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"Micellar casein isolate is a new ingredient rich in native milk proteins. It is extracted from milk using processing without the addition of acids. The protein maintains its chemical structure, allowing the creation of products are as close to nature as possible.The new ingredient, MicelPure, is suitable for food applications such as cooking-stable cheeses, yogurts and ice cream and puddings, as well as health and performance applications, such as ready-to-drink high-protein beverages and powder shakes.It contains a minimum of 87% native protein, it is low in lactose and fat, heat-stable and taste-neutral.In a milestone for Arla Foods Ingredients, it is also the company’s first ingredient to be offered in an organic version, made from certified organic milk from Denmark.Research from Lindberg International shows European consumers consider organic products healthier, tastier and more nutritious, with one in three saying they would buy more organic, high-protein snacks if they were available.Barbara Jensen, business development manager at Arla Foods Ingredients, said, “When consumers hear ‘organic’, they think healthy, sustainable and wholesome. However, a shortage of natural, organic protein ingredients has prevented many manufacturers from entering this market. MicelPure Organic fills the gap, allowing companies to extend their portfolios with products that are both organic and packed with high-quality protein.”​Joe Katterfield, business development manager for sports nutrition and health foods at Arla Foods Ingredients, said, “Protein’s benefits for muscle growth, recovery and weight management have driven consumer demand in a range of categories. But while the high-protein trend is definitely here to stay, manufacturers also have to meet many other needs. MicelPure combines high protein levels and functionality with an offer of healthy wholesomeness that increases appeal.”​\n\n            googletag.cmd.push(function ()\n            {\n                googletag.display('text-ad1');\n            });\n        \n\n"
<https://www.dairyreporter.com/Article/2020/08/10/Arla-Foods-Ingredients-launches-its-first-organic-ingredient>