<http://searchengineland.com/getting-bottom-google-expanded-text-ad-ctr-cpc-255572#webpage>
<http://schema.org/description>
"Google has rolled out expanded text ads to all advertisers, so how does this new ad format compare to standard text ads? Columnist Andy Taylor shares some data from a recent Merkle study."
<https://martech.org/getting-bottom-google-expanded-text-ad-ctr-cpc/>