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"For the thousands of Americans working to get into better shape for a trip to the beach this summer, take note: If the mind isn't committed to exercise and better nutrition, even the most sophisticated fitness and nutrition plan is doomed to fail, an author and fitness consultant says.\n\n&ldquo;The fitness community spends a lot of time discussing how exercise can build a strong body and heart, while not focusing enough on the significant role the mind plays in the process,&rdquo; says Darryl Ewing, a certified fitness trainer and author of &ldquo;Back in the Saddle to Fit: 10 Steps to Reclaiming Athletic Fitness for the Busy Professional.&rdquo; &ldquo;Mind-readiness is the internal drive we need to make a change and stick to it, and the belief we can do it. If we&rsquo;re not able to silence thoughts of &lsquo;I&rsquo;m too old&rsquo; or `It&rsquo;s too late,&rsquo; we&rsquo;re likely to abandon exercise just like the estimated 50 percent of all Americans who do so after only six months of trying.&rdquo;\n\nAbout two in three Americans are obese or overweight. Many people recommit to New Year&rsquo;s exercise and nutrition goals in the summer in advance of an estimated 277 million visits to U.S. beaches annually, according to the United States Lifesaving Association. Getting fit for a trip to the beach may be the ideal short-term motivation for better exercise and nutrition, but long-term adherence involves fighting defeatist thoughts every day that lead to giving up.\n\n&ldquo;We go to the gym and train specific muscle groups and do our cardio training, but we also have to train the mind in areas of willpower, determination, perseverance, confidence and consistency,&rdquo; Ewing says. &ldquo;There&rsquo;s an adage that says wherever the mind goes the body will follow.&rdquo;\n\n&quot;Back in the Saddle to Fit&quot; focuses on key mental aspects of fitness training such as visualization, affirmations, rejecting exercise myths and goal setting to increase adherence to a fitness program.\n\n&ldquo;A Greek philosopher once said that &lsquo;no man is free who is not the master of himself,&rsquo; and a lack of attention to the mental work that we have to do to achieve our goals will cause us to come up short every time,&rdquo; Ewing says.\n\nAbout Back in the Saddle to Fit: Back in the Saddle to Fit is a Houston-based fitness coaching initiative designed to inspire permanent exercise and nutritional lifestyle changes among Baby Boomer and Generation-X professionals who have allowed the complexities of life to get them off their fitness game. Back in the Saddle to Fit was founded by a marketing communication professional and half marathoner certified in personal fitness training by the American Council on Exercise.\n\nThe book &ldquo;Back in the Saddle to Fit: 10 Steps to Reclaiming Athletic Fitness for the Busy Professional&rdquo; (ISBN-13: 978-1478704218; 114 pages) discusses the physiological realities of the 40-something body and the role exercise and better nutrition play in slowing the effects of aging. The book also focuses on &ldquo;mind readiness&rdquo; to help increase the likelihood of long-term adherence to exercise and includes inspiration from past and present professional athletes &ndash; like Texas Rangers executive and former catcher Jim Sundberg and Olympian Sanya Richards-Ross &ndash; and professionals who integrate fitness into their daily routine, like attorney and marathon enthusiast Larry Macon and Lakewood Church Pastor Joel Osteen.\n\nAbout the Author: Darryl Ewing is a marketing communications professional with more than 20 years of media and corporate public relations experience. He has been certified in personal training by the American Council on Exercise since 2001. A former reporter with The Associated Press in Dallas and a full-time communications professional with three Fortune 500 companies, Ewing understands the challenges of integrating fitness into a busy schedule. An avid runner since college, Ewing has completed several half marathons, several shorter distance runs and the Tough Mudder obstacle challenge. He has a bachelor&rsquo;s and master&rsquo;s degree in newspaper journalism from the University of Texas and the Ohio State University, respectively. For more information, visit: www.bitstofit.com."
<https://www.pr.com/press-release/560805>