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"Alexa is a digital marketer and author with over 20 years in digital &amp; interactive communications in the food and tech industries. Alexa's CheapEats Restaurant Guides, for both Toronto &amp; Ottawa, were Canadian best sellers. She is a recognized authority on social media and has been named one of Canada's 20 Leading Women in Social Media."
<https://unsweetened.ca/2007/02/media_dogs/>