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"Zerodha is an online discount brokerage model where only online trading services are offered to the customers or traders. It uses the latest and advance technology to serve its customers and has less branches and offices. The technology helps its customers to scale and reduce the operational cost which in-term helps them to maintain huge profits despite offering low-cost trading."
<https://www.garvthakur.com/Broker/Zerodha/Mobile-App-8>