<https://everydaygettingbetter.com/#/schema/person/0ee2b25b888394e3b9115f8e7500cb85>
<http://www.w3.org/1999/02/22-rdf-syntax-ns#type>
<http://schema.org/Person>
<https://everydaygettingbetter.com/video-2/kevin-cassese-goals-vs-standards/>