<https://www.demandbase.com/blog/five-reasons-why-account-based-experience-matters/>
<http://schema.org/description>
"ABX doesn’t invalidate your current ABM and lead-based strategies. It makes them stronger — by adding the critical principles of Customer Experience (CX)."
<https://www.demandbase.com/blog/five-reasons-why-account-based-experience-matters/>