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"<strong>Why Gainsight?</strong>\n<p>At Gainsight, our mission is to be living proof you can win in business while being human first. Our values — Golden Rule, Success for All, Child-like Joy, Shoshin, and Staying Thirsty — guides us towards that mission.  </p>\n<p>Gainsight is the leader in customer success and product experience software. The Gainsight Customer Cloud offers everything your business needs to retain customers and drive growth in the age of the customer. As the first cloud of its kind, Gainsight brings together the required technologies to deliver a superior post-sale experience, ensuring customers easily adopt products they’ve purchased and achieve their desired business outcomes in partnership with their vendor. Gainsight joined the Vista Equity Partners portfolio in 2020.</p>\n<p>Leading companies such as LinkedIn, Adobe, Tableau, Splunk, and Box choose Gainsight culminating in our recognition as one of the top 100 private cloud companies in the world by Forbes, one of the fastest-growing private companies in America by Inc. Magazine, and as one of 20 Great Workplaces in Tech by Fortune Magazine. Gainsight’s CEO, Nick Mehta, has been recognized as one of the Top SaaS CEOs in America and EY’s Entrepreneur of The Year. The company has offices in California, Phoenix, St. Louis, London, and India. Gainsight is a remote-friendly workplace. Gainsight was recognized as one of the Best Work-From-Home companies in 2021.</p>\n<p>With diversity and inclusion at the forefront of Gainsight’s core values, we promote a culture that celebrates diversity and inclusiveness regardless of, but not limited to, race, gender, sexual orientation, family status, religion, ethnicity, national origin, physical disability, veteran status, or age. By joining the Gainsight team, you’ll be playing a significant role in our growth, having an opportunity to put your fingerprints on our next phase of scale and customer impact, giving you the opportunity to apply and grow your expertise.</p>\n<strong>Job Description</strong>\n<p>The Paid Media Manager will play a vital role within Gainsight’s demand generation team, leading growth and channel optimization.  The ideal candidate has proven successful experience in paid acquisition programs, having managed strategy and execution of a wide range of digital marketing initiatives within B2B SaaS organizations.  This role is a great fit for someone that is highly detail-oriented, excellent at working cross-functionally, and enjoys working in both a quantitative and qualitative capacity.</p>\n<strong>Responsibilities:</strong><strong><br></strong>\n<ul>\n<li>Grow Gainsight’s paid advertising channel presence across SEM, display, retargeting and social - leading daily execution, optimization, testing, and analysis for maximum return on investment.</li>\n<li>Create experimentation roadmaps and an extensive A/B testing agenda across growth marketing channels and programs that provide a clear roadmap with respect to intent and expected outcome.</li>\n<li>Execute and manage a target account advertising program across display, retargeting and website channels to increase engagement and conversion to opportunity within Gainsight’s top accounts.</li>\n<li>Prepare and present recommendations, reports, and findings from experiments and channel performance all the way up to the executive level.</li>\n<li>Create and grow demand through the Gainsight PX free trial offer, which includes end-to-end management of acquisition, conversion, optimization, A/B testing, and reporting. </li>\n</ul>\n<strong>Skills and Requirements: </strong>\n<ul>\n<li>3+ years of experience in a growth or digital marketing capacity, with demonstrated experience managing growth marketing channels, offers, and campaigns</li>\n</ul>\n<ul>\n<li>Firm understanding of product-led growth and marketing processes that are integral to a high functioning marketing team in B2B SaaS</li>\n<li>Prior experience working with large advertising budgets </li>\n<li>Skilled at writing copy and managing the development of ad creative that drives results and conversions</li>\n<li>3+ years using CRM and Marketing Automation a plus</li>\n<li>3+ years of hands on experience with Google marketing technology (Google Ads, Google Analytics, Google Search Console, and Google Optimize) or comparable ad-tech and A/B testing software</li>\n<li>Hands on experience working with Microsoft Ads, Paid Social channels (LinkedIn Ads, Facebook Ads) and additional display / programmatic channels (AdRoll, Criteo, Taboola, Outbrain) a plus</li>\n<li>Firm understanding of account-based marketing (ABM) strategies, concepts, and applications. Prior use of Terminus or comparable ABM technology a plus</li>\n</ul>\n<strong>Job Benefits</strong> \n<p>At Gainsight, our mission is to be living proof you can win in business while being human first. </p>\n<p>Your job should never be a barrier to your happiness—it should be an avenue to achieve it. At Gainsight, we’re passionate about achieving our goals—at the office and everywhere—and we work every day to create an environment that nurtures our best selves.</p>\n<p><strong><em>Here are our 5 core values</em></strong> </p>\n<ul>\n<li><strong>Golden Rule</strong>: We try to practice the Golden Rule by exercising reliability, trust and giving back to each other and our community.</li>\n<li><strong>Success for All</strong>: We believe in success for our stakeholders—whether our teammates, clients or shareholders—comes with a sincere focus on continuous learning, selfless teaching and making a difference in each other’s lives.</li>\n<li><strong>Child-like Joy</strong>: We aspire to experience child-like joy in our work and lives, injecting a spirit of passion, optimism and laughter into everything that we do.</li>\n<li><strong>Shoshin</strong>:  We believe in a beginner’s mind.  Don’t surround yourself with people like you--diversity breeds creativity. </li>\n<li><strong>Stay Thirsty, My Friends</strong>: We believe in a totally internally-driven strive for greatness.  The solution is to think more, not do more. </li>\n</ul>\n<p><strong><em>Why You’ll Love It Here</em></strong></p>\n<ul>\n<li>Our Attitude: We’ve created a new category from scratch and we continue to be the thought leader in Customer Success. </li>\n<li>Our Leadership: We offer the leading tech solution for driving Customer Success.</li>\n<li>Our ROI: Reduce customer churn, increase up-sell, and improve customer satisfaction.</li>\n<li>Our Technology: Our technology allows companies to drive retention and growth by delivering the value customers demand.</li>\n<li>Our Impact: In addition to helping companies grow, we’ve committed to $100 million in wage expansion for underrepresented groups over the next few years.</li>\n<li>Our Clients: Big companies like Box, Adobe, Marketo, and many others.</li>\n<li>Our Team: Our team is composed of innovative Customer Success thought leaders and experts in their field from various industries.</li>\n</ul>\n<p>Benefits include medical, dental, vision, short and long-term disability, life insurance, 401k available on the first day of the month after start date, and flexible PTO.</p>\n<p>Gainsight is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.</p>\n<p>Pursuant to the San Francisco Fair Chance Ordinance, where applicable, we will consider for employment qualified applicants with arrest and conviction records.</p> <br><p>What Gainsight, Inc. Has to Offer</p> <p>Gainsight is a venture-backed, fast growing tech company revolutionizing Customer Success for businesses. They help businesses grow faster by reducing churn, increasing upsell, and driving customer advocacy. Gainsight is the platform of choice for many leading companies like Box, Adobe, and Workday. Gainsight offers their employees benefits like:\n</p>\n<li>Paid maternity/paternity leave</li>\n<li>Flexible PTO</li>\n<li>Health insurance + dental & vision coverage</li>\n<li>Short & long term disability</li>\n<li>Life insurance</li>\n<li>401(k)</li>"
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