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<http://schema.org/description>
"Thums Up, the homegrown cola brand that many feared would be killed post acquisition, has officially been declared as a USD one-billion brand. While soft drinks or aerated beverages have often presented themselves as a mocktail of energy, enthusiasm and high spirits, it was Thums Up that conceptualised this idea of a zealous connection with Soda back in the 1990s…"
<https://brandequity.economictimes.indiatimes.com/news/advertising/how-thums-up-got-the-taste-of-thunder/89678208>