, or How to Use Nielsen.
These workshops are led by sponsored company representatives, providing education and skill development opportunities for members. Connect in-person and in-depth with companies during experiential events like a store-walk with Frito-Lay or educational events such as How to Evaluate Advertising from Mars Inc. or How Seasonality Effects Marketing from Hershey.
This flagship event kicks-off the academic year and spans a half day, exposing First Year students to 8+ companies and aiding Second Year students with full-time career decisions.
Participate in both internal and external club case competitions with your team for a chance to present in front of top companies, expand your marketing imagination, and exercise your learned frameworks. Past case competitions have included the UNC J&J Marketing Case Competition and the Elite 8 Brand Management Case Competition.
This is the “emotional benefit.” There are many opportunities to talk marketing during weekly informal lunches with members at Marketing Mondays, lunch & learns with professors and alumni, or over a drink with our large member base.
An annual event held for the student body during Fuqua Friday, your team will be briefed by companies like Pepperidge Farm or Coca-Cola to creatively market a product in a way that highlights the brand’s value proposition!
From cross-industry Speed Networking, 1:1 Marketing Buddy mentorships, alumni business leader lunch & learns, to Networking Chats with second year students, you will be exposed to students, alumni, and marketing professionals with diverse backgrounds.
MILE Training Series
The Marketing Integrated Learning Experience (MILE) is our interview preparation series. Four half-day intensive sessions designed to develop your marketing interview know-how (fundamentals, behaviorals, technicals, and cases). The road to your internship is long, but we help you cover the full mile step-by-step.