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"Brian Collins a contributing editor for automatedbuildings.com. His writing focuses on educating the industry on effective marketing strategies, environmental impacts, workforce shortages and the need for changes to the traditional approach to hospital controls. Brian is Marketing Manager for OpSys Solutions, an Auckland based startup that specializes in hardware and software development for the smart buildings industry. He's a seasoned digital marketer and content creator with over 15 years' experience."
<https://www.automatedbuildings.com/2024/02/the-value-of-short-form-content-in-a-digital-age-video/>