<https://digitalstrategyconsultants.in/blog/the-right-and-wrong-ways-to-use-vanity-metrics/#breadcrumb>
<http://www.w3.org/1999/02/22-rdf-syntax-ns#type>
<https://digitalstrategyconsultants.in/blog/the-right-and-wrong-ways-to-use-vanity-metrics/>