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<https://substackcdn.com/image/fetch/w_128,h_128,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2Fa10cfd80-c8e5-4b95-b2c8-9d2d2c97317f_400x400.png>
<https://bristoliver.substack.com/p/the-edge-is-everything>